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The role of a Store Manager is crucial in retail, with responsibilities ranging from overseeing operations to managing staff. The average salary for this position is $46,950 per year, or about $23 per hour. Salaries can vary significantly based on factors such as geographic location, years of experience, and the specific field of retail.
Entry-level Store Managers typically earn less, while those with more experience can command higher salaries. For instance, managers with over ten years of experience often make significantly more than their less experienced counterparts.
Geographic location plays a vital role in salary determination. States such as California and New York often offer higher salaries due to the cost of living and market demand. On the other hand, regions with lower living costs may present more modest salary ranges.
Understanding these dynamics can help you make informed decisions about your career trajectory as a Store Manager. Explore local job listings and pay scales to find the best opportunities that match your skills and experience.
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| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level store manager | $19,300 | $9.30 |
| Mid-level store manager | $29,900 | $14.36 |
| Senior-level store manager | $54,200 | $26.04 |
The highest-paying states for store managers are Delaware, New York, and New Jersey. The lowest average store manager salary states are Alaska, Maine, and Idaho.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Alabama | $50,721 | $24.39 |
| 2 | Delaware | $62,363 | $29.98 |
| 3 | Texas | $50,204 | $24.14 |
| 4 | Connecticut | $55,514 | $26.69 |
| 5 | New York | $59,890 | $28.79 |
| 6 | New Jersey | $58,529 | $28.14 |
| 7 | Maryland | $52,110 | $25.05 |
| 8 | Colorado | $51,806 | $24.91 |
| 9 | Virginia | $52,104 | $25.05 |
| 10 | California | $52,606 | $25.29 |
| 11 | Rhode Island | $55,167 | $26.52 |
| 12 | District of Columbia | $64,345 | $30.94 |
| 13 | Tennessee | $44,690 | $21.49 |
| 14 | Louisiana | $45,604 | $21.93 |
| 15 | North Carolina | $45,919 | $22.08 |
| 16 | Massachusetts | $51,661 | $24.84 |
| 17 | Washington | $49,349 | $23.73 |
| 18 | New Hampshire | $48,006 | $23.08 |
| 19 | Illinois | $45,659 | $21.95 |
| 20 | Ohio | $44,635 | $21.46 |
| 21 | Arizona | $44,198 | $21.25 |
| 22 | South Carolina | $43,523 | $20.92 |
| 23 | Pennsylvania | $45,327 | $21.79 |
| 24 | Florida | $44,518 | $21.40 |
| 25 | Hawaii | $53,842 | $25.89 |
| 26 | Wisconsin | $42,945 | $20.65 |
| 27 | Georgia | $43,527 | $20.93 |
| 28 | Arkansas | $40,220 | $19.34 |
| 29 | Oklahoma | $43,088 | $20.72 |
| 30 | Nevada | $45,805 | $22.02 |
| 31 | South Dakota | $45,234 | $21.75 |
| 32 | Indiana | $42,117 | $20.25 |
| 33 | New Mexico | $44,932 | $21.60 |
| 34 | Kentucky | $39,366 | $18.93 |
| 35 | Michigan | $41,625 | $20.01 |
| 36 | Montana | $43,570 | $20.95 |
| 37 | West Virginia | $37,272 | $17.92 |
| 38 | Minnesota | $42,515 | $20.44 |
| 39 | Kansas | $39,523 | $19.00 |
| 40 | Mississippi | $39,106 | $18.80 |
| 41 | Oregon | $43,061 | $20.70 |
| 42 | Iowa | $38,001 | $18.27 |
| 43 | Missouri | $38,881 | $18.69 |
| 44 | Wyoming | $37,798 | $18.17 |
| 45 | Maine | $36,811 | $17.70 |
| 46 | Alaska | $36,847 | $17.71 |
| 47 | North Dakota | $35,241 | $16.94 |
| 48 | Nebraska | $38,448 | $18.48 |
| 49 | Utah | $34,580 | $16.63 |
| 50 | Idaho | $35,935 | $17.28 |
| 51 | Vermont | $34,541 | $16.61 |
The highest-paying cities for store managers are Washington, DC, New York, NY, and San Francisco, CA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Washington, DC | $64,385 | $30.95 |
| 2 | New York, NY | $60,187 | $28.94 |
| 3 | San Francisco, CA | $54,089 | $26.00 |
| 4 | Colorado Springs, CO | $52,439 | $25.21 |
| 5 | Baltimore, MD | $52,310 | $25.15 |
| 6 | Richmond, VA | $51,948 | $24.98 |
| 7 | Boston, MA | $51,461 | $24.74 |
| 8 | San Antonio, TX | $50,680 | $24.37 |
| 9 | Seattle, WA | $49,565 | $23.83 |
