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Senior territory manager skills for your resume and career

Updated January 8, 2025

4 min read

Quoted expert

Roland Rust Ph.D.

Below we've compiled a list of the most critical senior territory manager skills. We ranked the top skills for senior territory managers based on the percentage of resumes they appeared on. For example, 17.5% of senior territory manager resumes contained product knowledge as a skill. Continue reading to find out what skills a senior territory manager needs to be successful in the workplace.

15 senior territory manager skills for your resume and career

1. Product Knowledge

Product knowledge is the skill of having better information and knowledge about the product you are selling. Product knowledge is essential for the employees of the companies so they can communicate and inform the customers about the product. Having great product knowledge is essential for a better sales pitch and to give the customer a better and complete idea of the product that will influence him to buy the product eventually.

Here's how senior territory managers use product knowledge:

Developed and conducted numerous district training initiatives designed to enhance product knowledge, reprint utilization, and business strategies.
Promoted from entry level positions to field management based on increased, product knowledge, leadership capability and sales performance

2. Sales Growth

Here's how senior territory managers use sales growth:

Promoted and relocated to lead sales growth initiatives with wholesalers in Minneapolis/St.
Forecast product needs and sales growth; coordinate with Simmons' Manufacturing department to ensure that all client needs are met.

3. Sales Quota

Here's how senior territory managers use sales quota:

Directed development activities and coordinated sales distribution by establishing sales quotas and goals with the Marketing Associate.
Exceeded sales quotas average of 12% annually with some years surpassing goal by 25% to 38%.

4. Product Line

Product line is a collection of similar or related products that may be under a single brand manufactured by the same company. It may include different varieties of a specific product of a brand which comes in different categories. In other cases, the product line may differ in some characteristics despite being from the same manufacturer.

Here's how senior territory managers use product line:

Develop solutions that satisfy the business needs of general dentists, surgical specialists, and dental laboratories and around product line.
Developed, lead and implemented marketing plan for entire product line including print, web and TV to maximize coop dollars.

5. Sales Training

Here's how senior territory managers use sales training:

Initiated partner account mapping and territory alignment delivering presentations, product and specialized sales training, and quarterly business reviews.
Demonstrated ability to design powerful sales training presentations to improve revenues across existing distribution channels.

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7. Primary Care

Here's how senior territory managers use primary care:

Led, coached and developed team of 10 primary care representatives across multiple states (NV, UT, SF).
Managed a team of primary care representatives with responsibility for multiple specialties Achieved top 20% in sales for 4 consecutive years

8. Sales Strategies

Here's how senior territory managers use sales strategies:

Acknowledged as innovator in planning and executing district meetings to effectively implement sales strategies and tactics.
Collaborate with multiple business units and channel partners to execute sales strategies and corporate initiatives.

9. Cardiology

Cardiology refers to the medical scientific field which researches and treats various issues, developments, diseases, and other afflictions within or related to the human heart and, by extension, some of the circulatory systems within the body, too. Some of the afflictions of the heart include the following: cardiac arrest, hypertension, and various forms of cardiomyopathy. This branch of medicine deals with everything from diagnosis to treatment, whether by way of medical procedures or drug or physical therapy, to post-procedure and further check-ups.

Here's how senior territory managers use cardiology:

Increased sales in territory every year across all specialties, Radiology, Cardiology, Ultrasound and Nuclear Medicine.
Top sales performer in OB/GYN, Cardiology, Urology, and Oncology specialties.

10. Sales Territory

Here's how senior territory managers use sales territory:

Manage a three state sales territory and assisted the sales region introducing sales automation through laptop computer and associated software training.
Manage two individuals (Sales Executives) directly and was also responsible for managing my own sales territory.

11. Diabetes

Diabetes refers to a disease of uncontrolled sugar levels in the body.

Here's how senior territory managers use diabetes:

Managed professional sales team of 12 representatives promoting cardiovascular and diabetes products to hospitals, key institutions, and specialty physicians.
Coordinated diabetes and cardiovascular patient education seminars and conferences sponsored by company.

12. Orthopedic Surgeons

Here's how senior territory managers use orthopedic surgeons:

Call Points: Hospitals Radiology Department, Urgent Care, Orthopedic Surgeons, Outpatients Surgery Centers, Chiropractors and C-Level Administration.
Honored with Pharmacy Made Easy Award for sales performance to select orthopedic surgeons and rheumatologists.

13. Account Management

The process of strengthening the relationship between a company and client is called account management. Effective account management has two key objectives, one is to retain loyal customers and the second one is to help the company grow by creating connections with new customers.

Here's how senior territory managers use account management:

Helped customers increase sales through staff education, on-site promotional materials/displays, and proactive account management.
Trained and mentored newly hired and veteran sales managers on technology and account management.

14. Business Development

Business development is the ideas or initiatives that work to make business work better. Selling, advertising, product development, supply chain management, and vendor management are only a few of the divisions involved with it. There is still a lot of networking, negotiating, forming alliances, and trying to save money. The goals set for business development guide and coordinate with all of these various operations and sectors.

Here's how senior territory managers use business development:

Consulted with clients, identified business needs and emphasized service benefits to advance business development initiatives.
Coordinated new business development, existing account penetration, and client relationship management activities.

15. Sales Results

Here's how senior territory managers use sales results:

Applied strong business acumen to develop and execute district business plans resulting in increased sales results and strong new product launches.
Led various teams of new and experienced sales representatives to top third sales results for 8 of 12 years.

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What skills help Senior Territory Managers find jobs?

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What skills stand out on senior territory manager resumes?

Roland Rust Ph.D.

Distinguished University Professor, David Bruce Smith Chair in Marketing, Executive Director, Center for Excellence in Service, Ph.D., Business Administration, University of North Carolina at Chapel Hill Marketing, University of Maryland

One might think that a stellar sales record would be most important, but that would be most relevant only if the individual has prior sales manager experience. If promoting a salesperson to sales manager, the thing that may be missing is administrative and managerial skills. In addition, we are in a technological revolution, driven by AI, which means that prior knowledge and experience with AI-related analysis would also definitely stand out (although probably hard to find).

Do you want to know more?

List of senior territory manager skills to add to your resume

The most important skills for a senior territory manager resume and required skills for a senior territory manager to have include:

Product Knowledge
Sales Growth
Sales Quota
Product Line
Sales Training
Market Share Growth
Primary Care
Sales Strategies
Cardiology
Sales Territory
Diabetes
Orthopedic Surgeons
Account Management
Business Development
Sales Results
Endocrinology
Urology

Sales Objectives
Sales Revenue
Trade Shows
Sales Performance
DSM
Internal Medicine
Market Penetration
YTD
Oncology
Sales Plan
Medical Devices
Medical Sales
Sales Volume
OEM
Gastroenterology
TM
Dermatology

Unified Communications
Product Sales
Advisory Boards
Sales Professionals
Capital Equipment
GI
ROI
Family Practice
Territory Planning
Direct Reports
Pharmaceutical Products
Hypertension
DM
Q4
State Territory

Updated January 8, 2025

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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