Social Media Internship demographics and statistics in the US
Social media internship demographics research summary. Zippia estimates social media internship demographics and statistics in the United States by using a database of 30 million profiles. Our social media internship estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about social media interns after extensive research and analysis:
- There are over 43,002 social media interns currently employed in the United States.
- 68.8% of all social media interns are women, while 31.2% are men.
- The average social media internship age is 41 years old.
- The most common ethnicity of social media interns is White (66.9%), followed by Hispanic or Latino (12.0%), Black or African American (10.1%) and Asian (5.3%).
- Social media interns are most in-demand in New York, NY.
- The education industry is the highest-paying for social media interns.
- Seattle, WA pays an annual average wage of $37,141, the highest in the US.
- In 2022, women social media interns earned 97% of what men earned.
- 12% of all social media interns are LGBT.
- North Dakota is the best state for social media interns to live.
- Social media interns are 53% more likely to work at private companies in comparison to education companies.
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Social Media Internship demographics by:
Social Media Internship gender statistics
68.8% of social media interns are women and 31.2% of social media interns are men.
- Female, 68.8%
- Male, 31.2%
Social Media Internship gender ratio
| Gender | Percentages |
|---|---|
| Female | 68.8% |
| Male | 31.2% |
Social Media Internship gender pay gap
Women earn 97¢ for every $1 earned by men
Male Income
$30,997
Female Income
$30,055
Social Media Internship gender ratio over time
This data breaks down the percentage of men and women in social media internship positions over time. Currently, 68.8% of social media interns are female.
Social Media Internship gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 33.29% | 66.71% |
| 2011 | 36.33% | 63.67% |
| 2012 | 34.13% | 65.87% |
| 2013 | 38.58% | 61.42% |
| 2014 | 34.37% | 65.63% |
| 2015 | 31.47% | 68.53% |
| 2016 | 31.94% | 68.06% |
| 2017 | 36.26% | 63.74% |
| 2018 | 33.71% | 66.29% |
| 2019 | 34.32% | 65.68% |
| 2020 | 33.02% | 66.98% |
| 2021 | 31.24% | 68.76% |
Social Media Internship related jobs gender ratio
We compared social media interns with similar job titles to see how gender ratios vary. As you can see, public address announcer and track announcer have the biggest gender ratio gaps.
| Job Title | Male | Female |
|---|---|---|
| Paraprofessional Interpreter | 12% | 88% |
| Deaf Interpreter | 15% | 85% |
| Fashion Journalist | 15% | 85% |
| Social Media Internship | 31% | 69% |
| Sports Announcer | 91% | 9% |
| Track Announcer | 92% | 8% |
| Public Address Announcer | 93% | 7% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Social Media Internship demographics by race
The most common ethnicity among social media interns is White, which makes up 66.9% of all social media interns. Comparatively, 12.0% of social media interns are Hispanic or Latino and 10.1% of social media interns are Black or African American.
- White, 66.9%
- Hispanic or Latino, 12.0%
- Black or African American, 10.1%
- Asian, 5.3%
- Unknown, 5.1%
- American Indian and Alaska Native, 0.6%
Social Media Internship Race
| Social Media Internship Race | Percentages |
|---|---|
| White | 66.9% |
| Hispanic or Latino | 12.0% |
| Black or African American | 10.1% |
| Asian | 5.3% |
| Unknown | 5.1% |
| American Indian and Alaska Native | 0.6% |
Social Media Internship race and ethnicity over time
See how social media internship racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
- White
- Asian
- Hispanic or Latino
- Black or African American
Social Media Internship race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 75.02% | 9.52% | 4.30% | 9.11% |
| 2011 | 74.26% | 9.68% | 4.41% | 8.87% |
| 2012 | 74.29% | 9.07% | 3.93% | 9.42% |
| 2013 | 73.08% | 10.29% | 4.40% | 9.38% |
| 2014 | 73.59% | 10.25% | 3.44% | 9.61% |
| 2015 | 72.66% | 9.21% | 5.40% | 10.38% |
| 2016 | 72.03% | 9.51% | 5.20% | 9.92% |
| 2017 | 73.65% | 9.60% | 4.13% | 10.44% |
| 2018 | 71.28% | 8.60% | 5.14% | 11.20% |
| 2019 | 73.03% | 8.76% | 4.62% | 10.59% |
| 2020 | 67.51% | 9.60% | 4.57% | 14.52% |
| 2021 | 66.86% | 10.13% | 5.31% | 12.02% |
Social Media Internship wage gap by race
According to our data, white social media interns have the highest average salary compared to other ethnicities. Hispanic or latino social media interns have the lowest average salary at $30,196.
| Ethnicity | Salary |
|---|---|
| Unknown | $31,811 |
| White | $31,943 |
| Black or African American | $30,220 |
| Asian | $30,859 |
| Hispanic or Latino | $30,196 |
Average social media internship age
See how the average age of social media interns varies based on ethnicity and gender.
Male
Female
Social Media Internship age by race and gender
| Race | Male Age | Female Age |
|---|---|---|
| Unknown | 47 | 35.5 |
| White | 43 | 40 |
| Black or African American | 49.5 | 45 |
| Asian | 36 | |
| Hispanic or Latino | 35 | 36 |
Social Media Internship age breakdown
The average age of social media interns is 40+ years years old, representing 53% of the social media internship population.
