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Become A Senior Product Specialist

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Working As A Senior Product Specialist

  • Analyzing Data or Information
  • Getting Information
  • Interacting With Computers
  • Interpreting the Meaning of Information for Others
  • Communicating with Supervisors, Peers, or Subordinates
  • Mostly Sitting

  • Make Decisions

  • $104,936

    Average Salary

What Does A Senior Product Specialist Do

Market research analysts study market conditions to examine potential sales of a product or service. They help companies understand what products people want, who will buy them, and at what price.

Duties

Market research analysts typically do the following:

  • Monitor and forecast marketing and sales trends
  • Measure the effectiveness of marketing programs and strategies
  • Devise and evaluate methods for collecting data, such as surveys, questionnaires, and opinion polls
  • Gather data on consumers, competitors, and market conditions
  • Analyze data using statistical software
  • Convert complex data and findings into understandable tables, graphs, and written reports
  • Prepare reports and present results to clients and management

Market research analysts research and gather data to help a company market its products or services. They gather data on consumer demographics, preferences, needs, and buying habits. They collect data and information using a variety of methods, such as interviews, questionnaires, focus groups, market analysis surveys, public opinion polls, and literature reviews.

Analysts help determine a company’s position in the marketplace by researching their competitors and analyzing their prices, sales, and marketing methods. Using this information, they may determine potential markets, product demand, and pricing. Their knowledge of the targeted consumer enables them to develop advertising brochures and commercials, sales plans, and product promotions. 

Market research analysts evaluate data using statistical techniques and software. They must interpret what the data mean for their client, and they may forecast future trends. They often make charts, graphs, infographics, and other visual aids to present the results of their research. 

Workers who design and conduct surveys are known as survey researchers.

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How To Become A Senior Product Specialist

Most market research analysts need at least a bachelor’s degree. Top research positions may require a master’s degree. Strong math and analytical skills are essential. 

Education

Market research analysts typically need a bachelor’s degree in market research or a related field. Many have degrees in fields such as statistics, math, and computer science. Others have backgrounds in business administration, the social sciences, or communications.

Courses in statistics, research methods, and marketing are essential for these workers. Courses in communications and social sciences, such as economics or consumer behavior, are also important.

Some market research analyst jobs require a master’s degree. Several schools offer graduate programs in marketing research, but many analysts complete degrees in other fields, such as statistics and marketing, and/or earn a master’s degree in business administration (MBA). A master’s degree is often required for leadership positions or positions that perform more technical research. 

Licenses, Certifications, and Registrations

Certification is voluntary, but analysts may pursue certification to demonstrate a level of professional competency. The Marketing Research Association offers the Professional Researcher Certification (PRC) for market research analysts. Candidates qualify based on experience and knowledge; they must pass an exam, be a member of a professional organization, and have at least 3 years working in opinion and marketing research. Individuals must complete 20 hours of industry-related continuing education courses every 2 years to renew their certification.

Important Qualities

Analytical skills. Market research analysts must be able to understand large amounts of data and information. 

Communication skills. Market research analysts need strong communication skills when gathering information, interpreting data, and presenting results to clients. 

Critical-thinking skills. To determine what marketing strategy would work best for a company, market research analysts must assess all available information.

Detail oriented. Market research analysts must be detail oriented because they often do precise data analysis.

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Senior Product Specialist jobs

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Senior Product Specialist Career Paths

Senior Product Specialist
Senior Business Analyst Senior Manager Senior Manager Of Marketing
Director Of Consumer Marketing
11 Yearsyrs
Product Manager Marketing Manager General Manager
Director Of Sales
10 Yearsyrs
Senior Product Manager Marketing Director
Director, Global Marketing
12 Yearsyrs
Senior Product Manager Senior Product Marketing Manager
Director, Product Marketing
11 Yearsyrs
Sales Manager Branch Manager Account Executive
District Sales Manager
7 Yearsyrs
Territory Manager Account Manager
National Account Manager
8 Yearsyrs
Account Manager Sales Manager Regional Sales Manager
National Sales Manager
10 Yearsyrs
Project Manager Consultant Senior Consultant
Product Manager
7 Yearsyrs
Business Analyst Program Manager Marketing Manager
Product Marketing Manager
7 Yearsyrs
Senior Business Analyst Product Manager Marketing Manager
Regional Marketing Manager
7 Yearsyrs
Product Manager Sales Manager
Regional Sales Manager
9 Yearsyrs
Account Manager Account Executive
Sales Manager
5 Yearsyrs
Account Executive Territory Manager Account Manager
Senior Account Manager
7 Yearsyrs
Project Manager Program Manager Marketing Manager
Senior Manager Of Marketing
9 Yearsyrs
Business Analyst Product Manager
Senior Product Manager
9 Yearsyrs
Marketing Manager Product Marketing Manager
Senior Product Marketing Manager
10 Yearsyrs
Marketing Manager General Manager Account Manager
Strategic Accounts Manager
9 Yearsyrs
Sales Manager General Manager Account Executive
Territory Manager
7 Yearsyrs
Territory Manager District Sales Manager Sales Manager
Territory Sales Manager
7 Yearsyrs
Account Executive Business Developer
Vice President, Business Development
13 Yearsyrs
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Senior Product Specialist Demographics

Gender

Male

63.4%

Female

34.8%

Unknown

1.9%
Ethnicity

White

75.7%

Asian

11.6%

Hispanic or Latino

10.0%

Unknown

2.0%

Black or African American

0.7%
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Languages Spoken

Spanish

36.4%

Japanese

9.1%

German

6.8%

Portuguese

4.5%

Dutch

4.5%

French

4.5%

Carrier

4.5%

Russian

4.5%

Hebrew

2.3%

Chinese

2.3%

Vietnamese

2.3%

Greek

2.3%

Deseret

2.3%

Dakota

2.3%

Cantonese

2.3%

Mandarin

2.3%

Norwegian

2.3%

Arabic

2.3%

Italian

2.3%
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Senior Product Specialist Education

