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The differences between social media marketing assistants and social media editors can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a social media marketing assistant, becoming a social media editor takes usually requires 2-4 years. Additionally, a social media editor has an average salary of $53,943, which is higher than the $52,662 average annual salary of a social media marketing assistant.
The top three skills for a social media marketing assistant include social media marketing, facebook and instagram. The most important skills for a social media editor are instagram, facebook, and twitter.
| Social Media Marketing Assistant | Social Media Editor | |
| Yearly salary | $52,662 | $53,943 |
| Hourly rate | $25.32 | $25.93 |
| Growth rate | 19% | -5% |
| Number of jobs | 103,981 | 37,769 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 83% | Bachelor's Degree, 77% |
| Average age | 37 | 44 |
| Years of experience | 6 | 4 |
A social media marketing assistant works with community managers or social media managers to create social media content. Top channels include Facebook, Twitter, Youtube, TikTok, and LinkedIn. They create dynamic written, graphic, and video content for these platforms. Their primary job is to encourage audience interaction.
A social media editor is in charge of handling and maintaining the social media platforms of a company or brand, ensuring to produce and develop engaging content for a target audience. Their responsibilities often revolve around editing relevant content for posting, engaging with clients professionally and promptly, and addressing issues and concerns, resolving them according to a set of given responses. One must also coordinate with graphic designers and other writers, devise strategies to identify marketing opportunities, develop online campaigns, and keep abreast of the latest trends.
Social media marketing assistants and social media editors have different pay scales, as shown below.
| Social Media Marketing Assistant | Social Media Editor | |
| Average salary | $52,662 | $53,943 |
| Salary range | Between $38,000 And $71,000 | Between $40,000 And $72,000 |
| Highest paying City | - | Stamford, CT |
| Highest paying state | - | Hawaii |
| Best paying company | - | RE/MAX Realty One |
| Best paying industry | - | Technology |
There are a few differences between a social media marketing assistant and a social media editor in terms of educational background:
| Social Media Marketing Assistant | Social Media Editor | |
| Most common degree | Bachelor's Degree, 83% | Bachelor's Degree, 77% |
| Most common major | Communication | Communication |
| Most common college | University of Georgia | Stanford University |
Here are the differences between social media marketing assistants' and social media editors' demographics:
| Social Media Marketing Assistant | Social Media Editor | |
| Average age | 37 | 44 |
| Gender ratio | Male, 27.3% Female, 72.7% | Male, 41.2% Female, 58.8% |
| Race ratio | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 11.7% White, 65.3% American Indian and Alaska Native, 0.1% | Black or African American, 3.5% Unknown, 4.5% Hispanic or Latino, 7.8% Asian, 7.0% White, 76.9% American Indian and Alaska Native, 0.3% |
| LGBT Percentage | 10% | 12% |