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Best social media manager certifications
The best certifications for a social media manager are Google Data Analytics Professional Certificate, Hootsuite Enterprise Certification, and Certified Blockchain & Digital Marketing Professional.
Social media manager certifications demonstrate your competency as a social media manager to employers. However, not all social media manager certifications provide the same value.
Below is a list of the best social media manager certifications. Obtaining a social media manager certification will give you a leg up when you apply for jobs and increase your potential salary.
10 best certifications for social media managers
| Rank | Social media manager certification | Organization |
|---|---|---|
| 1 | Google Data Analytics Professional Certificate | |
| 2 | Hootsuite Enterprise Certification | Hootsuite |
| 3 | Certified Blockchain & Digital Marketing Professional | Blockchain Co... |
| 4 | Certified Medical Interpreter - Spanish (CMI) | National Boar... |
| 5 | Certified Social Marketing Associate (CSMA) | eMA |
| 6 | Hootsuite Platform Certification | Hootsuite |
| 7 | Certified Manager Certification (CM) | ICPM |
| 8 | Accredited Business Communicator (ABC) | IABC |
| 9 | Certified Internet Marketer (CIM) | IMA |
| 10 | Hootsuite Advanced Social Media Strategy Certificate (ASMS) | Hootsuite |
10 best social media manager certifications
1. Google Data Analytics Professional Certificate
Prepare for a new career in the high-growth field of data analytics, no experience or degree required. Get professional training designed by Google and have the opportunity to connect with top employers. There are 337,400 U.S. job openings in data analytics with a $67,900 average entry-level salary. Data analytics is the collection, transformation, and organization of data in order to draw conclusions, make predictions, and drive informed decision making. Over 8 courses, gain in-demand skills that prepare you for an entry-level job. You’ll learn from Google employees whose foundations in data analytics served as launchpads for their own careers. At under 10 hours per week, you can complete the certificate in less than 6 months. You’ll prepare yourself for jobs that include junior or associate data analyst, database administrator, and more. Upon completion of the certificate, you can directly apply for jobs with Google and over 130 U.S. employers, including Walmart, Best Buy, Astreya. 82% of Google Career Certificate graduates report a positive career outcome like a new job, promotion, or raise within 6 months.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? No
- Renewal required? No
2. Hootsuite Enterprise Certification
Comprehensive education for every Hootsuite product and feature, tailored specifically to members of an Enterprise Team. In this course, you’ll develop the skills to use almost all Hootsuite products and features to their full potential–giving your social media efforts a serious efficiency boost and a major leg up on the competition. Master every aspect of Hootsuite, from scheduling messages, listening for brand mentions, supercharging your ad spend and measuring your content against competing brands.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? No
- Renewal required? No
3. Certified Blockchain & Digital Marketing Professional
Certified Blockchain and Digital Marketing Professional™ is a unique training and certification specially designed to demonstrate how Blockchain can revolutionize digital marketing. This course focuses on the core concepts of digital marketing and Blockchain technology. It discusses how Blockchain can overcome the challenges faced by digital marketers in the current scenario. The course will render expertise on eliminating digital marketing middlemen, eliminating online ad fraud, building trust and transparency while giving customers full control of their information with the use of Blockchain technology. Certified Blockchain and Digital Marketing Professional training will prove to be your USP and will act as a catalyst to accelerate your career growth.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? No
- Renewal required? No
4. Certified Medical Interpreter - Spanish (CMI)
The mission of the National Board is to foster improved healthcare outcomes, patient safety and patient/provider communication, by elevating the standards for and quality of medical interpreting through a nationally recognized and accredited certification for medical interpreters.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? Yes
- Renewal required? Every 5 year(s)
5. Certified Social Marketing Associate (CSMA)
The CSMA examination tests your knowledge of concepts and specifics in social marketing.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? Yes
- Renewal required?
6. Hootsuite Platform Certification
Hootsuite is trusted by 16+ million users in 175+ countries and is the industry standard for social media management. With the Hootsuite Platform Certification, you’ll develop the skills to use core Hootsuite products to their full potential, boosting the impact of your social media efforts, driving results and proving your ROI.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? No
- Renewal required? No
7. Certified Manager Certification (CM)
The Certified Manager Animal Resources (CMAR) certification program is designed to raise competency and professionalism in the field of Animal Resources Management. The CMAR designation involves a series of four examinations: three exams arranged via an organization called the Institute for Certified Professional Managers (ICPM), and the Animal Resources Exam offered by AALAS. Obtaining the CMAR designation is a sign of professionalism in the field of animal resources management.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? Yes
- Renewal required?
8. Accredited Business Communicator (ABC)
IABC's accreditation program is the global standard of professional achievement for business communicators. Accredited members practicing around the world apply the same strategic management process in all communication disciplines, across diverse cultures, and in for-profit and nonprofit organizations of all sizes. This peer-reviewed program challenges candidates to demonstrate their knowledge of strategic communication planning, implementation, measurement and ethics. Candidates who meet all requirements earn the designation Accredited Business Communicator (ABC).
- More than two years of education or training after high school required? Yes
- More than two years of work experience required? Yes
- Oral or written exam required? Yes
- Renewal required? Every 1 year(s)
9. Certified Internet Marketer (CIM)
The IMA Certified Internet Marketer (CIM) professional certification program provides participants with the foundational Internet marketing education needed to succeed in today's fast-changing online business environment.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? Yes
- Renewal required?
