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Senior vice president of marketing salary
Average senior vice president of marketing salary
$200,351
Average Senior Vice President of Marketing Salary
The average annual salary for a Senior Vice President of Marketing in the United States stands at $200,351. This figure reflects salaries based on experience, industry, and location. For instance, professionals in high-demand markets such as California and New York typically earn more than their counterparts in less saturated areas.
Salary Breakdown by State
Salary variations can be substantial. For example, states like Massachusetts and Washington report some of the highest average salaries for this role, often exceeding $220,000. Conversely, regions with a lower cost of living may offer salaries around $180,000.
Opportunities for Growth
Beyond salary, the role offers significant growth opportunities, especially in industries like technology and healthcare. As companies increasingly focus on digital marketing strategies, the demand for experienced leaders in this field remains strong.
Ultimately, understanding the salary landscape and regional variations empowers candidates to make informed career decisions.
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Where can a Senior Vice President Of Marketing earn more?
Average senior vice president of marketing salary by state
The highest-paying states for senior vice presidents of marketing are Massachusetts, Alaska, and New Jersey. The lowest average senior vice president of marketing salary states are Missouri, Oklahoma, and Kansas.
- State view
- County view
Highest paying states for senior vice presidents of marketing
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Illinois | $192,727 | $92.66 |
| 2 | Massachusetts | $201,513 | $96.88 |
| 3 | Washington | $192,753 | $92.67 |
| 4 | New Jersey | $194,837 | $93.67 |
| 5 | Alaska | $199,642 | $95.98 |
| 6 | New Hampshire | $181,069 | $87.05 |
| 7 | Montana | $178,220 | $85.68 |
| 8 | Utah | $173,008 | $83.18 |
| 9 | Oregon | $187,879 | $90.33 |
| 10 | Vermont | $176,549 | $84.88 |
| 11 | Maine | $177,324 | $85.25 |
| 12 | Pennsylvania | $175,360 | $84.31 |
| 13 | Connecticut | $180,698 | $86.87 |
| 14 | California | $190,804 | $91.73 |
| 15 | Rhode Island | $170,509 | $81.98 |
| 16 | Wyoming | $167,260 | $80.41 |
| 17 | New York | $178,930 | $86.02 |
| 18 | North Dakota | $170,510 | $81.98 |
| 19 | Michigan | $172,334 | $82.85 |
| 20 | Wisconsin | $169,472 | $81.48 |
| 21 | Hawaii | $184,445 | $88.68 |
| 22 | Ohio | $166,722 | $80.15 |
| 23 | South Dakota | $163,174 | $78.45 |
| 24 | Arizona | $165,742 | $79.68 |
| 25 | Maryland | $178,729 | $85.93 |
| 26 | Minnesota | $168,194 | $80.86 |
| 27 | Idaho | $171,785 | $82.59 |
| 28 | Tennessee | $162,739 | $78.24 |
| 29 | Virginia | $168,335 | $80.93 |
| 30 | Texas | $161,929 | $77.85 |
| 31 | Iowa | $165,375 | $79.51 |
| 32 | Nevada | $164,055 | $78.87 |
| 33 | Colorado | $164,003 | $78.85 |
| 34 | Mississippi | $163,061 | $78.39 |
| 35 | District of Columbia | $160,870 | $77.34 |
| 36 | Arkansas | $158,409 | $76.16 |
| 37 | Nebraska | $161,192 | $77.50 |
| 38 | Georgia | $161,114 | $77.46 |
| 39 | West Virginia | $158,990 | $76.44 |
| 40 | Kentucky | $159,534 | $76.70 |
| 41 | Indiana | $159,981 | $76.91 |
| 42 | Florida | $158,619 | $76.26 |
| 43 | Louisiana | $160,874 | $77.34 |
| 44 | New Mexico | $159,935 | $76.89 |
| 45 | Kansas | $157,618 | $75.78 |
| 46 | North Carolina | $151,664 | $72.92 |
| 47 | Delaware | $158,929 | $76.41 |
| 48 | Oklahoma | $157,907 | $75.92 |
| 49 | Missouri | $157,926 | $75.93 |
| 50 | South Carolina | $156,433 | $75.21 |
| 51 | Alabama | $152,946 | $73.53 |
Highest paying cities for senior vice presidents of marketing
The highest-paying cities for senior vice presidents of marketing are Waltham, MA, Chicago, IL, and Urban Honolulu, HI.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Waltham, MA | $230,739 | $110.93 |
| 2 | Chicago, IL | $226,432 | $108.86 |
| 3 | Urban Honolulu, HI | $226,097 | $108.70 |
| 4 | Novato, CA | $223,593 | $107.50 |
| 5 | Pittsford, NY | $201,348 | $96.80 |
| 6 | Manchester, NH | $193,921 | $93.23 |
| 7 | Annapolis, MD | $193,628 | $93.09 |
| 8 | Salt Lake City, UT | $187,579 | $90.18 |
| 9 | York, PA | $187,417 | $90.10 |
| 10 | Madison, WI | $180,319 | $86.69 |
| 11 | Saint Paul, MN | $179,396 | $86.25 |
| 12 | Providence, RI | $179,151 | $86.13 |
| 13 | Bismarck, ND | $178,748 | $85.94 |
| 14 | Carson City, NV | $177,618 | $85.39 |
| 15 | Phoenix, AZ | $177,369 | $85.27 |
| 16 | Columbus, OH | $176,588 | $84.90 |
| 17 | Denver, CO | $175,170 | $84.22 |
| 18 | Sugar Land, TX | $174,779 | $84.03 |
| 19 | Baton Rouge, LA | $172,295 | $82.83 |
| 20 | Atlanta, GA | $172,177 | $82.78 |
Senior vice president of marketing salary details
A senior vice president of marketing's salary ranges from $121,000 a year at the 10th percentile to $330,000 at the 90th percentile.