Schools

University of Phoenix

16.9%

Auburn University

6.8%

Rochester Institute of Technology

5.9%

New York University

5.1%

University of California - Irvine

5.1%

Central Michigan University

5.1%

Michigan State University

4.2%

West Virginia University

4.2%

Rasmussen College

4.2%

Villanova University

4.2%

University of Missouri - Saint Louis

4.2%

Rutgers University-Newark

4.2%

Oakland University

4.2%

Western Michigan University

4.2%

Northeastern University

4.2%

University of South Florida

3.4%

California State University - Fullerton

3.4%

Middle Tennessee State University

3.4%

University of Maryland - University College

3.4%

Ohio State University

3.4%
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Majors

Business

32.1%

Marketing

11.6%

Finance

6.1%

Computer Science

5.9%

Management

5.0%

Accounting

4.1%

Communication

3.9%

Electrical Engineering

3.6%

Information Technology

2.9%

Education

2.7%

Project Management

2.7%

Biology

2.5%

Economics

2.3%

Political Science

2.3%

Computer Information Systems

2.3%

English

2.1%

Chemistry

2.1%

Management Information Systems

2.0%

Psychology

2.0%

Human Resources Management

2.0%
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Degrees

Bachelors

48.4%

Masters

23.2%

Other

16.4%

Associate

5.9%

Certificate

3.7%

Doctorate

1.5%

Diploma

0.9%
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Job type you want
Full Time
Part Time
Internship
Temporary

Real Senior Product Specialist Salaries

Job Title Company Location Start Date Salary
Director, Senior Product Specialist II Merrill Lynch New York, NY Jan 09, 2016 $290,000 -
$310,000
Director, Senior Product Specialist Allianz Asset Management of America LP New York, NY Sep 14, 2016 $250,000
Senior Product Control Specialist Societe Generale New York, NY Jan 18, 2016 $173,000
Senior Product Specialist Societe Generale New York, NY Jan 18, 2016 $173,000
Senior Product Control Specialist Societe Generale New York, NY Aug 28, 2013 $170,000
Senior Product Specialist (Product Lifecycle Engineer) Splunk San Francisco, CA Mar 08, 2016 $170,000
Senior Product Control Specialist Societe Generale New York, NY Sep 20, 2013 $170,000
Senior Product Control Specialist Societe Generale New York, NY Nov 01, 2014 $170,000
Senior Product Control Specialist Societe Generale New York, NY Jul 09, 2015 $170,000
Senior Product Sales and Technical Specialist Robert D. Stewart Corp, D/B/A The Stewart Company Torrance, CA Jun 15, 2016 $159,432
Senior Product Specialist MAPR Technologies, Inc. San Jose, CA Aug 04, 2016 $158,004
Senior Product Specialist Sap Labs, LLC Palo Alto, CA Jun 15, 2016 $157,500
Senior Product Specialist Uber Technologies Inc. San Francisco, CA Apr 19, 2016 $150,000
Senior Product Specialist Sap Labs, LLC Palo Alto, CA Nov 08, 2016 $121,280 -
$203,660
Senior Clinical Product Management Specialist Cardiac Science Corporation Laguna Hills, CA Oct 14, 2013 $121,000
SR. Product Specialist Charles River Systems, Inc. Burlington, MA Aug 09, 2015 $121,000 -
$131,000
Product Management, Senior Specialist Samsung Research America, Inc. San Francisco, CA Mar 09, 2016 $120,000
Product Management, Senior Specialist Samsung Research America, Inc. San Francisco, CA Aug 25, 2016 $120,000
Senior Product Specialist Sap Labs, LLC Palo Alto, CA Mar 19, 2016 $119,850 -
$203,660
Senior Product Specialist Sap Labs, LLC Palo Alto, CA Jun 11, 2015 $119,713
Senior Product Specialist Informatica Corporation Redwood City, CA Sep 06, 2015 $103,123
Senior Product Specialist Sap Labs, LLC Palo Alto, CA Sep 14, 2013 $101,000
Senior Product Specialist Sap Labs, LLC Downers Grove, IL Sep 14, 2013 $101,000
SR. Product Specialist Charles River Systems, Inc. Burlington, MA May 14, 2015 $100,500 -
$115,000
SR. Product Specialist Charles River Systems, Inc. Burlington, MA Apr 21, 2015 $100,500 -
$115,000
SR. Product Specialist Charles River Systems, Inc. Burlington, MA Jun 30, 2015 $100,500 -
$115,000
Senior Products Specialist Mediamath, Inc. New York, NY Sep 09, 2013 $100,000 -
$110,000

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Top Skills for A Senior Product Specialist

NewProductDevelopmentCustomerServiceProductLineGrowthProceduresTechnicalSupportProcritFinancialComplianceHospitalsWebOncologyProductKnowledgeMarketShareProductManagementCustomerSatisfactionSQLProductSpecialistsRegulatorySalesGoals

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Top Senior Product Specialist Skills

  1. New Product Development
  2. Customer Service
  3. Product Line
You can check out examples of real life uses of top skills on resumes here:
  • Facilitated new product development from idea generation to production and selling.
  • Provided customers with product information and maintained high standards of customer service.
  • Worked with design team to implement client requirements into existing product line.
  • Analyzed opportunities, developed effective market capitalization strategies, tracked growth, and minimize lost business/regression.
  • Adhere to environmental policy and procedures and support department environmental objectives.

Top Senior Product Specialist Employers