What is Promotional Materials?
Promotional material is any document or article - written, printed, graphic, electronic, audio, or video presentation, distributed or made available in whole or in part on behalf of a product, cause, idea, person, or business for promotion, advertisement, announcement or direction. Promotional materials are used to make a business stand out from its competitors and to engage the target audience.
How is Promotional Materials used?
Zippia reviewed thousands of resumes to understand how promotional materials is used in different jobs. Explore the list of common job responsibilities related to promotional materials below:
- Conceived, wrote, and coordinated design and printing of all promotional materials from letters to brochures.
- Directed the trafficking, proofreading, and copy editing of all advertising and promotional materials.
- Launch team captain and system owner on Veeva Vault electronic routing implementation for promotional materials.
- Designed, trafficked, proofed and produced advertising and promotional materials for impendingbook campaigns
- Created co-branded promotional materials for American Express, Discover Card, First Card, Yahoo, winfreestuff.com.
- Major Achievement: Planned and managed advertising and promotional materials that increased sales to all-time highs.
Are Promotional Materials skills in demand?
Yes, promotional materials skills are in demand today. Currently, 6,580 job openings list promotional materials skills as a requirement. The job descriptions that most frequently include promotional materials skills are advertising & promotion manager, promotional events coordinator, and commerical relief driver.
How hard is it to learn Promotional Materials?
Based on the average complexity level of the jobs that use promotional materials the most: advertising & promotion manager, promotional events coordinator, and commerical relief driver. The complexity level of these jobs is basic.
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What jobs can you get with Promotional Materials skills?
You can get a job as a advertising & promotion manager, promotional events coordinator, and commerical relief driver with promotional materials skills. After analyzing resumes and job postings, we identified these as the most common job titles for candidates with promotional materials skills.
Advertising & Promotion Manager
- Promotional Materials
- FDA
- Press Materials
- Press Releases
- Program Objectives
- Community Outreach
Promotional Events Coordinator
- Promotional Materials
- Event Planning
- Giveaways
- Event Promotion
- Press Releases
Commerical Relief Driver
- CDL
- DOT Regulations
- Promotional Materials
- Frequent Interaction
- Delivery Vehicle
- Federal Regulations
Promotion Specialist
- Promotional Materials
- Promotional Events
- Promotional Campaigns
- Product Knowledge
- POS
- Promotional Strategies
Membership Manager
Job description:
A membership manager organizes development, membership activities, and relations for a membership association. They manage the membership database, oversee the customer service process to ensure members are satisfied, and also update the information for current members as well as prospective members. Managers also provide rule handbooks and membership certificates to each member, coordinate membership procedures including orientation and registration, manage payroll, general club marketing, member prospecting, and sales activities. Membership managers also update company policies in accordance with the Medicare website and distribute updated policy changes to appropriate personnel.
- Corrective Action
- Customer Service
- Member Database
- Promotional Materials
- Membership Sales
- CRM
Promotions Associate
Job description:
Promotions Associates will require proven work experience as marketing associates, assistants, or similar roles, as well as knowledge of marketing digital tools and techniques, SEO/SEM campaign experience, and computer and communication skills. For a payout of $42K per year, those who choose this career will need a bachelor's degree in marketing and business administration for entry-level positions that will require them to create brand awareness and generate company product interest.
- Marketing Campaigns
- Giveaways
- Promotional Materials
- Casino Floor
- FDA
- Blood Pressure
Assistant Promotions Director
- Giveaways
- Radio Station
- Press Releases
- Promotional Materials
- Promotional Events
Assistant Publicist
- Press Releases
- Writing Press Releases
- Promotional Materials
- Press Materials
- NYC
- Public Relations Firm
Marketing Clerk
- Customer Service
- Database Systems
- Purchase Orders
- Promotional Materials
- PowerPoint
- Adobe Photoshop
Promotional Representative
- Giveaways
- Quality Customer Service
- Product Knowledge
- Promotional Events
- Promotional Materials
- Customer Accounts
Sales Promotion Manager
- Product Knowledge
- Sales Promotions
- Trade Shows
- Promotional Materials
- POS
- Promotional Campaigns
Public Relations Representative
Job description:
Public Relations Representatives will generally earn around $43K per year and will need oratorial, writing, interpersonal, presentation, prioritization, and IT skills, as well as a healthy dose of creativity and initiative. Those who choose this career path will need a bachelor's degree in public relations, journalism, communications, English, or business for their respective portfolios. They are also involved in the planning and execution of activities centered around PR and both internal and external communication in representing a brand or client.
- Press Releases
- Event Planning
- Promotional Materials
- External Communications
Event Promoter
Job description:
An event promoter is responsible for supporting the marketing and media department of an organization in planning public programs and events for promotional purposes. Event promoters assist in the development of marketing campaign materials and reaching out to the target audience, sending invitations, and posting on various social media platforms. They also handle the execution of press releases, email invites, and public relations. An event promoter must have excellent communication and organizational skills, especially in preparing expense reports, coordinating with suppliers, and responding to the guests' inquiries and concerns.
- Customer Service
- Event Logistics
- Promotional Materials
- Event Planning
- On-Site Promotions
How much can you earn with Promotional Materials skills?
You can earn up to $80,810 a year with promotional materials skills if you become a advertising & promotion manager, the highest-paying job that requires promotional materials skills. Promotional events coordinators can earn the second-highest salary among jobs that use Python, $45,753 a year.
| Job title | Average salary | Hourly rate |
|---|---|---|
| Advertising & Promotion Manager | $80,810 | $39 |
| Promotional Events Coordinator | $45,753 | $22 |
| Commerical Relief Driver | $48,271 | $23 |
| Promotion Specialist | $56,598 | $27 |
| Membership Manager | $53,383 | $26 |
Companies using Promotional Materials in 2025
The top companies that look for employees with promotional materials skills are Acosta, Premium Retail Services, and GameStop. In the millions of job postings we reviewed, these companies mention promotional materials skills most frequently.
| Rank | Company | % of all skills | Job openings |
|---|---|---|---|
| 1 | Acosta | 34% | 9,211 |
| 2 | Premium Retail Services | 18% | 1,418 |
| 3 | GameStop | 10% | 1,600 |
| 4 | Greenheart Farms | 6% | 1 |
| 5 | Bausch + Lomb | 4% | 786 |
Departments using Promotional Materials
| Department | Average salary |
|---|---|
| Warehouse | $36,186 |
1 courses for Promotional Materials skills
1. Promotional Materials Every Musician Needs
As the saying goes, first impressions are everything, especially in the arts. That's why it's so important to have the skills and knowledge you need to create effective promotional materials that will help you stand out from the crowd. In this course, you will learn everything you need to know about creating powerful promotional materials that effectively showcase your talent and enhance your professional image. From artist bios and captivating headshots to polished resumes/CVs, persuasive cover letters, attractive websites, and engaging promotional videos, this course will walk you through the promotional materials you need to establish a strong and professional presence in the music industry. By mastering the art of creating compelling promotional materials, you can effectively showcase your talent, convey your unique brand identity, and leave a lasting impression on your target audience. This course can be taken by itself or as part of the “Musician's Professional Toolbox” specialization...