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Shinola company history timeline

2012

Our chats spanned the White Stripes' Jack White--he helped bring the rocker's Nashville record shop to Detroit--to Filson, a 119-year-old hunter and fisherman's clothing brand he bought to rehab in 2012.

2013

By March 2013, Shinola watches were already at Baselworld, the annual luxury watch-a-palooza in Switzerland.

On July 18th, 2013—just as it was about to ship—the city of Detroit filed for bankruptcy.

Shinola didn’t stop there and released their second watch in October 2013.

2014

In September 2014, they released a women’s limited edition watch, The Lattice.

When Shinola won an Accessories Council award in 2014, he sent two factory workers up to the podium.

2016

In 2016 Shinola launched its audio collection and continues to work with decades-old leaders in the audio industry based in the United States

The company’s tagline would advertise their watches as “Where American is Made” and is branded on their caseback with, “Built-In Detroit.” However in 2016, the Federal Trade Commission found that certain Shinola watches were made entirely of foreign parts.

2021

In 2021, Shinola partnered with Crate and Barrel to create a 115-piece furniture line and with the Ford Motor Company to create a concept for the Lincoln Aviator at the Pebble Beach Concours d'Elegance.

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Founded
2012
Company founded
Headquarters
Detroit, MI
Company headquarter
Founders
Tom Kartsotis
Company founders
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Zippia gives an in-depth look into the details of Shinola, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Shinola. The employee data is based on information from people who have self-reported their past or current employments at Shinola. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Shinola. The data presented on this page does not represent the view of Shinola and its employees or that of Zippia.

Shinola may also be known as or be related to Shinola and Shinola Detroit.