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The differences between senior sales specialists and marketing & sales specialists can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 1-2 years to become a senior sales specialist, becoming a marketing & sales specialist takes usually requires 4-6 years. Additionally, a senior sales specialist has an average salary of $74,361, which is higher than the $54,214 average annual salary of a marketing & sales specialist.
The top three skills for a senior sales specialist include customer service, sales training and customer satisfaction. The most important skills for a marketing & sales specialist are customer service, digital marketing, and ROI.
| Senior Sales Specialist | Marketing & Sales Specialist | |
| Yearly salary | $74,361 | $54,214 |
| Hourly rate | $35.75 | $26.06 |
| Growth rate | 4% | 19% |
| Number of jobs | 109,882 | 209,292 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 75% |
| Average age | 47 | 37 |
| Years of experience | 2 | 6 |
A senior sales specialist oversees and provides solutions to improve a company's sales operations. It is their responsibility to conduct market research and analysis, establish budgets and guidelines, generate leads, and develop sales strategies and sales forecasts. They also liaise and build positive relationships with vendors and suppliers, set sales targets, and resolve customer issues and complaints. Moreover, being a senior sales specialist, it is essential to lead and serve as a mentor to junior sales specialists while implementing and promoting the company's policies and regulations.
A marketing/sales specialist is responsible for analyzing the effectiveness of marketing campaigns and promotional strategies, evaluating market data trends to identify business opportunities for revenue resources and profitability. Marketing/sales specialists conduct surveys on various social media platforms and other communication mediums to determine consumer demands and public interests. They also coordinate with the senior management to develop efficient program management systems and execute deliverables with the highest customer satisfaction. A marketing/sales specialist meets with potential clients, negotiates contracts, and addresses their inquiries, concerns, and special requests.
Senior sales specialists and marketing & sales specialists have different pay scales, as shown below.
| Senior Sales Specialist | Marketing & Sales Specialist | |
| Average salary | $74,361 | $54,214 |
| Salary range | Between $50,000 And $108,000 | Between $37,000 And $78,000 |
| Highest paying City | San Francisco, CA | Renton, WA |
| Highest paying state | California | Washington |
| Best paying company | VMware | McKinsey & Company Inc |
| Best paying industry | Pharmaceutical | Telecommunication |
There are a few differences between a senior sales specialist and a marketing & sales specialist in terms of educational background:
| Senior Sales Specialist | Marketing & Sales Specialist | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Pennsylvania | University of Georgia |
Here are the differences between senior sales specialists' and marketing & sales specialists' demographics:
| Senior Sales Specialist | Marketing & Sales Specialist | |
| Average age | 47 | 37 |
| Gender ratio | Male, 53.5% Female, 46.5% | Male, 43.7% Female, 56.3% |
| Race ratio | Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.6% Asian, 5.2% White, 72.4% American Indian and Alaska Native, 0.2% | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 10.8% White, 66.2% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 6% | 10% |