Store manager demographics and statistics in the US
Store manager demographics research summary. Zippia estimates store manager demographics and statistics in the United States by using a database of 30 million profiles. Our store manager estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about store managers after extensive research and analysis:
- There are over 1,931,411 store managers currently employed in the United States.
- 48.8% of all store managers are women, while 51.2% are men.
- The average store manager age is 44 years old.
- The most common ethnicity of store managers is White (67.6%), followed by Hispanic or Latino (15.1%), Asian (6.3%) and Black or African American (6.1%).
- Store managers are most in-demand in New York, NY.
- The manufacturing industry is the highest-paying for store managers.
- 10% of all store managers are LGBT.
On this page
Store manager demographics by:
Store manager gender statistics
48.8% of store managers are women and 51.2% of store managers are men.
- Male, 51.2%
- Female, 48.8%
Store manager gender ratio
| Gender | Percentages |
|---|---|
| Male | 51.2% |
| Female | 48.8% |
Store manager gender pay gap
Women earn 90¢ for every $1 earned by men
Male income
$48,853
Female income
$43,793
Store manager gender ratio over time
This data breaks down the percentage of men and women in store manager positions over time. Currently, 48.8% of store managers are female.
Store manager gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 57.38% | 42.62% |
| 2011 | 56.66% | 43.34% |
| 2012 | 55.79% | 44.21% |
| 2013 | 56.36% | 43.64% |
| 2014 | 58.31% | 41.69% |
| 2015 | 56.93% | 43.07% |
| 2016 | 57.89% | 42.11% |
| 2017 | 55.09% | 44.91% |
| 2018 | 55.00% | 45.00% |
| 2019 | 52.91% | 47.09% |
| 2020 | 53.03% | 46.97% |
| 2021 | 51.22% | 48.78% |
Store manager related jobs gender ratio
We compared store managers with similar job titles to see how gender ratios vary. As you can see, district commercial superintendent and street superintendent have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Administrative Assistant To General Manager | 9% | 91% |
| Manager Stylist | 9% | 91% |
| Salon Manager | 12% | 88% |
| Store Manager | 51% | 49% |
| General Superintendent | 97% | 3% |
| Street Superintendent | 97% | 3% |
| District Commercial Superintendent | 98% | 2% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Store manager demographics by race
The most common ethnicity among store managers is White, which makes up 67.6% of all store managers. Comparatively, 15.1% of store managers are Hispanic or Latino and 6.3% of store managers are Asian.
- White, 67.6%
- Hispanic or Latino, 15.1%
- Asian, 6.3%
- Black or African American, 6.1%
- Unknown, 4.3%
- American Indian and Alaska Native, 0.6%
Store manager race
| Store manager race | Percentages |
|---|---|
| White | 67.6% |
| Hispanic or Latino | 15.1% |
| Asian | 6.3% |
| Black or African American | 6.1% |
| Unknown | 4.3% |
| American Indian and Alaska Native | 0.6% |
Store manager race and ethnicity over time
See how store manager racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Store manager race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 75.33% | 6.25% | 5.22% | 10.91% |
| 2011 | 75.17% | 6.41% | 5.24% | 10.62% |
| 2012 | 74.83% | 5.98% | 5.38% | 11.70% |
| 2013 | 75.33% | 5.80% | 5.42% | 11.06% |
| 2014 | 74.23% | 5.77% | 5.32% | 12.42% |
| 2015 | 74.24% | 5.84% | 5.26% | 12.34% |
| 2016 | 71.91% | 6.35% | 5.71% | 13.55% |
| 2017 | 73.26% | 5.83% | 5.45% | 13.05% |
| 2018 | 72.83% | 5.60% | 6.02% | 12.92% |
| 2019 | 71.44% | 5.88% | 6.06% | 13.99% |
| 2020 | 69.69% | 5.91% | 5.71% | 13.88% |
| 2021 | 67.63% | 6.15% | 6.34% | 15.08% |
Store manager wage gap by race
According to our data, asian store managers have the highest average salary compared to other ethnicities. Black or african american store managers have the lowest average salary at $46,686.
| Ethnicity | Salary |
|---|---|
| Unknown | $48,114 |
| White | $49,987 |
| Black or African American | $46,686 |
| Asian | $50,803 |
| Hispanic or Latino | $48,783 |
Average store manager age
See how the average age of store managers varies based on ethnicity and gender.
Male
Female
Store manager age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Black or African American | 42 | 45 |
| Unknown | 42 | 41 |
| Asian | 43 | 41 |
| Hispanic or Latino | 42 | 40 |
| White | 45 | 44 |
| American Indian and Alaska Native | 43 | 44 |
Store manager age breakdown
The average age of store managers is 40+ years years old, representing 64% of the store manager population.
