Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between social media project managers and social media managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a social media project manager and a social media manager. Additionally, a social media project manager has an average salary of $81,039, which is higher than the $70,287 average annual salary of a social media manager.
The top three skills for a social media project manager include media management, social media management and twitter. The most important skills for a social media manager are instagram, twitter, and digital marketing.
| Social Media Project Manager | Social Media Manager | |
| Yearly salary | $81,039 | $70,287 |
| Hourly rate | $38.96 | $33.79 |
| Growth rate | 10% | 10% |
| Number of jobs | 136,876 | 105,475 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 79% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A social media project manager is responsible for drafting, planning, executing, and monitoring a company's social media strategy. They promote brand awareness, observe social media trends, and produce regular social media campaigns. They monitor search engine optimization practices and user entanglement. They also collaborate with marketing and social development teams.
Social media managers are responsible for representing the company's business through social media channels. They help the company grow by enhancing its presence via social networks. Primarily, they need to implement marketing plans and identify their target clients and create a content schedule. Their duties include implementing and strategizing digital marketing campaigns. They support the development of brand identity and promotional strategies. Candidates for the job must be excellent in communication skills, have in-depth knowledge of how social platforms work, and easily understand the target audience.
Social media project managers and social media managers have different pay scales, as shown below.
| Social Media Project Manager | Social Media Manager | |
| Average salary | $81,039 | $70,287 |
| Salary range | Between $49,000 And $132,000 | Between $50,000 And $98,000 |
| Highest paying City | - | San Francisco, CA |
| Highest paying state | - | Washington |
| Best paying company | - | Microsoft |
| Best paying industry | - | Technology |
There are a few differences between a social media project manager and a social media manager in terms of educational background:
| Social Media Project Manager | Social Media Manager | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 79% |
| Most common major | Business | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between social media project managers' and social media managers' demographics:
| Social Media Project Manager | Social Media Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 41.0% Female, 59.0% | Male, 38.9% Female, 61.1% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |