Strategic buyer demographics and statistics in the US
Strategic buyer demographics research summary. Zippia estimates strategic buyer demographics and statistics in the United States by using a database of 30 million profiles. Our strategic buyer estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about strategic buyers after extensive research and analysis:
- There are over 176,266 strategic buyers currently employed in the United States.
- 38.3% of all strategic buyers are women, while 61.7% are men.
- The average strategic buyer age is 47 years old.
- The most common ethnicity of strategic buyers is White (66.0%), followed by Hispanic or Latino (12.3%), Black or African American (8.9%) and Asian (7.7%).
- Strategic buyers are most in-demand in White Plains, NY.
- The manufacturing industry is the highest-paying for strategic buyers.
- 7% of all strategic buyers are LGBT.
On this page
Strategic buyer demographics by:
Strategic buyer gender statistics
38.3% of strategic buyers are women and 61.7% of strategic buyers are men.
- Male, 61.7%
- Female, 38.3%
Strategic buyer gender ratio
| Gender | Percentages |
|---|---|
| Male | 61.7% |
| Female | 38.3% |
Strategic buyer gender pay gap
Women earn 95¢ for every $1 earned by men
Male income
$79,047
Female income
$75,224
Strategic buyer gender ratio over time
This data breaks down the percentage of men and women in strategic buyer positions over time. Currently, 38.3% of strategic buyers are female.
Strategic buyer gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 61.02% | 38.98% |
| 2011 | 59.82% | 40.18% |
| 2012 | 61.60% | 38.40% |
| 2013 | 62.65% | 37.35% |
| 2014 | 61.66% | 38.34% |
| 2015 | 60.85% | 39.15% |
| 2016 | 61.35% | 38.65% |
| 2017 | 61.52% | 38.48% |
| 2018 | 62.23% | 37.77% |
| 2019 | 60.84% | 39.16% |
| 2020 | 61.13% | 38.87% |
| 2021 | 61.70% | 38.30% |
Strategic buyer related jobs gender ratio
We compared strategic buyers with similar job titles to see how gender ratios vary. As you can see, timber buyer and chief estimator have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Wedding Coordinator | 9% | 91% |
| Conference Planning Manager | 9% | 91% |
| Human Resources Administrative Assistant | 9% | 91% |
| Strategic Buyer | 62% | 38% |
| Electronic Security Specialist | 94% | 6% |
| Chief Estimator | 95% | 5% |
| Timber Buyer | 97% | 3% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Strategic buyer demographics by race
The most common ethnicity among strategic buyers is White, which makes up 66.0% of all strategic buyers. Comparatively, 12.3% of strategic buyers are Hispanic or Latino and 8.9% of strategic buyers are Black or African American.
- White, 66.0%
- Hispanic or Latino, 12.3%
- Black or African American, 8.9%
- Asian, 7.7%
- Unknown, 4.4%
- American Indian and Alaska Native, 0.7%
Strategic buyer race
| Strategic buyer race | Percentages |
|---|---|
| White | 66.0% |
| Hispanic or Latino | 12.3% |
| Black or African American | 8.9% |
| Asian | 7.7% |
| Unknown | 4.4% |
| American Indian and Alaska Native | 0.7% |
Strategic buyer race and ethnicity over time
See how strategic buyer racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Strategic buyer race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 74.06% | 8.72% | 5.18% | 10.25% |
| 2011 | 72.42% | 9.81% | 6.15% | 9.84% |
| 2012 | 72.61% | 9.19% | 5.64% | 10.38% |
| 2013 | 73.27% | 9.52% | 6.16% | 8.61% |
| 2014 | 72.17% | 8.69% | 7.22% | 9.25% |
| 2015 | 73.61% | 8.55% | 6.57% | 9.14% |
| 2016 | 70.93% | 9.51% | 6.37% | 10.73% |
| 2017 | 72.30% | 7.89% | 7.78% | 9.81% |
| 2018 | 71.70% | 8.59% | 7.12% | 10.38% |
| 2019 | 70.88% | 8.42% | 7.25% | 11.09% |
| 2020 | 66.49% | 9.38% | 7.12% | 12.48% |
| 2021 | 65.96% | 8.91% | 7.71% | 12.26% |
Strategic buyer wage gap by race
According to our data, asian strategic buyers have the highest average salary compared to other ethnicities. Unknown strategic buyers have the lowest average salary at $76,761.
