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Senior sales specialist vs area sales representative

The differences between senior sales specialists and area sales representatives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 1-2 years to become a senior sales specialist, becoming an area sales representative takes usually requires 2-4 years. Additionally, a senior sales specialist has an average salary of $74,361, which is higher than the $58,355 average annual salary of an area sales representative.

The top three skills for a senior sales specialist include customer service, sales training and customer satisfaction. The most important skills for an area sales representative are customer service, business development, and sales process.

Senior sales specialist vs area sales representative overview

Senior Sales SpecialistArea Sales Representative
Yearly salary$74,361$58,355
Hourly rate$35.75$28.06
Growth rate4%4%
Number of jobs109,882199,212
Job satisfaction--
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 69%
Average age4747
Years of experience24

What does a senior sales specialist do?

A senior sales specialist oversees and provides solutions to improve a company's sales operations. It is their responsibility to conduct market research and analysis, establish budgets and guidelines, generate leads, and develop sales strategies and sales forecasts. They also liaise and build positive relationships with vendors and suppliers, set sales targets, and resolve customer issues and complaints. Moreover, being a senior sales specialist, it is essential to lead and serve as a mentor to junior sales specialists while implementing and promoting the company's policies and regulations.

What does an area sales representative do?

The primary role of an area sales representative is to sell the company's products and services within a specified region or territory. You will be responsible for attracting new clients, increase profitability, and win new accounts. Other duties typically include building and maintaining relationships with both new and existing customers, traveling across the region to visit customers, and maintaining records of customer accounts and sales leads. As an area sales representative, it is also your duty to close deals and negotiate service agreements, prices, and terms of sale.

Senior sales specialist vs area sales representative salary

Senior sales specialists and area sales representatives have different pay scales, as shown below.

Senior Sales SpecialistArea Sales Representative
Average salary$74,361$58,355
Salary rangeBetween $50,000 And $108,000Between $42,000 And $80,000
Highest paying CitySan Francisco, CASyracuse, NY
Highest paying stateCaliforniaMaine
Best paying companyVMwareMicrosoft
Best paying industryPharmaceuticalFinance

Differences between senior sales specialist and area sales representative education

There are a few differences between a senior sales specialist and an area sales representative in terms of educational background:

Senior Sales SpecialistArea Sales Representative
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 69%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaSUNY College of Technology at Alfred

Senior sales specialist vs area sales representative demographics

Here are the differences between senior sales specialists' and area sales representatives' demographics:

Senior Sales SpecialistArea Sales Representative
Average age4747
Gender ratioMale, 53.5% Female, 46.5%Male, 66.0% Female, 34.0%
Race ratioBlack or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.6% Asian, 5.2% White, 72.4% American Indian and Alaska Native, 0.2%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.3% Asian, 5.2% White, 72.7% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between senior sales specialist and area sales representative duties and responsibilities

Senior sales specialist example responsibilities.

  • Manage contracts base on hospital GPO.
  • Manage the promotion of neuroscience portfolio to psychiatry and neurology offices, including long-term care facilities.
  • Manage GPO contracts, work with distributors to ensure supply chain efficiency; consult customer through full-product integration sales cycle.
  • Manage blood bank solutions for blood plasma expander as well as blood infusion for chemotherapy, emergency room, and trauma.
  • Manage territory as a solo dermatology specialty representative in Maryland and Washington DC.
  • Generate leads and evangelize product to physicians in orthopedics, hematology, internal medicine, surgery, critical care and cardiology.
  • Show more

Area sales representative example responsibilities.

  • Manage and create all content distribute via various social media outlets: Facebook, twitter, feedback blogs, etc.
  • Create wholesale catalog using Powerpoint and PDF.
  • Add and update customer information in Seibel CRM application.
  • Schedule monthly sales, change POS, acquire extra sales/floor space.
  • Increase sales and product visibility by placing POS material and encouraging promotion participation within accounts.
  • Execute weekly on premise promotions and off-site special events that generate brand awareness, increase distribution and additional sales.
  • Show more

Senior sales specialist vs area sales representative skills

Common senior sales specialist skills
  • Customer Service, 20%
  • Sales Training, 10%
  • Customer Satisfaction, 7%
  • Product Knowledge, 6%
  • Account Management, 6%
  • Patients, 5%
Common area sales representative skills
  • Customer Service, 24%
  • Business Development, 17%
  • Sales Process, 15%
  • Customer Relations, 7%
  • Product Knowledge, 4%
  • Territory Sales, 3%