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Social media assistant vs marketing & events coordinator

The differences between social media assistants and marketing & events coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a social media assistant and a marketing & events coordinator. Additionally, a social media assistant has an average salary of $44,134, which is higher than the $41,447 average annual salary of a marketing & events coordinator.

The top three skills for a social media assistant include facebook, instagram and twitter. The most important skills for a marketing & events coordinator are event planning, trade shows, and marketing campaigns.

Social media assistant vs marketing & events coordinator overview

Social Media AssistantMarketing & Events Coordinator
Yearly salary$44,134$41,447
Hourly rate$21.22$19.93
Growth rate19%19%
Number of jobs47,80984,375
Job satisfaction--
Most common degreeBachelor's Degree, 78%Bachelor's Degree, 81%
Average age3737
Years of experience66

What does a social media assistant do?

A Social Media Assistant manages a company's social media channels, such as Facebook, LinkedIn, Twitter, and other important platforms. Other duties include adding, editing, and monitoring content on social media platforms.

What does a marketing & events coordinator do?

A marketing and events coordinator is responsible for planning, producing, and supervising the execution of communications and marketing plan activities such as promotions, collateral materials, and media. You are expected to create materials to deliver the company's messages to the media and the public. You will perform other tasks that may include overseeing and coordinating conferences, seminars, and meetings, planning the communications calendar to ensure the program is executed on time, and participating in budget management and development. You are also expected to ensure information accuracy through proofreading.

Social media assistant vs marketing & events coordinator salary

Social media assistants and marketing & events coordinators have different pay scales, as shown below.

Social Media AssistantMarketing & Events Coordinator
Average salary$44,134$41,447
Salary rangeBetween $31,000 And $61,000Between $31,000 And $54,000
Highest paying CityEgg Harbor, NJJersey City, NJ
Highest paying stateWashingtonNew Jersey
Best paying companyJacobs Engineering GroupA.T. Kearney
Best paying industryEducationStart-up

Differences between social media assistant and marketing & events coordinator education

There are a few differences between a social media assistant and a marketing & events coordinator in terms of educational background:

Social Media AssistantMarketing & Events Coordinator
Most common degreeBachelor's Degree, 78%Bachelor's Degree, 81%
Most common majorCommunicationBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Social media assistant vs marketing & events coordinator demographics

Here are the differences between social media assistants' and marketing & events coordinators' demographics:

Social Media AssistantMarketing & Events Coordinator
Average age3737
Gender ratioMale, 28.6% Female, 71.4%Male, 24.6% Female, 75.4%
Race ratioBlack or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 11.4% White, 66.0% American Indian and Alaska Native, 0.1%Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 9.8% White, 67.1% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between social media assistant and marketing & events coordinator duties and responsibilities

Social media assistant example responsibilities.

  • Manage YouTube channel by moderating comments, videos, and messages.
  • Create and manage the company's Instagram account for their cell phone charging bracelet.
  • Manage Facebook account including fielding inquiries and generating overall positive engagement.
  • Create social media content for PFW using Snapchat and Facebook.
  • Initiate and link own website, instagram, tumble, twitter accounts.
  • Create Pinterest images for new articles
  • Show more

Marketing & events coordinator example responsibilities.

  • Manage SEO data and construct detailed plans for increasing website popularity and Google status.
  • Manage firm-wide promotional giveaways and the holiday gift program, establish and maintain relationships with multiple vendors.
  • Engage in continual evaluation of marketing and business development plans as well as tracking the ROI of initiatives.
  • Provide sales support for account managers by organizing estimate and forecasting reports using SalesForce.
  • Design the art work and graphics using Photoshop CS5.
  • Organize social media schedule, write content for Facebook and examine results.
  • Show more

Social media assistant vs marketing & events coordinator skills

Common social media assistant skills
  • Facebook, 18%
  • Instagram, 16%
  • Twitter, 14%
  • Photography, 4%
  • Graphic Design, 3%
  • Video Content, 3%
Common marketing & events coordinator skills
  • Event Planning, 11%
  • Trade Shows, 6%
  • Marketing Campaigns, 6%
  • PowerPoint, 5%
  • Facebook, 5%
  • Project Management, 4%

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