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Specialized Bicycles history
Specialized Bicycles company history timeline
So in 1974 Sinyard sold his VW bus and bicycled around Europe.
AboutInnovationStoriesSustainabilityRetülOutrideAbout UsSince 1974, we've had one goal: Innovate and inspire to improve riders' lives.InnovationInnovate or Die.
1976: Specializes produces and sells their first self-made product, a tire designed for the touring market.
Steve Jobs sold his hippie wheels for $1,300 in 1976 to buy parts for the Apple I.Before Jobs there was Mike Sinyard, a ponytailed graduate of San Jose State.
In 1981, Specialized changed the way that the world rode and thought about biking when they introduced mountain bikes to the general public.
Specialized blazed new trails in 1983 with the creation of the world's first mountain bike racing team.
By 1987, bikes were getting the boot from public lands.
The first metal-matrix rim was introduced in 1990, and Specialized's global reach expanded when it opened Specialized Canada and Europe.
An advertising campaign that Specialized launched in 1990, featuring Soviet leader Mikhail Gorbachev, attracted a significant amount of attention to the company and characterized their advertising methods to be almost as revolutionary as their bicycling technology.
Although competition was fierce and internal company organization faced problems, low United States bike sales also had a hand in Specialized's trouble in the early 1990's.
Specialized saw the potential to boost its sales, and in 1995 announced that they, too, would begin selling bikes to sporting goods stores and discount retailers, but that they would be selling bikes under the Full Force brand.
1996: Specialized discontinues the Full Force brand.
Specialized's founder and CEO Mike Sinyard's special contribution to the sport of mountain biking was honored in 1998 when he was inducted into the Mountain Bike Hall of Fame.
In Specialized's visitors lobby is a replica of Sinyard's VW, along with Specialized's racing bikes ridden by time-trial world champion Fabian Cancellara and the 2010 Tour de France winner, Alberto Contador.
The last two years have seen stunning results: Fabian Cancellara won the 2010 Paris-Roubaix race on a Specialized Roubaix and the world time trial in 2010 on a Specialized Shiv; the top two finishers in the 2010 Tour de France, Alberto Contador and Andy Schleck, rode Specialized Tarmacs.
My 2015 book, Team Genius, was praised by Microsoft CEO, Satya Nadella.
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Specialized Bicycles competitors
| Company name | Founded date | Revenue | Employee size | Job openings |
|---|---|---|---|---|
| SRAM | 1987 | $725.0M | 3,500 | 10 |
| GT Bicycles | 1972 | $380.0M | 775 | - |
| Performance Bicycle | 1982 | $270.0M | 1,019 | 26 |
| Headland Ventures | 2002 | $10.9M | 35 | 6 |
| Bulova | 1875 | $164.0M | 500 | - |
| Lifetime Brands | 1945 | $683.0M | 1,500 | 38 |
| LaCrosse Footwear | 1983 | $131.3M | 610 | 2 |
| Cutter & Buck | 1990 | $41.6M | 200 | 3 |
| Cork Supply | 1981 | $20.3M | 99 | - |
| GAR Products | 1956 | $6.3M | 34 | - |
Specialized Bicycles history FAQs
Zippia gives an in-depth look into the details of Specialized Bicycles, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Specialized Bicycles. The employee data is based on information from people who have self-reported their past or current employments at Specialized Bicycles. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Specialized Bicycles. The data presented on this page does not represent the view of Specialized Bicycles and its employees or that of Zippia.
Specialized Bicycles may also be known as or be related to Specialized Bicycle Components, Specialized Bicycle Components Inc, Specialized Bicycle Components, Inc. and Specialized Bicycles.