Post job

Senior vice president, sales vs director of sales and marketing

The differences between senior vice presidents, sales and directors of sales and marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a senior vice president, sales and a director of sales and marketing. Additionally, a senior vice president, sales has an average salary of $204,086, which is higher than the $117,348 average annual salary of a director of sales and marketing.

The top three skills for a senior vice president, sales include SVP, customer satisfaction and sales process. The most important skills for a director of sales and marketing are customer service, product development, and strategic sales.

Senior vice president, sales vs director of sales and marketing overview

Senior Vice President, SalesDirector Of Sales And Marketing
Yearly salary$204,086$117,348
Hourly rate$98.12$56.42
Growth rate5%5%
Number of jobs95,412132,459
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 75%
Average age4646
Years of experience88

What does a senior vice president, sales do?

A senior vice president of sales is responsible for monitoring the sales performance of an organization, ensuring that the sales results meet the targets and requirements for business functions. Senior vice president of sales coordinate with sales leads in developing and analyzing current trends to generate resources that would increase revenues and profitability. They also check the quality of marketing campaigns, promotional materials, and market presence and adjust plans as needed to achieve public demands and global competitiveness. A senior vice president of sales tracks data and statistical and handles areas of improvement to strategize techniques in building brand image and awareness.

What does a director of sales and marketing do?

A director of sales and marketing's responsibilities revolve around overseeing the sales, budgets, and all programs related to marketing. They must implement budget goals and revenue targets, evaluate the progress of the various teams, participate in securing sales and reaching out to high profile clients, and even negotiate contracts. Furthermore, they have the discretion to assign pricing and discounts, strategize ways to build a more substantial client base, and lead a team of skilled professionals to boost sales and improve client satisfaction.

Senior vice president, sales vs director of sales and marketing salary

Senior vice presidents, sales and directors of sales and marketing have different pay scales, as shown below.

Senior Vice President, SalesDirector Of Sales And Marketing
Average salary$204,086$117,348
Salary rangeBetween $128,000 And $324,000Between $73,000 And $188,000
Highest paying CitySeattle, WAUrban Honolulu, HI
Highest paying stateAlaskaHawaii
Best paying companyOmniVision TechnologiesQuidel
Best paying industryTelecommunicationManufacturing

Differences between senior vice president, sales and director of sales and marketing education

There are a few differences between a senior vice president, sales and a director of sales and marketing in terms of educational background:

Senior Vice President, SalesDirector Of Sales And Marketing
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Senior vice president, sales vs director of sales and marketing demographics

Here are the differences between senior vice presidents, sales' and directors of sales and marketing' demographics:

Senior Vice President, SalesDirector Of Sales And Marketing
Average age4646
Gender ratioMale, 85.6% Female, 14.4%Male, 62.1% Female, 37.9%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between senior vice president, sales and director of sales and marketing duties and responsibilities

Senior vice president, sales example responsibilities.

  • Manage sales cycle effectively and track activity in SalesForce CRM.
  • Lead the Americas regional sales team in new customer acquisition and growth in existing accounts.
  • Pioneer product-positioning strategies, implement CRM technology to achieve global sales and customer service initiatives.
  • Lead strategic redirection of sales from private cardiologists to hospital-base cardiologists and hospital radiology departments post healthcare reform.
  • Lead the transformation of HAN from an in-office/point-of-care healthcare marketing provider to a fully integrate care management technology platform, PatientPoint.
  • Restructure and refocuse sales teams to deliver revenue base on SaaS sales model
  • Show more

Director of sales and marketing example responsibilities.

  • Manage business advertising efforts including Google AdWords, Facebook and local print media.
  • Lead company's management functions and legislative initiatives for nationally recognize brand in quality healthcare management.
  • Utilize expertise to select appropriate technologies for target communication; manage messaging/design initiatives focuse on ROI improvement.
  • Achieve operational efficiency by analyzing advertising and promotional spending to identify vehicles, channels and messages that generate target ROI.
  • Provide project management over cloud base hosted solutions design for the SMB market.
  • Create policies and procedures for Medicare department relating to all aspects of the business.
  • Show more

Senior vice president, sales vs director of sales and marketing skills

Common senior vice president, sales skills
  • SVP, 7%
  • Customer Satisfaction, 6%
  • Sales Process, 6%
  • Revenue Growth, 6%
  • Market Strategy, 5%
  • Business Development, 5%
Common director of sales and marketing skills
  • Customer Service, 10%
  • Product Development, 5%
  • Strategic Sales, 5%
  • Lead Management, 5%
  • Business Development, 4%
  • Sales Process, 4%

Browse executive management jobs