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The differences between senior vice presidents, sales and vice president & general managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-8 years to become a senior vice president, sales, becoming a vice president & general manager takes usually requires 4-6 years. Additionally, a senior vice president, sales has an average salary of $204,086, which is higher than the $172,487 average annual salary of a vice president & general manager.
The top three skills for a senior vice president, sales include SVP, customer satisfaction and sales process. The most important skills for a vice president & general manager are customer service, R, and revenue growth.
| Senior Vice President, Sales | Vice President & General Manager | |
| Yearly salary | $204,086 | $172,487 |
| Hourly rate | $98.12 | $82.93 |
| Growth rate | 5% | 6% |
| Number of jobs | 95,412 | 252,313 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 72% |
| Average age | 46 | 44 |
| Years of experience | 8 | 6 |
A senior vice president of sales is responsible for monitoring the sales performance of an organization, ensuring that the sales results meet the targets and requirements for business functions. Senior vice president of sales coordinate with sales leads in developing and analyzing current trends to generate resources that would increase revenues and profitability. They also check the quality of marketing campaigns, promotional materials, and market presence and adjust plans as needed to achieve public demands and global competitiveness. A senior vice president of sales tracks data and statistical and handles areas of improvement to strategize techniques in building brand image and awareness.
A vice president and general manager's role is to implement policies and regulations while overseeing the business operations. Typically, it is their primary responsibility to devise training programs that would produce more efficient workforce members, create new strategies to boost sales and customer satisfaction, and participate in budget and goals creation. They mainly report to high-ranking officials such as the president and board members. Furthermore, a vice president and general manager may perform clerical tasks such as preparing progress reports and presentations, managing schedules, and responding to correspondence.
Senior vice presidents, sales and vice president & general managers have different pay scales, as shown below.
| Senior Vice President, Sales | Vice President & General Manager | |
| Average salary | $204,086 | $172,487 |
| Salary range | Between $128,000 And $324,000 | Between $108,000 And $273,000 |
| Highest paying City | Seattle, WA | San Francisco, CA |
| Highest paying state | Alaska | Massachusetts |
| Best paying company | OmniVision Technologies | |
| Best paying industry | Telecommunication | Media |
There are a few differences between a senior vice president, sales and a vice president & general manager in terms of educational background:
| Senior Vice President, Sales | Vice President & General Manager | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 72% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Pennsylvania |
Here are the differences between senior vice presidents, sales' and vice president & general managers' demographics:
| Senior Vice President, Sales | Vice President & General Manager | |
| Average age | 46 | 44 |
| Gender ratio | Male, 85.6% Female, 14.4% | Male, 89.1% Female, 10.9% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 6.1% Unknown, 4.3% Hispanic or Latino, 14.9% Asian, 6.3% White, 67.9% American Indian and Alaska Native, 0.5% |
| LGBT Percentage | 7% | 10% |