Spark Foundry history

1957, instituted the spark plug lab and started the introduction of plug technology from Bosch.

Dispatched engineers to each other starting in 1958 with the aim of quickly learning the manufacturing technology.

Implemented improvement activities and creative efforts and launched the sales of the P2 plug with excellent mass producibility a year later in 1959.

“DENSO Plug G” pocket manual (1972)

In this way, a platinum plug employing a platinum tip only in the electrical discharge section was launched in Aug 1982.

In 1983, the ZU plug was developed for users who prefer high performance plugs.

Benton & Bowles became DMB&B (D’Arcy, Masius, Benton & Bowles) after a merger in 1986.

TeleVest, a subsidiary of DMB&B, was created in late 1993 as the national broadcast operation of the company.

In 1997, the company developed a new plug using a precious metal as a base to replace the platinum plug.

Then, in 1999, the media planning division of D’Arcy consolidated with TeleVest to form MediaVest, one of the original unbundled, full-service media service companies.

In 2016, MediaVest merged with sister agency Spark to form Mediavest | Spark.

In 2017, Mediavest | Spark was renamed Spark Foundry.

In 2019, Spark Foundry announced a strategic alliance with sister agency Blue 449, consolidating a number of Blue 449's international branches under the Spark Foundry name while retaining the Blue 449 brand in the US, the UK, and France.

© 2021 NGK SPARK PLUG CO.,LTD.