Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between senior vice presidents of marketing and marketing strategists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior vice president of marketing and a marketing strategist. Additionally, a senior vice president of marketing has an average salary of $200,351, which is higher than the $80,033 average annual salary of a marketing strategist.
The top three skills for a senior vice president of marketing include digital marketing, analytics and business strategy. The most important skills for a marketing strategist are digital marketing, email marketing, and channel marketing.
| Senior Vice President Of Marketing | Marketing Strategist | |
| Yearly salary | $200,351 | $80,033 |
| Hourly rate | $96.32 | $38.48 |
| Growth rate | 10% | 10% |
| Number of jobs | 111,445 | 89,543 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 79% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A senior vice president of marketing is in charge of overseeing the efforts put into the marketing operations and programs, ensuring efficiency and smooth workflow. They typically collaborate with analysts and other experts to identify new marketing opportunities, design and develop projects, set goals and guidelines, delegate tasks, and report progress to the president and other executives. Furthermore, as a senior vice president, it is essential to lead and encourage the workforce to reach goals, all while implementing the company's policies and regulations.
The marketing strategist is an executive who works with the members of the marketing team to ensure the implementation of high-quality marketing strategies within a given time frame. Marketing strategists examine data to find out the best way to administer resources to increase revenue and profits. Their responsibilities include performing in-depth research to determine new market prospects and customers' preferences as well as forecasting market trends. Also, they set certain marketing goals that reflect the overall business goal together with developing and managing digital campaigns.
Senior vice presidents of marketing and marketing strategists have different pay scales, as shown below.
| Senior Vice President Of Marketing | Marketing Strategist | |
| Average salary | $200,351 | $80,033 |
| Salary range | Between $121,000 And $330,000 | Between $53,000 And $119,000 |
| Highest paying City | Waltham, MA | Harrisburg, PA |
| Highest paying state | Massachusetts | Pennsylvania |
| Best paying company | Audubon Nature Institute | McKinsey & Company Inc |
| Best paying industry | Manufacturing | Technology |
There are a few differences between a senior vice president of marketing and a marketing strategist in terms of educational background:
| Senior Vice President Of Marketing | Marketing Strategist | |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 79% |
| Most common major | Business | Marketing |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between senior vice presidents of marketing' and marketing strategists' demographics:
| Senior Vice President Of Marketing | Marketing Strategist | |
| Average age | 39 | 39 |
| Gender ratio | Male, 66.4% Female, 33.6% | Male, 47.3% Female, 52.7% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |