How to find a job with Search Engine skills

1. Search Engine Optimization (SEO)

This Specialization will teach you to optimize website content for the best possible search engine ranking. You'll learn the theory behind Google search and other search engine algorithms; you'll also build practical, real-world skills that you can apply to a career in digital marketing or online content development, including on-page and off-page optimization, optimizing for local and international audiences, conducting search-focused website audits, and aligning SEO with overall business strategies. Each course is intended to build on the skills from the previous course, thus we recommend you take the courses in the order they are listed. The Specialization culminates in a hands-on Capstone Project, in which you will apply your skills to a comprehensive SEO consulting task...

2. Master (SEO) Search Engine Optimization

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You are all excited!  You finally completed your website and its going live on the Internet.  Two weeks go by since its live and you can't find it on any of the search engines.  What happened?  Did you submit it to the search engines?  What did you do to help your website show up in at least the top twenty in Google, Yahoo and Bing? There are literally millions of websites on the Internet, how could yours possibly come up in the top ten or top twenty websites on a search engine? It is possible to tweak your website so it does appear in the top ten or top twenty of a search online.  How to tweak your website for great search engine placement is what this class is all about. I will be covering all the tweaks that you can do to help your website reach the top ten to twenty page results in the three major search engines , Google, Bing and Yahoo.   Topics included will be: What is SEOSEO vocabularyTitle and meta description tagsAll about keywordsContent is kingFree online services to help you analyze your websiteFree software to analyze and improve your website for top placementand more.........

3. Licensed Search Engine Marketing Professional Track

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Welcome to the International Institute of Digital Marketing™ The International Institute of Digital Marketing™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM™. Digital Marketing is something that's all around us, yet there has been no solid foundation for marketing for many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed - a foundation with the ability to be built upon and developed with time. This is a hybrid course, which means it is a more hands-on experience than you would find in most online courses. Each lecture will include lecture notes, activities, and resources that will serve as your guideline on how to successfully complete the lecture. This course consists of;102 Lecture Videos102 Downloadable Lecture DescriptionA total of 102 Lectures37 Assignments to be submitted to IIDM™15 Quizzes123 External ResourcesPractical SEO & SEM applicationPractical Paid & Organic StrategiesLearn to create successful Paid Advertisements on Facebook and Google. You hear the terms endlessly. SEO and SEM. You see it required on job applications, and you see articles about it, so what's the deal? What is search engine marketing? In reality, it's all around you. Have you ever used Google? Bing? Yahoo? Then you must wonder how the search engines seemingly pull these websites out of nowhere. In reality, there's much more to it than you may think. That is search engine marketing. This course covers everything you need to know, from the basics to the nitty-gritty details. SEO & SEM Master I™How do you manage paid marketing? How can you make the most of your investments with advertisements, whether page ads or video? What about the ever-elusive SEO and SEM? The Paid Marketing Master sub-course covers all you need to know about paid marketing and more. We will teach you;What are SEO & SEM and how to use them effectively to increase the reach of your brand?How to use Google Ads, understand them, and utilize them to their full effectiveness. What display ads are, how to make them, and how to use them most effectivelySEO & SEM Master II™Understanding SEO & SEM is important, but how do you utilize it effectively to ensure your efforts and budget are in the right place? This sub-course teaches how to use SEO & SEM to their full potential and how to harvest and use their relevant analytical data. We will teach you;How to use SEO & SEM properly to achieve the best results. How to harvest and utilize analytical data gathered from SEO & SEM campaignsSEO & SEM Master III™How do you manage paid marketing? How can you make the most of your investments with advertisements, whether page ads or video? What about the ever-elusive SEO and SEM? The SEO & SEM sub-course covers all you need to know about SEO and SEMHow to make SEO work for your brand through good user experiences and enticing content. How to adapt your existing marketing methods to SEO & SEM for greater reach and best results. IMPORTANT! Kindly contact us via email before you start your learning journey. We will provide you with Google Drive access to your learning materials and evaluation for the certification upon completion. Contact us here: support@iidm. world...

4. An Introduction To Search Engine Optimization

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SEO can be an intimidating task, and difficult to know where to start. SEO is not a complex process that takes a lot of time and energy to master. This course is designed for complete beginners who would like to learn search engine optimization. Learn how to get more traffic to your website and blog using these basic seo techniques. In This Search Engine Optimization Course, You Will Learn: How To Install your SEO PluginWhat Is a Keyword How To Do Proper Keyword ResearchHow To Optimize Your Blog TitleHow To Optimize Your Meta TitleHow To Optimize Your Meta DescriptionHow To Add A Social Image How To Add Embed Tube Video How To Add Your Targeted Keyword to Your Social Meta Title How To Add Your Targeted Keyword in Your Social Meta DescriptionKeyword within first ParagraphKeyword in Image Alt TagKeyword in Image Alt TitleHow To Add an External Link to High Authority Source: How To Add An Internal Link to a Page or Post on your SiteIf you practice the steps that I will show you in this course, you will be a step ahead of your competition and many others that are building websites. These are some quick and easy steps that you can do, even if you are not an SEO expert. Enroll Now...

5. Search Engine Optimization Complete Specialization Course

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Welcome to the World's best specialized SEO course ever. The course cover everything from theory to practical with case studies and examples. This is the only course in the world where you woll also learn about the technicalities of SEO and how to handle them. The content of this course is based on real world practices and checklists used by professionals in the SEO world. You will learn about: Google Search engineGoogle algorithmsWordpress developmentBootstrap ShopifyTools for SEOOn-page optimizationTechnical SEOOff-page OptimizationHow to get a job in SEO?How to start your own digital marketing company?The content of the course focuses on giving the idea of how any SEO agency or freelancer approaches to any website and start the SEO to rank any particular keyword. You will understand how the SEO activities affect the website in terms of visibility by Search Engine. To do practicals, you can have your own portfolio website or you can find your first clients through the strategies and techniques we have discussed in the video. The course is suitable for the audience who understand English language from all over the world. In the end you will also get a free SEO ebook that has screenshots of how you can implement things...

6. Search Engine Optimization (SEO) Essentials & Tricks

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In this course, you will learn how to increase your website's ranking on search engines by optimizing your website, which will attract more customers and get more people to buy your products or services. Learn how to determine the right keywordsLearn how to write a Title TagLearn how to write a Description TagLearn the top 10 ranking factors for search enginesLearn how and where to edit your site for Search EnginesThis is the most popular Search Engine Optimization course taught in NYC. Since 2014, I have taught the material in this course to over 80,000 small business owners in person in downtown Manhattan. I have lectured at Baruch University, the General Assembly, and for New York City Business Solutions. I have been helping business owners, entrepreneurs and Fortune 1,000 companies since 1995. As a former business owner and former Vice President of Digital Marketing at JPMorgan Chase, I have the experience and insight to help anyone succeed with digital marketing. Learn from the most influential digital marketer in the industry and transform your business or career today. I am proud to announce that subtitles are available for 11 languages in my course. In total, my courses have the potential to reach 5.2 billion people worldwide-that's 65% of the world's 8 billion population: English is spoken by 1.2 billion people. Mandarin Chinese is spoken by 1.1 billion people. Hindi is spoken by 698 million people in India. Although many Chinese are picking up the language as trade between those two countries increase. Spanish is spoken by 512 million people. French is spoken by 284 million people. Bengali is spoken by 265 million people mostly in Bangladesh and West Bengal. Russian is spoken by 258 million people. Portuguese is spoken by 234 million people in Brazil and Portugal. Indonesian is spoken by 200 million people in Indonesia and some parts of Malaysia. Urdu is spoken by 170 million people mostly in Pakistan although is also commonly spoken in norther India. Japanese is spoken by 150 million people...

7. SEO Training Academy: Learn Search Engine Optimization

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What happens when a rabbit races a turtle? You know this story right?  The rabbit sprints, leaving the turtle in the dust. Right off the bat, it's as if the rabbit will win.  But the rabbit gets caught up, spins its wheels and veers off course.  The turtle moves forward, nice and steady, consistently towards the finish line.  We all know that the turtle wins. The rabbit was way too confident and didn't pay attention to the race, thinking there was plenty of time to win.  The moral of the story?  Don't be like the rabbit. SEO is hard enough as it is when you try to learn it on your own. But don't try to blaze through material that you find anywhere on the web.  Why?  If you end up doing the wrong things, you could suffer the wrath of Google. And those penalties are hard to recover from. If you're frustrated and feeling like the rabbit, that's okay.  Even if success in the field of SEO has long alluded you, and even if the thought of trying to consume all of the content that makes for a successful SEO campaign is all-consuming, there's hope for you yet.  The truth?  SEO is an increasingly-complex field. And it keeps expanding its virtual tentacles. There's a lot of information to grasp and rules to digest before you can actually succeed.  And that's precisely what I'm going to teach you.  Allow me to teach you how to SEO the right way. like a real pro.  This information is quite literally worth its weight in gold.  In fact, students pay me hundreds of times the amount of this course for one-on-one instruction. You're going to get precisely the same information that I teach in my one-on-one consultations, for a fraction of the cost.  But before I tell you more, let me tell you a little bit about me.  My name is Robert, and years ago I was frustrated with SEO just like you.  I felt like there was so much to learn but so little time.  Today, after having written extensively on the topic with a number of books and audiobooks to my name, I've created this course that will help you to DOMINATE SEO.  Why should you listen to me?  I own the most competitive keyword searches on the internet.  I rank #1 for quite literally thousands of searches.  Yes. THOUSANDS.  In fact, the most competitive search on the internet 'Make Money Online' goes to one of my articles. If you search 'Ways to Market Your Business Online,' I've actually got the top two articles. Same thing with 'Failure Lessons' or 'How to Discipline Yourself.'  And so many more. Imagine being able to send virtually limitless amounts of free organic traffic to your offers and pages on the Web? That skill is worth its weight in gold! To begin, we'll lay the groundwork with the fundamental principles involved in SEO. You'll gain historical knowledge about where we've come and what's changed in recent years along with the strategies and techniques to help you rank at the top of Google's searches. From beginner to advanced, you'll quickly move through the ranks to become a professional search engine marketer taught to you by a seasoned professional. In this course, you'll get the following benefits: In-depth understanding of SEO fundamentalsPowerful SEO strategies to rank your site today! BONUS: 80+ pages of downloadable resource guidesSocial media marketing techniquesAn introduction to email marketingAnd much more. However, you need to act fast. I'm only keeping this price this low for a very limited time.  And once I increase the price, it's not going back down again.  Scroll up and hit the SIGN UP button right now...

8. Search Engine Optimization (SEO) with Google Analytics

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There are several tools in the market for Search Engine Optimization (SEO). Some are free and some are paid. Google Analytics is one such tool, which is free. In this course, I will teach you how you can use Google Analytics to get better at Search Engine Optimization (SEO). Google Analytics provide lots of valuable information that you can use to your advantage and have higher ranking sites on Google, Bing etc. I also give you an overview of Google Webmaster Tools also called Search Console and show you how you can get that data into Google Analytics. What will you learn: Understand which Google Analytics reports to use to get insights to improve SEOGet insight into (not provided) keywords that show up in Google Analytics keyword report. Get a quick overview of Google Web Master Tools (Google Search Console) and connect it to Google AnalyticsUnderstand and use Landing Pages, Devices, Countries and Keyword reports from Google Search ConsoleLearn how to compare various traffic drivers showing up in Google Analytics reports. Segment Organic traffic in your reports. Get a free SEO Custom Dashboard template that you can use to develop your own dashboard and use it right away and wow your boss...

9. Weebly SEO Weebly Website Search Engine Optimisation

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How To Rank Number One On Google simply by Learning Weebly SEO in Under 2 Hours! Having a well designed Weebly website is useless if none is actually seeing it! How much would it impact your business if your customers were able to find your products or services on major search engines such as Google Yahoo and Bing when they were looking for it? The likelihood is, it would bring you in a ton of traffic, leads and sales consistently and all of this for free! Give me an hour and a half of your undivided time and dedication and I will help you to achieve just that! Weebly SEO is not something that can be ignored. If you have a Weebly website that promotes anything that you actually want people to see, you simply must understand the fundamentals to Weebly SEO. During this course I literally take you around the back end of my own personal website and show you the tips, strategies and secrets that I have personally used to help thousands of website owners achieve 1st page rankings in Google, Yahoo & Bing. I have also charged bing name companies thousands of pounds to implement these strategies for them and you can gain access to it for less than a fraction of that cost. This course will help you to: Increase direct sales to your website Drive more leads to your business Spend less time & money on marketing whilst still driving up sales You will discover the secret sauce to being found for the types of words and phrases that your potential customers and website visitors are typing into the search engines every single day. I will also show you how you can find what key phrases your target customers are using in the search engines and how you can appear when they do perform these queries. Regardless of whether or not your Weebly website appears in search results for important phrases; your potential customers will still type those phrases in looking to spend money. You want to ensure that it is your website they are stumbling across on when they are looking on sites such as Google. Whether you are a local accountant, hair dresser or wedding planner and want to show up in Google when somebody near you is looking for your services or if you are selling a product online, one of the best and most effective ways to attract eyeballs to your website and generate sales over and over again is to perform Weebly SEO on your website & within this course I show you exactly how you can transform your dormant Weebly website into a thriving community of visitors just waiting to depart with their cash and invest in your product or service. My passion is helping entrepreneurs grow their businesses through the power of digital marketing and honestly, you are just a few clicks away from completely transforming your business. There are really just a few concepts that you are missing that could potentially completely transform how your website is currently performing. If you are not satisfied with how well your Weebly website is performing in search engines or just how well it is doing in general, you really only need a few simple tweaks and adjustments to start hitting and even exceeding your goalsDon't be one of the handful of people who pass up the opportunity to gain a competitive advantage in the search engines because if you do not take up this course, one of your competitors might! This would give them the advantage over you. As I have mentioned, Weebly SEO is not really that difficult to do, there are but just a few concepts that you really need to grasp in order for you to start claiming the top ranking positions in Google when your potential customers are looking for a product or services that you offer. I want to reveal to you what those specific concepts are. Within this course you will discover: How to properly configure your Weebly site (I would normally charge £350 for this service alone as a professional SEO consultant) How to research the most appropriate keywords for your website ( I would charge £40 for this) How to submit your website to major search engines (I would charge £30 for this)How to create an authority Weebly website that Google and other major search engines trust (worth £1,000+)You will discover how to do all of this and much more for less than a fraction of the price and with just over an hour of your time investment. I look forward to helping you transform your Weebly website so make sure you enrol in this course today and do not miss out!...

10. Marketing Fundamentals - Search Engine Optimization (SEO)

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In this new, comprehensive SEO fundamentals course, I'll teach you how to use search engine optimization to lay the foundation for a successful long-term online marketing strategy. We'll start at the very basics of what a search engine is and will end with having a solid and thorough understanding of the entire process of search engine optimization. SEO is the basis for steady, high-quality traffic that you don't have to pay for and should therefore be a top priority for every website owner. We'll begin by looking at the absolute basics - what does search engine optimization even mean, what is a search engine and how do they work?We will then look at the three processes a search engine must complete to display websites on the search result pages - Crawling, Indexing and Ranking. For each of these steps, we will detail how they work and how we can do our best to support the search engine and be found by searchers on the web. Afterward, we talk about the critical topic of keyword research. What does our target audience want? What are they looking for? And how can we provide this content for them so that search engines will consider our offer?On-Page SEO is the next extensive section of the course, where we will begin to get a bit more practical. How can we best offer our content? What are elements we need to now, and how do we implement them correctly?We'll even get a bit more technical here. Look at how websites actually work and how we can work together with developers and web admins to make our website the absolute best. Finally, we talk about how we can get our content and our website out there with link building. This way, we can make sure that all the effort we put into content, structure, and website optimizations pays off, and we can reap the well-deserved reward for our work in the form of qualified organic traffic from search...

11. Master Course in Advanced SEO (Search Engine Optimization)

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Master course in Advanced SEO is simply any set of SEO techniques that require some degree of expert knowledge. It varies from person to person, but let's just say you probably won't master these in your first few months. Advanced SEO typically involves technical concepts that are somewhat advanced, and/or a deeper understanding of the workings of Google's algorithm and are often employed by Professional SEOs. Anyone can master advanced concepts with the right strategic guidance and real life application. According to Griffin, Search engine optimization is the science of improving a website to increase its visibility when people search for products or services. The more visibility a website has on search engines, the more likely it is that brand captures business. Website visibility is commonly measured by the placement - or ranking - of the site on search engine results pages (SERPs). And companies always vie for the first page, where they are most likely to garner the most attention. Using Google as an example, SERPs often feature ads at the top of the page. These are positions that businesses are willing to pay for to ensure placement on that first page. Following ads are the regular search listings, which marketers and search engines refer to as organic search results. The SEO process aims to increase a business's organic search results, driving organic search traffic to the site. This enables data marketers to distinguish between traffic that comes to a website from other channels - such as paid search, social media, referrals and direct - and the organic search traffic. Organic search traffic is usually higher-quality traffic because users are actively searching for a specific topic, product or service for which a site might rank. If a user finds that site through the search engine, it can lead to better brand engagement. How does SEO work? While there is a way to maximize results, it is almost impossible to fully manipulate search algorithms. Businesses often look to the shortest path toward ideal results with the least amount of effort, but SEO requires a lot of action and time. There is no SEO strategy where something can be changed today with the expectation of clear results tomorrow. SEO is a long-term project, with daily action and constant activity. Search engines use bots to crawl all website pages, downloading and storing that information into a collection known as an index. This index is like a library and when someone searches for something in it, the search engine acts as the librarian. The search engine pulls and displays relevant information from the search query and shows users content related to what they were looking for. Search engine algorithms analyze webpages in the index to determine the order those pages should be displayed on the SERP. The learning objectives of SEO (Search Engine Optimization) encompass various skills and knowledge that enable individuals to effectively optimize websites and content for search engines. SEO is a crucial aspect of digital marketing and online visibility, aiming to improve a website's organic (non-paid) search engine rankings. Here are the key learning objectives of SEO: Understanding Search Engines: Gain a comprehensive understanding of how search engines work, their algorithms, and the factors that influence search rankings. Learn about major search engines like Google, Bing, and others. Keyword Research: Learn how to conduct keyword research to identify relevant and high-traffic search terms related to a website's content or industry. Understand how to use keyword tools and analytics to make data-driven decisions. On-Page Optimization: Master on-page SEO techniques to optimize individual web pages, including optimizing meta tags, headings, content, images, and URLs for better search engine visibility. Technical SEO: Acquire knowledge of technical aspects of SEO, such as website speed optimization, mobile-friendliness, site architecture, crawlability, and indexability. Content Creation: Learn how to create high-quality, valuable, and relevant content that appeals to both users and search engines. Understand the importance of fresh and engaging content for SEO success. Link Building: Understand the importance of backlinks and learn ethical link-building strategies to acquire high-quality links from authoritative websites, enhancing a site's credibility and authority in the eyes of search engines. Local SEO: Familiarize yourself with local SEO techniques to optimize websites for local searches, particularly relevant for businesses with physical locations. Analytics and Reporting: Learn how to use various SEO tools and platforms to analyze website performance, track keyword rankings, and generate reports on SEO progress. Algorithm Updates: Stay informed about search engine algorithm updates and understand their impact on search rankings. Adapt strategies to align with search engine best practices and guidelines. User Experience (UX): Understand the significance of user experience in SEO and how it impacts search engine rankings. Learn to create websites that are user-friendly, accessible, and deliver a positive experience. Monitoring and Adaptation: Develop the ability to monitor SEO performance regularly, identify areas for improvement, and adapt strategies accordingly to achieve better rankings and results. Ethical Practices: Emphasize the importance of white-hat SEO techniques and adhere to ethical practices that comply with search engine guidelines to avoid penalties or negative impacts on website rankings. By achieving these learning objectives, individuals can enhance their expertise in SEO, enabling them to optimize websites effectively and improve online visibility, organic traffic, and overall digital marketing success. In this master course, you can learn about 5 major topics,1. Introduction of Web 3.0 and Search Engine Optimization (SEO) 2. Types of SEO and SEO tools3. Importance of Local SEO4. SEO strategies to generate website traffic 5. SEO and SEM in digital marketing...

12. Modern SEO - Safe, Effective Search Engine Optimization

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Starting at the beginning, this SEO course covers everything you need to know to get your pages ranked without resorting to SEO loopholes and tactics that will get your site penalised. The course covers all aspects of SEO, including the most important - how to get high quality backlinks that won't hurt your rankings.  In fact, since the best backlinks you can build are natural, Google will probably approve of them.  I'll show you how to do this as part of your SEO strategy. Student Reviews for this SEO CourseThe lessons in this course go way beyond pure information. Andrew (the instructor) knows his stuff inside out, and more significantly, he knows how to pass his knowledge clearly so that I can take action on it right away. Thanks Andy, I've done the whole course and it is brilliant. It covers the full range of SEO components in a clear, practical and friendly way. I'm quite 'picky' but have no hesitation in recommending it without reservation at all levels from beginner upwards. (I'm probably around the intermediate level). It debunks many common myths and the advice is always actionable. Andy is one of the most thorough teachers I've seen on this subject and his knowledge of SEO is brilliant. I like his step by step teaching style and clearly produced videos. I highly recommend this course to anyone wanting to learn SEOThis course is loaded with important information and I know I'll be referring back to it as I improve my website. It's a great course. Very personable and easy to listen to. He has a tonne of helpful suggestions and is content rich. Anyone who is interested in this type of course don't hesitate to pick up this course. It is the best value for your money that you can find! Very happy with my purchase! I love this course! Andrew is not shy about helping people do the right thing by working in alignment with Google to learn SEO (white hat) fundamentals. The course was thorough and highly informative. Four hours of practical and densely practical instruction that will benefit any business person or webmaster stay up to date with smart SEO advances and practical skills. I sincerely recommend this course! Easy to understand - both well-structured, and great diction! Very methodical and analytical, which is what you want in a good SEO program. I love Andy's information. It is very thorough and what he teaches just makes sense. If you're looking for a common sense and safe way to SEO your website then I totally recommend following Andy's advice. I have studied SEO and Google for several years now and I think Andrew has covered many topics of importance in a short and concise way for beginners and professionals to learn SEO in depthThis SEO Course is different because?No SEO tricksNo SEO gimmicksNo SEO LoopholesNo worry about Google slapping a penalty on your site for dodgy SEO practices. If you want to learn modern SEO and how to make a website rank in Google, safely, effectively and without resorting to gimmicks, tricks and loopholes, then this is the course for you.  With over 15 years of front-line experience in SEO, this instructor has plenty of applied experience and is well known for his high ethics when it comes to ranking in Google.  The course starts off with an introduction to SEO, highlighting the main differences between SEO today, and SEO just a few short years ago.  You'll learn all about the major Google updates, and why they were introduced.  As you learn about the updates, you'll begin to understand exactly what Google want to achieve, and the types of content they want to rank at the top of the search engine.  The course goes on to introduce you to the FOUR main pillars of modern SEO.  1. Quality ContentYou'll learn about two types of keyword research and how to do both correctly.  This will provide the best possible SEO platform for your web content.  I'll show you how to use that keyword research to help you rank for multiple keywords without actually optimizing for any one keyword (though I'll show you how to do that too). You'll learn how to find the type of content that your visitors want to see and how to create it without compromising your SEO efforts. You'll learn about all of the important on-page SEO factors that will influence your rankings and how to correctly optimize your web pages for those factors. You'll also learn all about structured data and how it can help your SEO.  Structured data is a special type of content you can embed in your pages that only the search engines see.  Using this structured data, Google can create rich snippets in the search results making your pages stand out more and get higher click-through rates.2. Site OrganisationYou'll learn all about site structure and what is expected by the search engines.  We'll cover page hierarchy and how silos can help organise your content in a more logical way for your visitors and the search engines. You'll learn about site organisation - why it is important for good SEO, and how to achieve a good site structure that benefits your SEO efforts and helps your visitors3. Site AuthoritySite authority keeps getting more important in modern SEO.  Backlinks are the main way to build your authority, but also the quickest way to destroy it. You'll learn about the best types of backlinks to pursue, and how to go about getting them.  With backlinks causing so many problems for so many webmasters, you'll also learn about the types of backlinks that Google are on the lookout for, and why they punish sites that employ them.  A lot of SEO sites offering tips on how to rank will get this terribly wrong.  So wrong in fact, that by following their SEO advice,  you are likely to see your site penalised or even banned from the top search engines. We'll throw the idea of anchor text backlinks out of the window and discuss the best anchor texts for backlinks.  We'll also cover the holy grail of backlinks and how to get them.  These are links from high quality, related sites. We'll talk about broken link building as a good way to get rank-boosting backlinks, and guest posting as a way to build traffic generating backlinks.4. Visitor ExperienceYou will learn why it is important to give your visitors a good experience on your site, and build their trust.  I'll show you ways of building that trust. The second half of this SEO course answers the question many webmasters ask when they find their rankings have started to drop, or gone completely.. What's happened and what do I do now?.  The complete SEO audit covers a complete set of both subjective and technical checks to make sure your site is not triggering red flags at Google. Start the SEO 2019 course and begin to take control of your website traffic, visitors and profits...

13. SEO Primer - Search Engine Optimization for Beginners

4.2

(89)

This SEO Primer course will teach you the basics of a sustainable, long-term SEO strategy. However, it is not just about showing you how to optimize your website. I'm sure you have heard the expression give a man a fish, feed him for a day, teach a man to fish, feed him forever. Well, that is my approach to teaching you SEO in this course. I want you to leave this course with an SEO Mindset, so you understand what Google wants, and how to give it to them. I want you to understand why some SEO techniques are risky, while others are not, and have the ability to evaluate SEO techniques you hear about on-the-fly. This course introduces you to SEO, what it is and why it is necessary. You'll learn about Black Hat, White Hat and Grey Hat SEO, and how to spot these three different varieties of search engine optimization. I'll show you how SEO used to be done a few short years ago, with real examples of content that used to rank very well, and make good money for me. We'll look at what those techniques no longer work, and then concentrate on the factors that are the most important today. You will learn the very best place to get your SEO knowledge from - Google itself. In the final section of this primer, you'll learn how to create high quality content for your site. You'll also learn all about the importance of backlinking. I'll show you my Holy Grail of backlinks - a checklist of things to look for when you evaluate a backlinking opportunity, as well as the best way to achieve this type of backlink. By the time you finish this primer, you'll have a good grasp of White Hat SEO which will give you a powerful foundation for your SEO adventures. Most importantly of all, you'll have an SEO mindset that will act as your compass as you navigate the web and start to improve your web page rankings...

