What does a strategic account executive do?

A business developer specializes in conducting in-depth business analysis and crafting various strategies that would not just help a business grow, but also strengthen client base and brand awareness. One of their primary responsibilities revolves around identifying areas in need of improvement. They come up with new services that will boost customer satisfaction, examining the potential for revenue and figuring out new opportunities from trends or other pre-existing programs within the company. All of this is conducted according to the vision, mission, and policies of the organization.

These skill sets are where the common ground ends though. The responsibilities of a strategic account executive are more likely to require skills like "digital transformation," "cloud," "digital marketing," and "cloud computing." On the other hand, a job as a business developer requires skills like "healthcare," "work ethic," "linkedin," and "product development." As you can see, what employees do in each career varies considerably.

New business development focuses on new business opportunities and new product innovation, including product design, business model design, and marketing. This includes a wide scope of responsibilities that includes marketing planning, strategic partnerships, and increased profitability. It is the responsibility of new business development agents to be aware of new market opportunities, possibilities for expansion, competitor product developments, and the company's current sources of revenue. This job can be summarized as the source of ideas, initiatives, and activities aimed in the direction of making a business better.

While some skills are similar in these professions, other skills aren't so similar. For example, resumes show us that strategic account executive responsibilities requires skills like "digital transformation," "cloud," "digital marketing," and "cloud computing." But a new business development might use other skills in their typical duties, such as, "senior level management," "java," "product development," and "market research."

A business development account manager is in charge of developing strategies to identify new business and client opportunities, ensuring sales growth and customer satisfaction. They typically perform research and analysis to gather data, coordinate with analysts and experts, produce sales and progress reports, and maintain records of all transactions. Furthermore, a business development account manager must build positive relationships with clients and secure sales by reaching out to customers through calls, correspondence, or appointments. They may offer products and services, process payments, and handle inquiries or concerns.

There are many key differences between these two careers, including some of the skills required to perform responsibilities within each role. For example, a strategic account executive is likely to be skilled in "digital transformation," "cloud," "digital marketing," and "cloud computing," while a typical business development account manager is skilled in "product line," "relationship building," "technical support," and "relationship management."

Account managers are employees who act as the bridge between the company they represent and the client of the company. They are assigned to handle specific clients so that the company will be able to tailor-fit any product or service according to the clients' requirements. Account managers are responsible for maintaining a harmonious relationship between the two parties by ensuring that any agreement made is amenable to both the company and the client. They are also responsible for ensuring that the company will be able to provide the needs of the client within any limitation that the client may have. Account managers also ensure that the company's reputation and well-being are always considered in any dealings.