Serta Simmons Bedding CEO and leadership

As of April 2019, Mr. Swift is the Chairman and Chief Executive Officer of Serta Simmons Bedding, LLC (SSB). He also serves as Executive Chairman of the Board of Directors of Dawn Holdings, Inc., SSB’s parent company. Mr. Swift is also Executive Business Partner at Advent International, a role he has held since August 2014.

Jt Marino is a Chief Strategy Officer at Serta Simmons Bedding and Chief Strategy Officer at Serta Simmons Holdings LLC.

Barry Canipe joined the Serta Simmons Bedding (SSB) leadership team as Executive Vice President and Chief Financial Officer in August 2019. In this role, Barry serves as strategic business partner to the CEO and is responsible for all aspects of the Company’s finances, including planning and analysis, accounting, risk management, treasury, tax and internal audit, as well as IT functions.

Transformational leader consistently growing sales and profit of domestic and global portfolios. High learning agility with demonstrated success operating in multiple cultures, countries and disciplines. Recognized as a talent magnet with strong followership, ability to inspire and lead organizations through change. Proven intellectual disruptor delivering transformations of mature, declining businesses into agile, technology and consumer innovation based growth engines.

Derek Miller is a Chief Sales Officer at Serta Simmons Bedding and is based in Alpharetta, Georgia. He has worked as Accounting Representative at SIMMONS BEDDING CO, Strategic Account Manager at SIMMONS BEDDING CO, and Territory Sales Representative at SIMMONS BEDDING CO. Derek attended Gamma Beta Phi Society between 1997 and 2002.

Shelley Huff was named Chief Operating Officer in April of 2021. Huff joined Serta Simmons Bedding (SSB) in July 2020 as Executive Vice President of Direct to Consumer (DTC) and CEO of Tuft & Needle. Huff, in her COO role, oversees Serta's supply chain and customer experience teams, and continues to lead the company's direct-to-consumer business and Tuft & Needle brand.

Shelley has more than 15 years’ experience leading retail businesses, consulting with small businesses and startups, and serving on retail education boards. She is known for her passion for consumers and emerging trends in digital integration, building and leading high performing teams and delivering financial results. Prior to joining SSB, Shelley served as the president and CEO of Hayneedle.com, a Walmart company.

Prior to her role with Hayneedle.com, Shelley served in a variety of leadership roles within Walmart’s U.S. division and at Walmart eCommerce. She served as the vice president of Operations at Walmart eCommerce and as general manager of Home & Apparel at Walmart.com. In these roles, Shelley helped set the foundation for the future of Walmart’s eCommerce strategy by designing a new structure, building new capabilities and launching new brands. Prior to joining Walmart’s eCommerce division, Shelley was the vice president of the Housewares division for the continental U.S. in a portfolio she grew significantly, inclusive of Walmart’s first omnichannel brand launch in 2015. Shelley began her merchandising career with Walmart where she led a diverse set of businesses in her time as a buyer. In 2009, Shelley was promoted to director of strategy for seasonal merchandise where she led the go to market strategy for Walmart stores as well as reimagined small format prototypes.

A native Arizonan, Shelley serves as vice chair of the University of Arizona Alumni Association Governing Board, where she remains an advisor to the Terry J Lundgren Center for Retailing and the School of Family and Consumer Sciences. She is passionate about advocacy for public schools and, in addition to her board work at the University of Arizona, is a philanthropist for the Amphi Public School Foundation and Eat Real & the U.S. Healthful Food Council to improve the quality of food in public schools.

Shelley earned her bachelor’s degree with a technology emphasis in Retailing and Consumer Sciences from the University of Arizona, and her master’s degree from the Sam M. Walton School of Business at the University of Arkansas. She was selected to participate in Fortune Magazine’s Most Powerful Women Next Generation conference (2016-2019) and is an active member of the Network of Executive Women.

Technology Delivery Executive - 23+ years of technology leadership experience with a proven track record of building and leading engineering organizations with 14+ years as a technology executive delivering technology platforms powering digital and eCommerce experiences. Experience in creating digital and technology businesses, managing & leading large global organizations, delivering multi-million technology budgets, driving product development and building & leveraging state-of-the-art technology platforms with an emphasis on efficient software engineering management, execution and operations. Brings a unique, diverse and hands-on engineering approach to software development business having worked as an engineering executive in Fortune 500 companies as well as a retail & technology entrepreneur.

\'I am a passionate engineering leader with a deep understanding of engineering management, efficient engineering operations and tooling - who is committed to building & releasing software while having fun doing it. 23+ years’ experience in software development with a strong focus on innovation, technology, execution & delivering high-quality products. Proven ability to build and sustain strong teams, scaling their capabilities, provide clear direction, and execute strategic and tactical initiatives & improving cultural impediments to success. I am a builder and love building software while thinking outside the obvious. An entrepreneur-by-heart, who over the years had amazing opportunities to learn and execute.\'

Daehee Park are a Chief Growth Officer at Serta Simmons Bedding and Chief Growth Officer at Serta Simmons Holdings LLC.

David Campos was named President of Serta Simmons Bedding (SSB) Canada and Executive Vice President and Chief Transformation Officer for Serta Simmons Bedding in September 2020. In this role, David is responsible for the overall performance of SSB’s Canadian business and continues to oversee the broader company’s transformation efforts.

Jt Marino is a Chief Strategy Officer at Serta Simmons Bedding and Chief Strategy Officer at Serta Simmons Holdings LLC.

As of April 2019, Mr. Swift is the Chairman and Chief Executive Officer of Serta Simmons Bedding, LLC (SSB). He also serves as Executive Chairman of the Board of Directors of Dawn Holdings, Inc., SSB’s parent company. Mr. Swift is also Executive Business Partner at Advent International, a role he has held since August 2014.