Social Media Internship age breakdown
| Social Media Internship Years | Percentages |
|---|---|
| 40+ years | 53% |
| 30-40 years | 31% |
| 20-30 years | 17% |
Social Media Internship educational attainment
The most common degree for social media interns is bachelor's degree, with 84% of social media interns earning that degree. The second and third most common degree levels are associate degree degree at 7% and associate degree degree at 5%.
- Bachelor's, 84%
- Associate, 7%
- Master's, 5%
- High School Diploma, 3%
- Other Degrees, 1%
Social Media Interns by degree level
| Social Media Internship Degree | Percentages |
|---|---|
| Bachelor's | 84% |
| Associate | 7% |
| Master's | 5% |
| High School Diploma | 3% |
| Other Degrees | 1% |
Social Media Internship Jobs You Might Like
Social Media Internship wage gap by degree level
| Education | Salary |
|---|---|
| Master's Degree | $32,858 |
| Bachelor's Degree | $31,358 |
Social Media Internship employment statistics
Most social media interns work for a private in the education industry.
Company size where social media interns work
Below, you can see the size of companies where social media interns work.
Social Media Internship jobs by employer size
| Company Size | Percentages |
|---|---|
| < 50 employees | 11% |
| 50 - 100 employees | 17% |
| 100 - 500 employees | 17% |
| 500 - 1,000 employees | 10% |
| 1,000 - 10,000 employees | 26% |
| > 10,000 employees | 19% |
Social Media Internship jobs by company type
Employees with the social media internship job title have their preferences when it comes to working for a company. For instance, most social media interns prefer to work at private companies over education companies.
Social Media Internship jobs by sector
| Company Type | Percentages |
|---|---|
| Education | 28% |
| Public | 18% |
| Private | 53% |
| Government | 2% |
Social Media Internship jobs by industry
The most common industries for social media interns are education, media and non profits.
Social Media Internship industry statistics
| Industry | Percentages |
|---|---|
| Education | 21% |
| Media | 18% |
| Non Profits | 8% |
| Retail | 8% |
| Fortune 500 | 7% |
| Professional | 6% |
| Manufacturing | 5% |
| Internet | 5% |
| Technology | 5% |
| Start-up | 4% |
| Finance | 3% |
| Hospitality | 3% |
| Health Care | 2% |
| Insurance | 2% |
| Government | 1% |
| Real Estate | 1% |
| Construction | 1% |
| Telecommunication | 1% |
Social Media Internship turnover and employment statistics
Social Media Internship unemployment rate over time
The unemployment rate for social media interns between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
- Unemployment rate
Social Media Internship unemployment rate by year
| Year | Social Media Internship Unemployment Rate |
|---|---|
| 2010 | 5.84% |
| 2011 | 5.89% |
| 2012 | 4.61% |
| 2013 | 4.57% |
| 2014 | 3.98% |
| 2015 | 3.27% |
| 2016 | 2.78% |
| 2017 | 2.36% |
| 2018 | 2.01% |
| 2019 | 3.01% |
| 2020 | 3.59% |
| 2021 | 3.67% |
Average social media internship tenure
The average social media internship stays at their job for 1-2 years, based on the 24,502 social media interns resumes in Zippia's database.
Social Media Internship tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 77% |
| 1-2 years | 8% |
| 3-4 years | 4% |
| 5-7 years | 8% |
| 8-10 years | 2% |
| 11+ years | 0% |
Social Media Internship LGBT ratio compared to similar jobs
Review the percent of social media interns that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job Title | LGBT | Job Openings |
|---|---|---|
| Newspaper Writer | 10.10% | 10,512 |
| On-Air Announcer | 10.34% | 1,304 |
| Social Media Internship | 12.01% | - |
| Map Editor | 12.38% | 4,507 |
| Sign Language Translator | 14.90% | 21,938 |
| CO-Author | 16.36% | 2,793 |
| Ringmaster | 16.36% | 66 |
Similar social media internship jobs LGBT demographics
| Profession | Percentages of LGBT | Job Openings |
|---|---|---|
| Newspaper Writer | 10.10% | 10,512 |
| On-Air Announcer | 10.34% | 1,304 |
| Map Editor | 12.38% | 4,507 |
| Sign Language Translator | 14.90% | 21,938 |
| CO-Author | 16.36% | 2,793 |
| Ringmaster | 16.36% | 66 |
Foreign languages spoken by social media interns
The most common foreign language among social media interns is Spanish at 44.6%. The second-most popular foreign language spoken is French at 15.1% and Mandarin is the third-most popular at 7.3%.
- Spanish, 44.6%
- French, 15.1%
- Mandarin, 7.3%
- Chinese, 7.2%
- Italian, 4.7%
- Other, 21.1%
Social Media Internship languages spoken
| Foreign Language | Percentages |
|---|---|
| Spanish | 44.6% |
| French | 15.1% |
| Mandarin | 7.3% |
| Chinese | 7.2% |
| Italian | 4.7% |
| Other | 21.1% |
