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The differences between social media assistants and marketing communications coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a social media assistant and a marketing communications coordinator. Additionally, a marketing communications coordinator has an average salary of $49,151, which is higher than the $44,134 average annual salary of a social media assistant.
The top three skills for a social media assistant include facebook, instagram and twitter. The most important skills for a marketing communications coordinator are press releases, project management, and graphic design.
| Social Media Assistant | Marketing Communications Coordinator | |
| Yearly salary | $44,134 | $49,151 |
| Hourly rate | $21.22 | $23.63 |
| Growth rate | 19% | 19% |
| Number of jobs | 47,809 | 96,492 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 83% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A Social Media Assistant manages a company's social media channels, such as Facebook, LinkedIn, Twitter, and other important platforms. Other duties include adding, editing, and monitoring content on social media platforms.
Marketing communications coordinators play an administrative role in supporting the communications department in the execution and monitoring of communications strategies. The coordinators establish public relations and marketing materials and implement advertising and marketing campaigns. They plan and organize promotional presentations and update calendars. Among the necessary skills for this job are interpersonal skills, computer skills, communication skills, and marketing techniques. They should also have a degree in communications or marketing.
Social media assistants and marketing communications coordinators have different pay scales, as shown below.
| Social Media Assistant | Marketing Communications Coordinator | |
| Average salary | $44,134 | $49,151 |
| Salary range | Between $31,000 And $61,000 | Between $36,000 And $67,000 |
| Highest paying City | Egg Harbor, NJ | San Francisco, CA |
| Highest paying state | Washington | New Jersey |
| Best paying company | Jacobs Engineering Group | Avid |
| Best paying industry | Education | Manufacturing |
There are a few differences between a social media assistant and a marketing communications coordinator in terms of educational background:
| Social Media Assistant | Marketing Communications Coordinator | |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 83% |
| Most common major | Communication | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between social media assistants' and marketing communications coordinators' demographics:
| Social Media Assistant | Marketing Communications Coordinator | |
| Average age | 37 | 37 |
| Gender ratio | Male, 28.6% Female, 71.4% | Male, 24.6% Female, 75.4% |
| Race ratio | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 11.4% White, 66.0% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 9.9% White, 67.4% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |