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What is a solutions marketing manager and how to become one
Solutions marketing managers lead the strategic positioning, integration, and execution of their messages of the business to prospects and clients. They perform reviews of existing clients and ensure that solutions are matching their needs. They also develop product and solution positioning that sets their companies apart. Solutions marketing managers earn a median salary of $119,000 annually or $57 per hour.
Solutions marketing managers hold a key interface position between sales, marketing, and product management teams. They own, lead, and manage solution marketing initiatives. They also work with product managers to create value propositions for each product line and with the field of marketing and product management to facilitate the creation of product collateral.
Solutions marketing managers typically hold a bachelor's or master's degree in marketing, business, or other related fields. They have an excellent command of English, both written and oral, and demonstrate solid interpersonal and analytical skills. Also, proven work experience as a marketer is preferred by some employers.
What general advice would you give to a solutions marketing manager?
Tobias Sellier
Senior Director, American Public Power Association
Avg. Salary $86,971
Avg. Salary $59,228
Growth rate 10%
Growth rate 0.3%
American Indian and Alaska Native 0.23%
Asian 8.15%
Black or African American 3.04%
Hispanic or Latino 8.67%
Unknown 5.32%
White 74.58%
Genderfemale 47.15%
male 52.85%
Age - 38American Indian and Alaska Native 3.00%
Asian 7.00%
Black or African American 14.00%
Hispanic or Latino 19.00%
White 57.00%
Genderfemale 47.00%
male 53.00%
Age - 38Stress level is high
7.1 - high
Complexity level is advanced
7 - challenging
Work life balance is poor
6.4 - fair
Solutions marketing manager career paths
Key steps to become a solutions marketing manager
Explore solutions marketing manager education requirements
Start to develop specific solutions marketing manager skills
Skills Percentages Digital Marketing 9.59% Cloud 7.95% Project Management 6.85% Marketing Collateral 5.11% Product Line 4.93% Complete relevant solutions marketing manager training and internships
Accountants spend an average of 1-3 months on post-employment, on-the-job training. New solutions marketing managers learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a solutions marketing manager based on U.S. Bureau of Labor Statistics data and data from real solutions marketing manager resumes.Research solutions marketing manager duties and responsibilities
- Manage brand activities ranging from experiential marketing, POS material, sales collateral, packaging, and adherence to brand guidelines.
- Experience utilizing CRM systems for email campaigns and lead management.
- Develop strategies for e-business solutions such as ERP and CRM.
- Create pricing structures that drive customer value and return on investment (ROI).
Prepare your solutions marketing manager resume
When your background is strong enough, you can start writing your solutions marketing manager resume.
You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a solutions marketing manager resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.
Choose from 10+ customizable solutions marketing manager resume templates
Build a professional solutions marketing manager resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your solutions marketing manager resume.
Apply for solutions marketing manager jobs
Now it's time to start searching for a solutions marketing manager job. Consider the tips below for a successful job search:
- Browse job boards for relevant postings
- Consult your professional network
- Reach out to companies you're interested in working for directly
- Watch out for job scams
How did you land your first solutions marketing manager job
Are you a solutions marketing manager?
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Average solutions marketing manager salary
The average solutions marketing manager salary in the United States is $86,971 per year or $42 per hour. Solutions marketing manager salaries range between $64,000 and $117,000 per year.
What am I worth?
How do solutions marketing managers rate their job?
Solutions marketing manager reviews
Overseeing printing For direct mail. Packaging design Developing hot mail list.
Unreasonable deadlines.
Autonomy, relationship biolding
Meetings needs of all parties can be difficult but good negotiation helps!
Updated January 8, 2025