| 10 | Jacksonville, NC | $46,314 | $22.27 |
| 11 | Reno, NV | $46,300 | $22.26 |
| 12 | Philadelphia, PA | $45,813 | $22.03 |
| 13 | Chicago, IL | $45,724 | $21.98 |
| 14 | Albuquerque, NM | $44,917 | $21.59 |
| 15 | Miami, FL | $44,916 | $21.59 |
| 16 | Knoxville, TN | $44,905 | $21.59 |
| 17 | Columbus, OH | $44,583 | $21.43 |
| 18 | Phoenix, AZ | $44,216 | $21.26 |
| 19 | Columbus, GA | $43,693 | $21.01 |
| 20 | Austin, MN | $43,277 | $20.81 |
Store Managers are the most in-demand in these five cities:
A store manager's salary ranges from $30,000 a year at the 10th percentile to $73,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $73,000 | $6,083 | $35 |
| 75th Percentile | $59,000 | $4,917 | $28 |
| Average | $46,950 | $3,913 | $23 |
| 25th Percentile | $37,000 | $3,083 | $18 |
| 10th Percentile | $30,000 | $2,500 | $14 |
The highest paying types of store managers are district manager, associate manager, and regional operation manager.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Regional Operation Manager | $78,588 | $6,549 | $37.78 | 346,480 |
| Retail Operation Manager | $76,518 | $6,377 | $36.79 | 408,776 |
| Area Operations Manager | $49,256 | $4,105 | $23.68 | 340,513 |
| Restaurant General Manager | $56,521 | $4,710 | $27.17 | 339,757 |
| District Manager & Store Manager | $37,438 | $3,120 | $18.00 | 355,092 |
| Multi-Unit Manager | $64,703 | $5,392 | $31.11 | 369,227 |
Top companies hiring store managers now:
Store manager salaries at Meta and Google are the highest-paying according to our most recent salary estimates. In addition, the average store manager salary at companies like Apple and Pandora are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Meta | $109,619 | $52.70 |
| 2 | $106,531 | $51.22 | |
| 3 | Apple | $86,581 | $41.63 |
| 4 | Pandora | $85,480 | $41.10 |
| 5 | Talbots | $80,575 | $38.74 |
| 6 | Forever 21 | $78,635 | $37.81 |
| 7 | Ernst & Young | $77,266 | $37.15 |
| 8 | RSM US | $76,954 | $37.00 |
| 9 | Deloitte | $76,478 | $36.77 |
| 10 | Kao Brands | $76,199 | $36.63 |
| 11 | Murphy Oil | $75,714 | $36.40 |
| 12 | Salesforce | $73,763 | $35.46 |
| 13 | Huron Consulting Group | $70,534 | $33.91 |
| 14 | Global Partners | $70,217 | $33.76 |
| 15 | Exxon Mobil | $70,127 | $33.71 |
| 16 | Accenture | $69,779 | $33.55 |
| 17 | MoneyGram International | $69,256 | $33.30 |
| 18 | Johnson Controls | $68,797 | $33.08 |
| 19 | GPAC | $65,954 | $31.71 |
| 20 | Bayer | $65,190 | $31.34 |
The average store manager salary has risen by $3,850 over the last ten years. In 2014, the average store manager earned $43,100 annually, but today, they earn $46,950 a year. That works out to a 4% change in pay for store managers over the last decade.
Compare store manager salaries for cities or states with the national average over time.
Compare store manager salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $46,900 | $22.57 | +2.8% |
| 2024 | $45,600 | $21.95 | -0.1% |
| 2023 | $45,700 | $21.98 | +0.5% |
| 2022 | $45,500 | $21.87 | +1.1% |
| 2021 | $45,000 | $21.63 | +1.6% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| at&T | Retail Store Manager Kaahumanu Mall | Kahului, HI | 06/30/2025 | $55,000 |
| at&T | Retail Store Manager 2-Regular Erie Blvd East | Syracuse, NY | 06/30/2025 | $55,000 |
| at&T | Retail Store Manager 2-Regular | South Burlington, VT | 06/30/2025 | $55,000 |
| Five Below, Inc. | Store Manager | Clarksburg, WV | 06/30/2025 | $52,500 |
| Circle K | Store Manager | San Diego, CA | 06/30/2025 | $40,383 |
| Cost Plus World Market | Store Manager | Huntington Beach, CA | 06/30/2025 | $80,000 |
| Cost Plus World Market | Store Manager | Olympia, WA | 06/30/2025 | $78,000 |
| DTLR | Store Manager-Fairview Heights | Fairview Heights, IL | 06/30/2025 | $43,097 |
| L.L.Bean | Flagship Retail Store Event Staff | Freeport, ME | 06/30/2025 | $33,392 |
| Extra Space Storage | Store Manager | New York, NY | 06/30/2025 | $43,827 |
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