What is a senior vice president of marketing's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $330,000 | $27,500 | $159 |
| 75th Percentile | $260,000 | $21,667 | $125 |
| Average | $200,351 | $16,696 | $96 |
| 25th Percentile | $153,000 | $12,750 | $74 |
| 10th Percentile | $121,000 | $10,083 | $58 |
Highest paying senior vice president of marketing jobs
The highest paying types of senior vice presidents of marketing are senior vice president, marketing vice president, and sales and marketing vice president.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Marketing Services Manager | $117,977 | $9,831 | $56.72 | 166,503 |
| Marketing Strategist | $80,033 | $6,669 | $38.48 | 89,543 |
| Marketing Supervisor | $64,304 | $5,359 | $30.92 | 74,956 |
| Marketing Director | $114,906 | $9,575 | $55.24 | 93,503 |
| Marketing Manager | $104,550 | $8,712 | $50.26 | 89,627 |
| Marketing Lead | $104,664 | $8,722 | $50.32 | 92,987 |
Top companies hiring senior vice presidents of marketing now:
Which companies pay senior vice presidents of marketing the most?
Senior vice president of marketing salaries at Audubon Nature Institute and Bobbi Brown Cosmetics are the highest-paying according to our most recent salary estimates. In addition, the average senior vice president of marketing salary at companies like Gotham and JPA Health are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Audubon Nature Institute | $323,352 | $155.46 |
| 2 | Bobbi Brown Cosmetics | $259,197 | $124.61 |
| 3 | Gotham | $245,465 | $118.01 |
| 4 | JPA Health | $239,934 | $115.35 |
| 5 | New York Road Runners | $237,775 | $114.31 |
| 6 | Noble Corporation | $232,150 | $111.61 |
| 7 | Artisans, Inc | $231,690 | $111.39 |
| 8 | Sodexo Management, Inc. | $231,429 | $111.26 |
| 9 | Footprint | $231,196 | $111.15 |
| 10 | HYDROW INC | $231,187 | $111.15 |
| 11 | Varentec | $230,994 | $111.05 |
| 12 | *n/a* | $230,933 | $111.03 |
| 13 | Hoosier Hills Credit Union | $230,763 | $110.94 |
| 14 | Afiniti | $230,354 | $110.75 |
| 15 | Pearson | $230,228 | $110.69 |
| 16 | Sutherland | $227,159 | $109.21 |
| 17 | Homewood Corporation | $226,129 | $108.72 |
| 18 | John Hardy | $224,855 | $108.10 |
| 19 | Kearny Bank | $223,769 | $107.58 |
| 20 | Altius | $222,175 | $106.81 |
Wage gap by gender, race and education
Senior Vice President Of Marketing salary by industry
The average senior vice president of marketing salary varies across industries:
- The average senior vice president of marketing salary in the manufacturing industry is $194,582, the highest of any industry.
- The average senior vice president of marketing salary in the finance industry is $187,274.
- Senior vice presidents of marketing in the retail industry earn an average salary of $159,893, the lowest of any industry.
Highest paying industries for senior vice presidents of marketing
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Manufacturing | $194,582 | $93.55 |
| 2 | Technology | $187,274 | $90.04 |
| 3 | Media | $180,684 | $86.87 |
| 4 | Professional | $179,531 | $86.31 |
| 5 | Hospitality | $174,501 | $83.89 |
| 6 | Telecommunication | $170,378 | $81.91 |
| 7 | Finance | $162,360 | $78.06 |
| 8 | Retail | $159,893 | $76.87 |
High paying senior vice president of marketing jobs
Senior vice president of marketing salary trends
The average senior vice president of marketing salary has risen by $36,865 over the last ten years. In 2014, the average senior vice president of marketing earned $163,486 annually, but today, they earn $200,351 a year. That works out to a 8% change in pay for senior vice presidents of marketing over the last decade.
Compare senior vice president of marketing salaries for cities or states with the national average over time.
Average senior vice president of marketing salary over time
Compare senior vice president of marketing salaries for individual cities or states with the national average.
Senior vice president of marketing salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2026 | $200,000 | $96.32 | +3.7% |
| 2025 | $193,000 | $92.72 | +1.9% |
| 2024 | $189,000 | $90.98 | +1.5% |
| 2023 | $186,000 | $89.59 | +0.8% |
| 2022 | $185,000 | $88.88 | +1.9% |
Recently added senior vice president of marketing salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Get It-Professional Services | SVP of Marketing-Remote | Seattle, WA | 06/29/2025 | $250,000 |
| Lincoln Center | Senior Vice President, Brand Marketing | New York, NY | 06/29/2025 | $300,000 |
| Get It-Marketing | SVP of Marketing-Remote | Seattle, WA | 06/29/2025 | $250,000 |
| Antares Capital | Senior Vice President, Integrated Marketing | New York, NY | 06/27/2025 | $180,000 |
| Fanduel | Marketing Senior Vice President | New York, NY | 06/22/2025 | $350,000 |
| Flutter Entertainment PLC | Marketing Senior Vice President | New York, NY | 06/21/2025 | $350,000 |
| Dow Jones | SVP, B2B Marketing | New York, NY | 06/13/2025 | $310,000 |
| Pennymac | Senior Vice President, Sports Sponsorship Marketing | Westlake Village, CA | 06/12/2025 | $140,000 |
| Summit Therapeutics Sub | SVP, US Marketing | Princeton, NJ | 06/12/2025 | $400,000 |
| Get It-Executive | SR. Director of Marketing-Future VP Marketing or CMO | Provo, UT | 06/10/2025 | $161,643 |
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