Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
Softline history
Softline company history timeline
Softline Holding (the Group) was founded in 1993 by Igor Borovikov.
Following the death of Kurt Brandt in 1997, SOFTLINE started working with a number of new designers.
1998 – the Company becomes the leading software licencing partner.
1998 - First successes.
He began selling software for the new desktop computers that came to Germany from the USA. By 2000, Softline had established itself as a well-known software reseller and as one of the first to offer online and download services.
2001 – Softline opens its first office in Minsk, Belarus.
2002 - Turnover $10.3 million The year of development of regional representative offices - offices were opened in Kiev, Khabarovsk and Nizhny Novgorod.
2003, the Company launches AXOFT, a distribution business to serve clients through partner networks.
2003 - Turnover $17.2 million The company is developing new markets - the start of work of the consulting company Softline Solutions.
2004 – Softline establishes the “Microsoft Solution & Competency Center” to develop its services business.
In 2004, the American investment company JPMorgan Chase acquired Bank One, after which OEP Capital Advisors became the exclusive private investment platform for JPMorgan Chase.
2005 – the Group launches Softline Consulting Services and expands to Kyrgyzstan.
2006 – Softline expands to Azerbaijan and Tajikistan.
Turnover according to the results of 2006 $97.7 million.
2007 – the Group becomes a leader of software licensing, and further expands into Georgia and Mongolia.
2008 – Softline launches in Turkey, Vietnam, Armenia and Turkmenistan.
The first Turkish representative office of the company - in Istanbul - has been operating since 2008.
2009 – Softline launches a “software as-a-service” (SaaS) store and executes its first M&A transaction by acquiring ActiveCloud and Active Platform, a Belarussian cloud provider with a strong market position and key IP for Cloud Service Brokerage.
2009 Revenue - 8.5 billion rubles
2010 – the Group expands to Argentina, Colombia, Romania and Moldova, and launches the Softline Services department.
During the reporting period - 2010 - the company's turnover in the field of information security increased by 64%, reaching 2,163,277 thousand rubles.
Based on these estimates, in fiscal year 2010, the company earned no more than $30 million on IT services, of which only about $2.15 million was spent on cloud services.
2011 – expansion to Malaysia and Peru.
2012 – Softline enters Cambodia, Laos, Costa Rica and Chile, and is being recognized as Microsoft Country Partner of the Year.
Doctor Knut Löschke was elected as the new chairman of the supervisory board on October 23rd, 2013, after Bernhard von Minckwitz had to resign from his office for personal reasons
2013 – expansion to Brazil and Mexico.
Earlier, the company expected that it would reach $1 billion in 2013.
2014 – the Group opens a subsidiary in India.
In 2014, the company returned to these plans and then announced its desire to host within five years.
The company expects that in 2014 this direction will show growth of about 80%.
2015 – Softline expands to Myanmar, and achieves Premier status with Сisco in 9 countries and LSP status with Microsoft in 19 countries in CEE, LATAM and Asia.
Own cloud infrastructure operates in 4 cities of Russia (Moscow - 2 sites, St Petersburg, Novosibirsk, Vladivostok). In 2015, cloud sites in Kiev and Alma-Ata will be opened .
ISO 37001:2016 is a standard developed by an international standardization organization that establishes requirements for the creation, implementation and functioning of an anti-corruption management system.
The company began to try and test the innovation in the summer of 2016.
03/2016: Softline is awarded for the third time in a row by Flexera Software as "EMEA Partner of the Year" 08/2016: Softline Group opens office in Austria 11/2016: Softline AG with capital reduction and capital increase within the debt-equity swap
In 2017, NicGrade launched the sale of the marketing automation platform of the same name.
2018 – Softline acquires a minority stake in Crayon, a Norwegian IT advisory firm which provides software licensing, software asset management and consulting services.
At the end of April 2019, it became known about joining Alexander Galitsky the board of directors of the Cypriot company Axion Holding Cyprus, which consolidates the assets of the IT holding.
The number of employees of the group worldwide at the beginning of September 2020 is 4700 people.
Aplana announced the transaction on November 2, 2020.
2020 – Softline opens its new HQ in London, UK. The Group successfully places two Public Bonds and improves its S&P credit rating to B-Stable.
As of the end of 2020, it was Crayon's largest shareholder.
On September 21, 2021, Softline announced the purchase of a stake in DigiTech.
So, for example, in the spring of 2021, the BlaBlaCar service gave all its employees, including in the Russian office, shares of the company.
↑ the Largest partner of Microsoft in Russia explained to and media/12/11/2021/618d6eef9a794733393d7fb9 falling of its share in a turn
Rate how well Softline lives up to its initial vision.
Softline jobs
Do you work at Softline?
Is Softline's vision a big part of strategic planning?
Softline history FAQs
Zippia gives an in-depth look into the details of Softline, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Softline. The employee data is based on information from people who have self-reported their past or current employments at Softline. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Softline. The data presented on this page does not represent the view of Softline and its employees or that of Zippia.
Softline may also be known as or be related to Softline, Softline Holding Plc and Softline International.