10. Hootsuite Advanced Social Media Strategy Certificate (ASMS)
Our Advanced Social Media Strategy Certificate is a comprehensive and academically recognized certification by Hootsuite and Syracuse University’s S.I. Newhouse School of Public Communications for leaders who want to step up their strategy and get results with social media. The ASMS is for managers, strategists, and leaders who want to gain a comprehensive understanding of how to build and scale social media in complex organizations. With the ASMS, you’ll earn your academically recognized certification taught by industry experts and designed to advance your career. The program was created by Syracuse University’s renowned S.I. Newhouse School of Public Communications in partnership with Hootsuite. You'll gain indispensable tools and advanced methodologies used by the world's best social brands.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? No
- Renewal required? No
What is the best certification for a social media manager?
The best social media manager certification is Google Data Analytics Professional Certificate. The Google Data Analytics Professional Certificate is awarded by the Google.
Here's a bit more background on how to obtain this social media manager certification:
- To become a certified Google Data Analytics Professional Certificate, you don't need to pass the exam.
- Lucky you - certification doesn't require more than two years of work experience.
- No renewal for certification, if you earn it once it is valid all time.
What certifications can impact a social media manager career and salary?
The Certified Blockchain & Digital Marketing Professional certification will help you to secure a digital marketing specialist position, which will increase your pay and career trajectory. A digital marketing specialist's average salary is $55,698 whereas social media managers make an average salary of $70,287.
The most common combination of social media manager certifications include: Google Data Analytics Professional Certificate, Hootsuite Enterprise Certification, and Certified Blockchain & Digital Marketing Professional.
Online courses for social media managers to earn certifications
1. Product Management (Part Time)
Balance business viability, technical feasibility, and customer desire to lead products and features toward long-term success. Learn from a seasoned expert. This course is offered in person and live online, in a remote classroom setting...
2. Digital Marketing (Part Time)
Build confidence and capability to apply modern marketing strategies on the job. Drive growth with multichannel campaigns powered by data and customer insight. This course is offered in person and live online, in a remote classroom setting...
3. Predictive Analytics for Business
Learn to apply predictive analytics and business intelligence to solve real-world business problems...
4. Marketing Analytics
Gain an in-depth understanding of Google Analytics and marketing analytics. Analyze data and build models with Excel, Data Studio, and create informative data visualizations with Tableau...
5. Meta Social Media Marketing
Want to turn your passion for social media into a career? In this program, you’ll learn how to create a social media presence on Facebook and Instagram that people want to follow! Social media marketing jobs are amongst the most in-demand skills for organizations of all sizes. Whether you’re completely new to digital marketing or you’ve been tinkering with social media platforms for your own business, you’ve come to the right place. This six-course program designed by experts at Meta and Aptly...
6. Social Media Marketing - Content Marketing Masterclass
Online Digital Marketing / Social Media Strategy For Beginners - Posts / Blogs / Podcasts / Video / Google Local SEO...
7. Become A Freelance Social Media Manager - Home Business
Start a home based business as a freelance social media manager. Find clients, deliver services and build your brand...
8. Product Manager
Envision and lead the product strategy of industry-defining products, and learn to successfully bring them to market. Influence the execution of product development as a Product Manager, one of the most highly-coveted roles in technology...
9. Data Product Manager
Leverage data to build products that deliver the right experiences, to the right users, at the right time. Lead the development of data-driven products that position businesses to win in their market...
10. Social Media Monitoring
Our new course on Social Media Monitoring in a post Google Reader World is coming soon...
11. Powerful Social Media Marketing For Beginners
Master Social Media Marketing, Become an Irreplaceable Social Media Manager & Grow Your Successful Social Media Business...
12. Digital Marketing
Gain real-world experience running live campaigns as you learn from top experts in the field. Launch your career with a 360-degree understanding of digital marketing...
13. AI for Business Leaders
Master the foundations of artificial intelligence so you can strategically implement AI in your company. Leverage machine learning technologies to power corporate growth, increase efficiency, and enhance customer experiences...
14. The Social Media Marketing & Management Masterclass 2023
Master Social Media Marketing & Management, Digital Marketing, Facebook & Ads, Instagram, You Tube, Build a Strategy...
15. Social Media Marketing Advertising with Dekker, MBA 2023
Udemy Social Media Marketing (Unofficial) for Linked In, Facebook, Instagram, Twitter, Tik Tok, Reddit, Quora, You Tube Etc...
16. Business Analytics
In this program, you will learn foundational data skills that apply across functions and industries. You will learn to analyze data and build models with Excel, query databases using SQL, and create informative data visualizations with Tableau...
17. AI Product Manager
Learn to develop AI products that deliver business value. Build skills that help you compete in the new AI-powered world...
18. WIN at Starting a Social Media Management Business
Learn how to become a freelance social media manager. Get started with videos, templates & support. Join 8,000 students!...
19. Social Media Marketing Strategy 2023: Launch Your SMM!
In-depth social media marketing strategy and management course for businesses. Turn subscribers into real customers!...
20. Growth Product Manager
Hone specialized Product Management skills in growth strategy. Lead experimentation and data-driven decision-making in your organization to drive products to reach the next level of scale, impact, and profitability...