Store manager age breakdown
| Store Manager Years | Percentages |
|---|---|
| 40+ years | 64% |
| 30-40 years | 30% |
| 20-30 years | 6% |
Store manager educational attainment
The most common degree for store managers is bachelor's degree, with 48% of store managers earning that degree. The second and third most common degree levels are associate degree degree at 22% and associate degree degree at 20%.
- Bachelor's, 48%
- Associate, 22%
- High School Diploma, 20%
- Diploma, 4%
- Other Degrees, 6%
Store managers by degree level
| Store manager degree | Percentages |
|---|---|
| Bachelor's | 48% |
| Associate | 22% |
| High School Diploma | 20% |
| Diploma | 4% |
| Other Degrees | 6% |
Store manager jobs you might like
Store manager wage gap by degree level
According to the data, store managers with a Master's degree earn more than those without, at $61,463 annually. With a Doctorate degree, store managers earn a median annual income of $59,097 compared to $52,591 for store managers with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $61,463 |
| High School Diploma or Less | $42,512 |
| Bachelor's Degree | $52,591 |
| Doctorate Degree | $59,097 |
| Some College/ Associate Degree | $43,883 |
Store manager employment statistics
Company size where store managers work
Below, you can see the size of companies where store managers work.
Store manager jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 6% |
| 50 - 100 employees | 6% |
| 100 - 500 employees | 10% |
| 500 - 1,000 employees | 4% |
| 1,000 - 10,000 employees | 38% |
| > 10,000 employees | 37% |
Store manager jobs by industry
The most common industries for store managers are retail, hospitality and manufacturing.
Store manager industry statistics
| Industry | Percentages |
|---|---|
| Retail | 52% |
| Fortune 500 | 12% |
| Manufacturing | 6% |
| Hospitality | 6% |
| Finance | 4% |
| Telecommunication | 3% |
| Automotive | 2% |
| Energy | 2% |
| Health Care | 2% |
| Professional | 2% |
| Technology | 2% |
| Media | 1% |
| Internet | 1% |
| Transportation | 1% |
| Start-up | 1% |
| Non Profits | 1% |
Store manager turnover and employment statistics
Store manager unemployment rate over time
The unemployment rate for store managers between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Store manager unemployment rate by year
| Year | Store manager unemployment rate |
|---|---|
| 2010 | 6.02% |
| 2011 | 5.17% |
| 2012 | 4.50% |
| 2013 | 3.74% |
| 2014 | 3.19% |
| 2015 | 2.83% |
| 2016 | 2.57% |
| 2017 | 2.68% |
| 2018 | 2.15% |
| 2019 | 2.22% |
| 2020 | 3.68% |
| 2021 | 4.01% |
Average store manager tenure
The average store manager stays at their job for 1-2 years, based on the 396,362 store managers resumes in Zippia's database.
Store manager tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 13% |
| 1-2 years | 34% |
| 3-4 years | 19% |
| 5-7 years | 18% |
| 8-10 years | 6% |
| 11+ years | 11% |
Store manager LGBT ratio compared to similar jobs
Review the percent of store managers that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Business Office Director | 7.93% | 83,491 |
| Director Of First Impression | 8.41% | 20,410 |
| Territory Sales Manager | 9.38% | 119,934 |
| Store Manager | 10.39% | - |
| Founder And Chief Executive Officer | 11.63% | 130,252 |
| Human Resources Recruiter/Manager | 13.02% | 75,365 |
| Promotion Manager | 14.95% | 8,515 |
Similar store manager jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Business Office Director | 7.93% | 83,491 |
| Director Of First Impression | 8.41% | 20,410 |
| Territory Sales Manager | 9.38% | 119,934 |
| Founder And Chief Executive Officer | 11.63% | 130,252 |
| Human Resources Recruiter/Manager | 13.02% | 75,365 |
| Promotion Manager | 14.95% | 8,515 |
Foreign languages spoken by store managers
The most common foreign language among store managers is Spanish at 62.5%. The second-most popular foreign language spoken is French at 6.8% and Arabic is the third-most popular at 4.0%.
- Spanish, 62.5%
- French, 6.8%
- Arabic, 4.0%
- German, 3.1%
- Portuguese, 2.9%
- Other, 20.7%
Store manager languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 62.5% |
| French | 6.8% |
| Arabic | 4.0% |
| German | 3.1% |
| Portuguese | 2.9% |
| Other | 20.7% |