14. SEO in 2018 - SEO (Search Engine Optimization)

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SEO Search Engine Optimization for 2018 This SEO training course has been 20 years in the making.  That's how long I have been applying Search Engine Optimization techniques to websites (since April 1996 to be exact). The thing about SEO is that the best person to do the SEO it you.  It is your business.  It is your website.  By applying search engine optimization to your own website, you can use your own expertise to select exactly the right keyword phrases to focus on.  About 95% of SEO requires little or no technical knowledge and you do not need any programming skills.  SEO is about attention to detail.  There are around 200 factors that Google considers when deciding who comes first and who comes last in the search engine listing, in response to a search enquiry.  You just need to make sure that you have more boxes ticked than your competitors. This SEO training course teaches you how to think like a search engine.  I will show you what Google likes and just as important, what Google does not like.  I have one of the most watched SEO video tutorials on YouTube (almost 400,000 views) clearly demonstrating that I have the SEO credentials to help you marketing your own website.  That said no one can guarantee a page one ranking.  All I can do is to explain all the concepts that I use and I get all my business through successful application of SEO techniques to my own websites.  Try searching Google using the phrase 'Google Webmaster Guidelines' and you will see Information direct from Google about it likes and dislikes.  All the information within this tutorial is built upon the recommendations within these guidelines.  This is SEO that works.  The wrong sort or SEO can get you banned from the search engines, so it vital that you know what you are doing. This tutorial covers a vast range of SEO topics.  Please check out the curriculum listing for more details.  Enjoy. David Murray...

15. Search Engine Optimization Made Easy [ Learn SEO Today]

4.3

(226)

Start your seo career with this easy-to-understand SEO training course for beginners. You'll learn about SEO and what it can do for your business. Our SEO training course is designed for complete beginners who would like to learn search engine optimization. Learn how to get more traffic to your website and blog using these basic seo techniques. Many people don't want to reveal their SEO secrets because their motto is get all you can and can all you get. I would like to show you some Basic SEO Tips that you can apply today. The exciting thing is that these tips can work for any word press website, blog, affiliate marketing website, church website, niche website, business website and any online business. Sports Website - YepBeauty Website - YepWeb Hosting Website - YepChurch Website - YepMinistry Website - YepAffiliate Marketing - YepOnce you learn these SEO techniques that I am going to show you in this course, you are going to take your traffic to another level and track your growth with google analytics. If you are barely starting out in SEO, I designed this course just for you. Even if you have been doing SEO for a while, you may even find some helpful tips. Especially in my Top Secret Google Section, where I reveal how to use Google to find amazing keywords. I will walk you through each lecture step-by-step. Not only that, I am also available for questions while taking the course and even after the course. Let me show you how easy it is to take your website traffic to another level. Enroll today... See you in class. Pastor Dre...

16. Search Engine Optimization: Indepth Link building for SEO

4

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After the introduction of Google's algorithm Rankbrain in 2015 matching keywords is getting obsolete. Rankbrain is a machine learning algorithm that continuously improves itself. It knows that if somebody is looking for laptops in google search then they are looking for best laptops not worst laptops. This type of keyword manipulation works but not as effectively as before. Google knows that webmasters play around with keywords to manipulate search results in their favour even though their website may not offer the best user experience. Hence the introduction of Rankbrain. Backlinks is still the number one ranking factor and will remain there. I created this course in 2016 because I came to the conclusion that backlinks mattered the most. Today everyone says that. When you type something in google search you will see ads and organic results. 70% of traffic goes to organic results while 30% goes to ads. Ads cost money while organic results don't. But it is not easy to rank in organic results. There are lot of practical things you can do to improve your ranking. You can even improve your ranking without any links. This can be done by improving your click through rate. If more users are clicking on your website rather than the one that is ranked ahead then google has to take notice and move you up because it does not want to give bad user experience, right. CTR can be improved by blogging and social sharing. But for that you should have compelling titles. It's as simple as that. It's explained in the course. But imagine along with all that you could also create backlinks. That would be really something. This is a step by step method for creating backlinks from external websites and edu sites. Search Engine Optimization consists of two parts, On page SEO and Off page SEO. Creating backlinks is part of OFF page SEO. In this course we will actually create backlinks. Once you understand the methodology and create the backlinks yourself side by side, you will be able to create backlinks from any website yourself. It is always better to create a high PR backlink compared to 1000 low PR backlinks. Also there should be a mixture of backlinks, some very high and some medium. In this course I will show you the procedure that everyone uses to create backllinks. At the end there is an assignment with a list of websites from which you will create backlinks yourself. This course has been updated with edu links and social bookmarking sites and will be updated regularly. Recipe for organic search excellence Search engine friendly -  30% On page SEO - 20% Off page SEO (Link building) - 40% Social  - 10% Without link building You will never reach the first page of google. In this course you will create backlinks that are safe and also backlinks that you should create. You can also see results of most of the baklinks that I have created during the course. These backlinks will get indexed by search engines...

