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Store manager vs retail operation manager

The differences between store managers and retail operation managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a store manager and a retail operation manager. Additionally, a retail operation manager has an average salary of $76,518, which is higher than the $46,950 average annual salary of a store manager.

The top three skills for a store manager include store management, retail store and customer service. The most important skills for a retail operation manager are POS, retail operations, and payroll.

Store manager vs retail operation manager overview

Store ManagerRetail Operation Manager
Yearly salary$46,950$76,518
Hourly rate$22.57$36.79
Growth rate6%6%
Number of jobs446,127408,776
Job satisfaction5-
Most common degreeBachelor's Degree, 48%Bachelor's Degree, 66%
Average age4444
Years of experience66

What does a store manager do?

A store manager is responsible for monitoring the daily operations, making sure of its smooth and efficient performance with the best services provided to the customers. Store managers' duty also includes tracking the budget of the store to ensure that all expenses are meeting the sales goals. A store manager must also be able to plan and share strategies to boost sales performance and provide the needed support for the employees by communicating with them regularly, listening on suggestions, and taking necessary actions for complaints as required.

What does a retail operation manager do?

A retail operation manager is an individual who is responsible for managing the daily operations of retail stores while maintaining their physical space tidy and organized. Retail operation manager must ensure proper staffing at all stores as well as train employees to enhance their job performance and retention. They are required to conduct inventory analysis to ensure optimal stock levels. Retail operation managers must also visit retail locations so that they can evaluate the sales performance and level of customer satisfaction of each store.

Store manager vs retail operation manager salary

Store managers and retail operation managers have different pay scales, as shown below.

Store ManagerRetail Operation Manager
Average salary$46,950$76,518
Salary rangeBetween $30,000 And $73,000Between $47,000 And $124,000
Highest paying CityWashington, DCNew York, NY
Highest paying stateDelawareConnecticut
Best paying companyMetaAccenture
Best paying industryManufacturing-

Differences between store manager and retail operation manager education

There are a few differences between a store manager and a retail operation manager in terms of educational background:

Store ManagerRetail Operation Manager
Most common degreeBachelor's Degree, 48%Bachelor's Degree, 66%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Store manager vs retail operation manager demographics

Here are the differences between store managers' and retail operation managers' demographics:

Store ManagerRetail Operation Manager
Average age4444
Gender ratioMale, 51.2% Female, 48.8%Male, 56.8% Female, 43.2%
Race ratioBlack or African American, 6.1% Unknown, 4.3% Hispanic or Latino, 15.1% Asian, 6.3% White, 67.6% American Indian and Alaska Native, 0.5%Black or African American, 6.2% Unknown, 4.3% Hispanic or Latino, 15.2% Asian, 6.4% White, 67.5% American Indian and Alaska Native, 0.5%
LGBT Percentage10%10%

Differences between store manager and retail operation manager duties and responsibilities

Store manager example responsibilities.

  • Store achieve highest UPT in company for FY11.
  • Assist the DM and help to manage the district in her absence.
  • Manage the store's inventory with GNC guidelines; receiving, checking and shelving all merchandising orders.
  • Train and develop to manage multi-unit operations.
  • Create implementation plans to support execution of Starbucks initiatives to achieve both operational excellence and business results.
  • Develop and implement operational strategies utilizing less payroll expenses and allot hour usage to accomplish logistical and operational excellence.
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Retail operation manager example responsibilities.

  • Work to build and maintain Client/Retailer partnerships while managing ongoing client goals and KPI objectives.
  • Manage photo lab operations in multi-unit retail locations throughout multiple geographies.
  • Manage day-to-day store operations including inventory management, sales generation, and payroll.
  • Manage scheduling and payroll for team; conduct performance evaluations, promotions and terminations when necessary.
  • Manage the day-to-day oversight of funding requirements for vendors, retailers and wholesalers using company sponsor software.
  • Provide leadership and direction to facility management and program owners while motivating and interacting with employees to achieve continuous improvement.
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Store manager vs retail operation manager skills

Common store manager skills
  • Store Management, 8%
  • Retail Store, 5%
  • Customer Service, 5%
  • PET, 5%
  • Loss Prevention, 5%
  • Sales Floor, 4%
Common retail operation manager skills
  • POS, 14%
  • Retail Operations, 11%
  • Payroll, 9%
  • Store Sales, 8%
  • Retail Store, 8%
  • Loss Prevention, 8%

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