Post job

Social media marketing assistant vs social media assistant

The differences between social media marketing assistants and social media assistants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a social media marketing assistant and a social media assistant. Additionally, a social media marketing assistant has an average salary of $52,662, which is higher than the $44,134 average annual salary of a social media assistant.

The top three skills for a social media marketing assistant include social media marketing, facebook and instagram. The most important skills for a social media assistant are facebook, instagram, and twitter.

Social media marketing assistant vs social media assistant overview

Social Media Marketing AssistantSocial Media Assistant
Yearly salary$52,662$44,134
Hourly rate$25.32$21.22
Growth rate19%19%
Number of jobs103,98147,809
Job satisfaction--
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 78%
Average age3737
Years of experience66

What does a social media marketing assistant do?

A social media marketing assistant works with community managers or social media managers to create social media content. Top channels include Facebook, Twitter, Youtube, TikTok, and LinkedIn. They create dynamic written, graphic, and video content for these platforms. Their primary job is to encourage audience interaction.

What does a social media assistant do?

A Social Media Assistant manages a company's social media channels, such as Facebook, LinkedIn, Twitter, and other important platforms. Other duties include adding, editing, and monitoring content on social media platforms.

Social media marketing assistant vs social media assistant salary

Social media marketing assistants and social media assistants have different pay scales, as shown below.

Social Media Marketing AssistantSocial Media Assistant
Average salary$52,662$44,134
Salary rangeBetween $38,000 And $71,000Between $31,000 And $61,000
Highest paying City-Egg Harbor, NJ
Highest paying state-Washington
Best paying company-Jacobs Engineering Group
Best paying industry-Education

Differences between social media marketing assistant and social media assistant education

There are a few differences between a social media marketing assistant and a social media assistant in terms of educational background:

Social Media Marketing AssistantSocial Media Assistant
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 78%
Most common majorCommunicationCommunication
Most common collegeUniversity of GeorgiaUniversity of Georgia

Social media marketing assistant vs social media assistant demographics

Here are the differences between social media marketing assistants' and social media assistants' demographics:

Social Media Marketing AssistantSocial Media Assistant
Average age3737
Gender ratioMale, 27.3% Female, 72.7%Male, 28.6% Female, 71.4%
Race ratioBlack or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 11.7% White, 65.3% American Indian and Alaska Native, 0.1%Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 11.4% White, 66.0% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between social media marketing assistant and social media assistant duties and responsibilities

Social media marketing assistant example responsibilities.

  • Create and manage the company's Instagram account for their cell phone charging bracelet.
  • Upload house designs onto Jones Pinterest page to show their followers different architectural designs.
  • Contract with videographer to capture events on video for promotional use on website and YouTube.
  • Increase brand awareness by posting daily on Facebook, engaging with current fans of the page.
  • Promote events, sales, and photos of events on Facebook to increase community contact and future sales.
  • Monitor in-house performance and provide performance statistical reports in real-time in CRM.
  • Show more

Social media assistant example responsibilities.

  • Manage YouTube channel by moderating comments, videos, and messages.
  • Create and manage the company's Instagram account for their cell phone charging bracelet.
  • Manage Facebook account including fielding inquiries and generating overall positive engagement.
  • Create social media content for PFW using Snapchat and Facebook.
  • Initiate and link own website, instagram, tumble, twitter accounts.
  • Create Pinterest images for new articles
  • Show more

Social media marketing assistant vs social media assistant skills

Common social media marketing assistant skills
  • Social Media Marketing, 46%
  • Facebook, 9%
  • Instagram, 7%
  • Twitter, 5%
  • Marketing Campaigns, 3%
  • Social Media Management, 2%
Common social media assistant skills
  • Facebook, 18%
  • Instagram, 16%
  • Twitter, 14%
  • Photography, 4%
  • Graphic Design, 3%
  • Video Content, 3%

Browse business and financial jobs