17. WordPress SEO - Optimize Your Site For Search Engines

4.4

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This course is an all-inclusive beginner's guide to WordPress SEO (search engine optimization). Over the last few years, WordPress sites of mine have been able to achieve high search rankings for a wide variety of keywords, resulting in millions of page views of free, organic traffic. Through massive amounts of research as well as a good deal of trial and error, I've developed a deep understanding of the inner workings of WordPress, the various ranking signals that Google and other search engines use to deliver results, and the relationship between the two. To be sure, WordPress plays pretty well with search engines right out of the box. But I've learned that there are a lot of ways to further optimize your site to maximize your exposure. In this course, I'll lay out a step-by-step WordPress SEO roadmap that you can follow to optimize your site and your content using the best practices that Google and other search engines like to see. Here are some of the things we'll cover: How search engines work, what they're actually looking for, and how you can leverage that to your advantageHow to configure your WordPress settings to ensure your site is accessible to search enginesHow to optimize your site's underlying code and metadata to help search engines understand exactly what you have to offer (don't worry, we use plugins for this-no web development experience necessary!)How to choose the right WordPress theme and how factors like responsive design, breadcrumbs, external links, and duplicate content can impact your SEOHow to improve the speed and performance of your site (Google uses speed as a ranking signal)How to choose the right keywords to targetHow to create amazing, high-ranking content on any topic-regardless of the competition The goal of this course is to give you all the tools you need to dominate the search results with your WordPress site. I'm confident you'll love it, and my confidence is backed by Udemy's 30-day money-back guarantee. If that sounds good to you, I hope to see you inside!...

18. SEO: Master Search Engine Optimization and SEO Link Building

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Updated February 2017 Welcome. In this course you will learn everything you need to dramatically increase your ranking on Google. I founded a startup while earning a 4.0 weighted GPA from UC Santa Barbara. I later earned my Juris Doctor from UC Berkeley. I've worked with some of the smartest and most talented people in the Bay area, including at UC Berkeley's School of Information. I designed this course for everyone with a website that wants to gain a large amount of daily visitors from Google and other search engines. By the end of the course you will have learned everything you need to rank highly on Google for valuable search terms. This type of marketing can cost upwards of $10,000 per month for a national campaign, but you will be able to perform all of the steps yourself for free. You will learn how to develop content that is targeted to increase your ranking for specific phrases. You will also learn many actionable strategies to increase the amount of other websites that link to your site. The quality and quantity of these links are Google's primary way to determine a website's ranking on the search engine results pages. Finally, you will learn of many different tools to assist you along your way. The goal of this course is to weave all of these strategies and tools into one cohesive action plan so that you can immediately begin using SEO to increase your exposure on Google and other search engines. The strategies you will learn are great for people who want an extremely profitable marketing campaign but don't want to spend the money that professionals usually charge for this type of work. I will walk you through the entire process, step by step. I'll also be available to answer questions from students as well. My goal is to help you and your website succeed. The ideal student for this course is a website owner that would benefit from a large amount of traffic. There are no requirements necessary to enroll. I've made a small portion of the course available for free so you can take a look at the quality of the materials. Go ahead and check out some of the free material, and enroll today if you would like to learn how to get an enormous amount of extra traffic from search engines...

19. Wix Website SEO Wix SEO Wix Search Engine Optimisation

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The Wix SEO Guide - How To Rank Any Wix Website In Google, Yahoo & BingIn this course I unveil the secrets to ranking any wix website in major search engines such as Google, Yahoo & Bing. Wix SEO can seem very daunting. There is a lot that goes into it an also there is much to consider. In this course I aim to break down the major components for you. You will be able to literally follow along with some of the steps on my screen and you will discover exactly how to: Drive free visitors to your wix website with a simple Wix SEO strategy Build an authority Wix Website that search engines trust with a few tweaksBuild a following on Social media to drive additional visitors to your wix site whilst improving your Wix SEO rankings Quickly and easily identify highly searched for terms and ensure that your website is being found for them in GoogleWix Search Engine Optimisation can be a very complicated topic, however this course really break things down into bite sized chunks and you can get ahead of your competitors in the search engines by implementing a few simple to follow SEO steps. You will also be able to drive additional leads and sales to your business simply by adopting new SEO methods and techniques to ranking your webpages, blog articles, product pages and services pages in Google and other major search engines. Simply put, if you have a wix website and you would like to improve your wix seo and how you currently rank in Google, wait no longer. Enrol in this course today and I look forward to seeing you on the inside!...