Social media specialist resume examples from 2025
Land interviews using Zippia's AI-powered resume builder.

All resume examples
Table of content
How to write a social media specialist resume
Craft a resume summary statement
A well-written resume summary is basically an elevator pitch. You are summing up your skills and experience in a few sentences to wow recruiters, hiring managers, and decision makers into giving you an interview. Here are some tips to putting your best foot first with your resume summary:
Step 1: Start with your professional title, or the one you aspire to.
Step 2: Detail your years of experience in social media specialist-related roles and your industry experience.
Step 3: What are your biggest professional wins? Here is your opportunity to highlight your strongest accomplishments by placing them at the start of your resume.
Step 4: Don't forget, your goal is to summarize your experience. Keep it short and sweet, so it's easy for recruiters to quickly understand why you're a great hire.
These four steps should give you a strong elevator pitch and land you some social media specialist interviews.Please upload your resume so Zippia’s job hunt AI can draft a summary statement for you.
List the right project manager skills
Use your Skills section to show you have the knowledge and technical ability to do the job. Here is how to make the most of your skills section and make sure you have the right keywords:
- Start with the job listing. Frequently, the keywords looked for by recruiters will be listed. Be careful to include all skills in the job listing you have experience with.
- Consider all the software and tools you use on a daily basis. When in doubt, list them!
- Make sure you use accurate and up to date terms for all the skills listed.
Here are example skills to include in your “Area of Expertise” on a social media specialist resume:
- Social Media Marketing
- Digital Marketing
- Social Media Management
- Media Management
- YouTube
- Customer Service
- Social Platforms
- Social Channels
- Google Analytics
- Hootsuite
- Sprout Social
- Social Content
- Marketing Campaigns
- Social Media Analytics
- Content Creation
- Content Strategy
- KPIs
- WordPress
- Editorial Calendar
- Brand Awareness
- PowerPoint
- Graphic Design
- HTML
- Digital Content
- Content Marketing
Zippia’s AI can customize your resume for you.
How to structure your work experience
Your employment history is arguably one of the most important parts of your resume. It shows you have experience and foundation in your field to successfully master the social media specialist position. Here is how to most effectively structure your work experience:
- List your most recent experience first, followed by earlier roles in reverse chronological order. Employers care about your most recent experience the most.
- Start with your job title, company name, city, and state on the left. Align dates in month and year format on the right-hand side.
- Include only recent, relevant jobs.
How to write social media specialist experience bullet points
Your resume is not a list of responsibilities or a job description. Instead, it is your chance to show your accomplishments and show why you're good at what you do.
- Use the What, How, and Why format. Answering these questions turns a bland job description into an effective showcase of your abilities.
- What were your responsibilities or goals?
- How did you accomplish them?
- Why were your results important? (How did it impact your company? Can you quantify the results in numbers? )
Here are effective examples from social media specialist resumes:
Work history example #1
Marketing And Event Planning Internship
Prudential Financial
- Utilized internet web sources and internal applications to streamline candidacy.
- Developed a long-term Instagram strategy.
- Compared send receive analytics from weekly reports.
- Facilitated integration of corporate website forms into CRM.
- Generated weekly sales reports and custom PowerPoint presentations as needed by management.
Work history example #2
Social Media Specialist
The Walt Disney Company
- Acted as YouTube segment Producer, created production binders, call schedule, shot list & script.
- Played major role in creation and launch of Twitter that grew from 1 to 15K followers in three months.
- Created HTML email newsletter templates for internal departments such as Disney Studios and Global Security.
- Created html for hundreds of Disney Channel show, movie, and game pages, to enhance Google searches.
- Reported weekly KPIs for Disney Consumer Products, optimizing campaign performance with Editorial & Product.
Work history example #3
Sports Writer
North County Supply
- Performed story research utilizing the internet and UB's archives and library.
- Collaborated with editorial team to identify topics for standards-aligned lessons.
- Earned repeated commendations for excellence in writing, reporting, photojournalism and infographics.
- Developed marketing materials for professional NFL athletes.
- Compiled statistics and results for all fall sports of York's NCAA Division III sports.
Work history example #4
Marketing Assistant
Northwestern Mutual
- Secured new business using LinkedIn and managed relationships with existing accounts.
- Created, updated, and edited representative-facing materials (online and print) for Northwestern Mutual's annuity product line.
- Utilized Google Analytics to interpret data generated from clients' websites to make improvements.
- Monitored and updated client database to support sales and promotional mailings to increase effective client communications and increase customer loyalty.
- Investigated and negotiated new vendor opportunities for online presence.
Zippia’s AI can customize your resume for you.
Add an education section to your resume
Here is the best way to format your education section:
- Display your highest degree first.
- If you graduated over 5 years ago, put this section at the bottom of your resume. If you lack relevant work experience, the education section should go to the top.
- If you have a bachelor's or master's degree, do not list your high school education.
- If your graduation year is more than 15-20 years ago, it's better not to include dates in this section.
Here are some examples of good education entries from social media specialist resumes:
Bachelor's Degree in communication
University of North Carolina at Greensboro, Greensboro, NC
2005 - 2008
Bachelor's Degree in communication
Pennsylvania State University, Main, PA
2012 - 2015
Highlight your social media specialist certifications on your resume
Certifications are a great way to showcase special expertise or niche skills. Some jobs even require certifications to be hired.
To list, use the full name of the certification and the organization that issued it, along with the date of achievement.
If you have any of these certifications, be sure to include them on your social media specialist resume:
- Google Data Analytics Professional Certificate
- Professional Certified Marketer (PCM)
- Certified Blockchain & Digital Marketing Professional
- Hootsuite Enterprise Certification
- Microsoft Office Specialist Master Certification (MOS)
- Certified Social Marketing Associate (CSMA)
- Certified Medical Interpreter - Spanish (CMI)
- Medical Assistant