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Social media & marketing director resume examples from 2026

Zippi

Land interviews using Zippia's AI-powered resume builder.

Updated March 26, 2025
6 min read
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How to write a social media & marketing director resume

Craft a resume summary statement

Your resume summary sums up your experience and skills, making it easy for hiring managers to understand your qualifications at a glance. Here are some tips to writing the most important 2-4 sentences of your resume:

Step 1: Mention your current job title or the role you're pursuing.

Step 2: Include your years of experience in social media & marketing director-related roles. Consider adding relevant company and industry experience as relevant to the job listing.

Step 3: Highlight your greatest accomplishments. Here is your chance to make sure your biggest wins aren't buried in your resume.

Step 4: Again, keep it short. Your goal is to summarize your experience and highlight your accomplishments, not write a paragraph.

These four steps should give you a strong elevator pitch and land you some social media & marketing director interviews.

Please upload your resume so Zippia’s job hunt AI can draft a summary statement for you.

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List the right project manager skills

Many resumes are filtered out by hiring software before a human eye ever sees them. A robust Skills section can let recruiters (and bots) know you have the skills to do the job. Here is how to make the most of your skills section:

  1. You often need to include the exact keywords from the job description in your resume. Look at the job listing and consider which of the listed skills you have experience with, along with related skills.
  2. Include as many relevant hard skills and soft skills as possible from the listing.
  3. Use the most up to date and accurate terms. Don't forget to be specific.
These five steps should give you a strong elevator pitch and land you some social media & marketing director interviews.

Here are example skills to include in your “Area of Expertise” on a social media & marketing director resume:

  • Social Media Marketing
  • Facebook
  • Instagram
  • Twitter
  • Content Strategy
  • YouTube
  • Email Campaigns
  • Video Content
  • Social Content
  • Social Channels
  • Social Platforms
  • Community Outreach
  • Press Releases
  • Content Creation
  • Linkedin
  • Photography
  • Pinterest
  • Media Management
  • Social Media Management
  • Google Analytics
  • Content Marketing
  • Graphic Design
  • ROI
  • Brand Marketing
  • A/B
  • Blog Posts
  • Google Adwords
  • Social Media Sites
  • Hootsuite
  • Web Content

Zippia’s AI can customize your resume for you.

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How to structure your work experience

Your employment history is arguably one of the most important parts of your resume. It shows you have experience and foundation in your field to successfully master the social media & marketing director position. Here is how to most effectively structure your work experience:

  1. List your most recent experience first, followed by earlier roles in reverse chronological order. Employers care about your most recent experience the most.
  2. Start with your job title, company name, city, and state on the left. Align dates in month and year format on the right-hand side.
  3. Include only recent, relevant jobs.

How to write social media & marketing director experience bullet points

Effective job bullet points do more than just describe your job duties. Instead, they should be specific and measurable accomplishments. Here are some strategies to mastering job bullet points:

  • Use strong action verbs like Led, Built, or Optimized.
  • Follow up with numbers when possible to support your results. How much did performance improve? How much revenue did you drive?
  • Wrap it up by explaining the actions you took to achieve the result and how you made an impact.

Here are great bullet points from social media & marketing director resumes:

Work history example #1

Marketing And Sales Coordinator

PC Connection

  • Used WordPress to create, design, and manage a website for the Philadelphia branch.
  • Produced and delivered PowerPoint presentations educating store employees on the effects of churn on revenue and commissions.
  • Managed distribution of all global communications between regional and international offices maximizing sales efficiency.
  • Conducted training and coaching sessions to remind and educate peers on ISDN products.
  • Created Microsoft PowerPoint presentations for sales professionals.

Work history example #2

Social Media Strategist

Deep focus

  • Shared Paid Search, Email, Direct Mail and Web Analytics expertise through various presentations.
  • Recognized by CMO for helping HP become the first company to reach 1 million followers on LinkedIn.
  • Managed schedule for acquiring online and other custom products following up to ensure timely delivery.
  • Implemented programs to improve online community engagement and social customer experience.
  • Used Google AdWords for web analytics.

Work history example #3

Marketing Team Leader

Protective Life

  • Directed HealthNow's e-commerce and internet strategy.
  • Helped increase annual online sales by 36% by optimizing SEM, SEO, social, display, email and chat.
  • Developed and implemented various B2B/B2C digital and off-line programs to improve new business applications.
  • Developed a system of reporting metrics to influence internal behaviors as well as report ROI to the business.
  • Created summary level dashboards and detailed reports to track key performance objectives and key sales metrics in Salesforce.com.

Work history example #4

Co-Founder (Part-Time)

Howard's

  • Created Newsletter to drive traffic to blog and Facebook Page.
  • Developed FCA's in-house CD production process including selection, installation and technical maintenance equipment, training and supervision of staff.
  • Created a filing system, purchasing system, payroll and inventory.
  • Utilized social networking platforms and sites as well as other advanced internet sources to convert passive candidates to active candidates.
  • Consulted C-level executives from Fortune 500 corporations to achieve exceptional business results by implementing customized strategies that challenge their mindset.

Zippia’s AI can customize your resume for you.

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Add an education section to your resume

The education section should display your highest degree first.

Place your education section appropriately on your resume. If you graduated over 5 years ago, this section should be at the bottom of your resume. If you just graduated and lack relevant work experience, the education section should go to the top.

If you have a bachelor's or master's degree, do not list your high school education. If your graduation year is more than 15-20 years ago, it's better not to include dates in this section.

Here are some examples of good education entries for resumes:

Bachelor's Degree in business

American InterContinental University, Chandler, AZ

2007 - 2010

Bachelor's Degree in communication

University of North Carolina at Greensboro, Greensboro, NC

2012 - 2015

Highlight your social media & marketing director certifications on your resume

If you have any additional certifications, add them to the certification section.

Start simple. Include the full name of the certification. It's also good to mention the organization that issued the certification. Next, specify when you obtained the certification.

If you have any of these certifications, be sure to include them on your social media & marketing director resume:

  1. Professional Certified Marketer (PCM)
  2. Certified Social Marketing Associate (CSMA)
  3. Google Data Analytics Professional Certificate

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