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What is a Senior Vice President Of Marketing

The job of a senior vice president of marketing is to supervise the energy put into the merchandising programs and projects. This is done to secure the effectiveness and efficiency of the workforce. Usually, you are to cooperate with analysts and various professionals to recognize news opportunities and to create and enhance projects. You have to make targets, give instructions, allocate duties, and give reports of improvements to the president and other administrators.

You must be up to date with market directions and oversee choosing, employing, and training employees. As a senior vice president of marketing, you must have a vast understanding and expertise in most sectors of the organization. This is so that you can motivate the workforce while executing the organization's rule regulations.

For the role of a senior vice president of marketing, you must display excellent evaluation, interaction, and organization skills. Furthermore, you have to be innovative in your thinking and actions. In addition, you need a bachelor's or master's degree, although gaining a GED or high school diploma can be useful. You will earn an average of $190,224 yearly or $91.45 per hour.

There is more than meets the eye when it comes to being a Senior Vice President Of Marketing. For example, did you know that they make an average of $87.76 an hour? That's $182,548 a year!

Between 2018 and 2028, the career is expected to grow 8% and produce 21,800 job opportunities across the U.S.

What Does a Senior Vice President Of Marketing Do

There are certain skills that many Senior Vice Presidents Of Marketing have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed Analytical skills, Communication skills and Creativity.

Learn more about what a Senior Vice President Of Marketing does

How To Become a Senior Vice President Of Marketing

If you're interested in becoming a Senior Vice President Of Marketing, one of the first things to consider is how much education you need. We've determined that 76.3% of Senior Vice Presidents Of Marketing have a bachelor's degree. In terms of higher education levels, we found that 18.7% of Senior Vice Presidents Of Marketing have master's degrees. Even though most Senior Vice Presidents Of Marketing have a college degree, it's impossible to become one with only a high school degree or GED.

Choosing the right major is always an important step when researching how to become a Senior Vice President Of Marketing. When we researched the most common majors for a Senior Vice President Of Marketing, we found that they most commonly earn Bachelor's Degree degrees or Master's Degree degrees. Other degrees that we often see on Senior Vice President Of Marketing resumes include Associate Degree degrees or Doctoral Degree degrees.

You may find that experience in other jobs will help you become a Senior Vice President Of Marketing. In fact, many Senior Vice President Of Marketing jobs require experience in a role such as Marketing Vice President. Meanwhile, many Senior Vice Presidents Of Marketing also have previous career experience in roles such as Vice President or Marketing Director.

What is the right job for my career path?

Tell us your goals and we'll match you with the right jobs to get there.

And if you’re looking for a job, here are the five top employers hiring now:

  1. Advance Auto Parts Jobs (4)
  2. CMT Jobs (5)
  3. Broadcom Jobs (4)
  4. AT&T Jobs (4)
  5. Visual Concepts Jobs (4)
Average Salary
$182,548
Average Salary
Job Growth Rate
8%
Job Growth Rate
Job Openings
127,454
Job Openings
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Senior Vice President Of Marketing Career Paths

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Average Salary for a Senior Vice President Of Marketing

Senior Vice Presidents Of Marketing in America make an average salary of $182,548 per year or $88 per hour. The top 10 percent makes over $283,000 per year, while the bottom 10 percent under $117,000 per year.
Average Salary
$182,548
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5 Senior Vice President Of Marketing Resume Examples

Learn How To Write a Senior Vice President Of Marketing Resume

At Zippia, we went through countless Senior Vice President Of Marketing resumes and compiled some information about how to optimize them. Here are some suggestions based on what we found, divided by the individual sections of the resume itself.

View Senior Vice President Of Marketing Resume Examples And Templates

And if you’re looking for a job, here are the five top employers hiring now:

  1. Advance Auto Parts Jobs (4)
  2. CMT Jobs (5)
  3. Broadcom Jobs (4)
  4. AT&T Jobs (4)
  5. Visual Concepts Jobs (4)

Choose From 10+ Customizable Senior Vice President Of Marketing Resume templates

Zippia allows you to choose from different easy-to-use Senior Vice President Of Marketing templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Senior Vice President Of Marketing resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.

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Senior Vice President Of Marketing Demographics

Senior Vice President Of Marketing Gender Distribution

Male
Male
66%
Female
Female
34%

After extensive research and analysis, Zippia's data science team found that:

  • Among Senior Vice Presidents Of Marketing, 33.6% of them are women, while 66.4% are men.

  • The most common race/ethnicity among Senior Vice Presidents Of Marketing is White, which makes up 72.0% of all Senior Vice Presidents Of Marketing.

  • The most common foreign language among Senior Vice Presidents Of Marketing is Spanish at 39.3%.

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Senior Vice President Of Marketing Education

Senior Vice President Of Marketing Majors

23.7 %
16.1 %

Senior Vice President Of Marketing Degrees

Bachelors

76.3 %

Masters

18.7 %

Associate

2.6 %

Top Colleges for Senior Vice President Of Marketings

1. University of Georgia

Athens, GA • Private

In-State Tuition
$11,830
Enrollment
29,474

2. University of Wisconsin - Madison

Madison, WI • Private

In-State Tuition
$10,555
Enrollment
30,360

3. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-State Tuition
$14,760
Enrollment
31,451

4. Purdue University

West Lafayette, IN • Private

In-State Tuition
$9,992
Enrollment
33,495

5. Howard University

Washington, DC • Private

In-State Tuition
$26,756
Enrollment
6,166

6. Ohio State University

Columbus, OH • Private

In-State Tuition
$10,726
Enrollment
45,769

7. University of Texas at Austin

Austin, TX • Private

In-State Tuition
$10,610
Enrollment
40,329

8. University of Southern California

Los Angeles, CA • Private

In-State Tuition
$56,225
Enrollment
19,548

9. University of Pennsylvania

Philadelphia, PA • Private

In-State Tuition
$55,584
Enrollment
10,764

10. SUNY at Binghamton

Vestal, NY • Private

In-State Tuition
$9,808
Enrollment
13,990
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Top Skills For a Senior Vice President Of Marketing

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 8.1% of Senior Vice Presidents Of Marketing listed Analytics on their resume, but soft skills such as Analytical skills and Communication skills are important as well.

Best States For a Senior Vice President Of Marketing

Some places are better than others when it comes to starting a career as a Senior Vice President Of Marketing. The best states for people in this position are New Jersey, Illinois, Massachusetts, and Washington. Senior Vice Presidents Of Marketing make the most in New Jersey with an average salary of $189,708. Whereas in Illinois and Massachusetts, they would average $187,745 and $187,461, respectively. While Senior Vice Presidents Of Marketing would only make an average of $186,173 in Washington, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.

1. Illinois

Total Senior Vice President Of Marketing Jobs:
2,597
Highest 10% Earn:
$264,000
Location Quotient:
1.41
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

2. New Jersey

Total Senior Vice President Of Marketing Jobs:
1,832
Highest 10% Earn:
$265,000
Location Quotient:
1.49
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

3. Washington

Total Senior Vice President Of Marketing Jobs:
1,585
Highest 10% Earn:
$259,000
Location Quotient:
1.4
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here
Full List Of Best States For Senior Vice Presidents Of Marketing

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Top Senior Vice President Of Marketing Employers

Most Common Employers For Senior Vice President Of Marketing

RankCompanyZippia ScoreAverage Senior Vice President Of Marketing SalaryAverage Salary
1$203,010
2
2.Sony Music Entertainment
$201,915
3
3.PriceSmart
$200,997
4$199,979
5$198,973
6$192,990

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