| Ethnicity | Salary |
|---|---|
| Unknown | $76,761 |
| White | $78,089 |
| Black or African American | $80,380 |
| Asian | $80,991 |
| Hispanic or Latino | $79,087 |
Average strategic buyer age
See how the average age of strategic buyers varies based on ethnicity and gender.
Male
Female
Strategic buyer age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Black or African American | 55 | 48 |
| Unknown | 44 | 43 |
| Asian | 43 | 43.5 |
| Hispanic or Latino | 41 | 47 |
| White | 50 | 50 |
| American Indian and Alaska Native | 52 |
Strategic buyer age breakdown
The average age of strategic buyers is 40+ years years old, representing 72% of the strategic buyer population.
Strategic buyer age breakdown
| Strategic Buyer Years | Percentages |
|---|---|
| 40+ years | 72% |
| 30-40 years | 21% |
| 20-30 years | 7% |
Strategic buyer educational attainment
The most common degree for strategic buyers is bachelor's degree, with 73% of strategic buyers earning that degree. The second and third most common degree levels are master's degree degree at 13% and master's degree degree at 11%.
- Bachelor's, 73%
- Master's, 13%
- Associate, 11%
- Diploma, 1%
- Other Degrees, 2%
Strategic buyers by degree level
| Strategic buyer degree | Percentages |
|---|---|
| Bachelor's | 73% |
| Master's | 13% |
| Associate | 11% |
| Diploma | 1% |
| Other Degrees | 2% |
Strategic buyer jobs you might like
Strategic buyer wage gap by degree level
According to the data, strategic buyers with a Master's degree earn more than those without, at $97,916 annually. With a Bachelor's degree, strategic buyers earn a median annual income of $85,038 compared to $69,173 for strategic buyers with an High School Diploma degree.
| Education | Salary |
|---|---|
| Master's Degree | $97,916 |
| High School Diploma or Less | $69,173 |
| Bachelor's Degree | $85,038 |
| Some College/ Associate Degree | $66,806 |
Strategic buyer employment statistics
Most strategic buyers work for a private in the manufacturing industry.
Company size where strategic buyers work
Below, you can see the size of companies where strategic buyers work.
Strategic buyer jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 5% |
| 50 - 100 employees | 6% |
| 100 - 500 employees | 19% |
| 500 - 1,000 employees | 7% |
| 1,000 - 10,000 employees | 23% |
| > 10,000 employees | 41% |
Strategic buyer jobs by company type
Employees with the strategic buyer job title have their preferences when it comes to working for a company. For instance, most strategic buyers prefer to work at private companies over public companies.
Strategic buyer jobs by sector
| Company type | Percentages |
|---|---|
| Education | 2% |
| Public | 37% |
| Private | 62% |
Strategic buyer jobs by industry
The most common industries for strategic buyers are manufacturing, technology and health care.
Strategic buyer industry statistics
| Industry | Percentages |
|---|---|
| Manufacturing | 27% |
| Fortune 500 | 14% |
| Technology | 10% |
| Automotive | 6% |
| Health Care | 6% |
| Professional | 5% |
| Transportation | 4% |
| Retail | 4% |
| Energy | 4% |
| Media | 3% |
| Construction | 3% |
| Hospitality | 3% |
| Pharmaceutical | 2% |
| Finance | 2% |
| Telecommunication | 2% |
| Internet | 1% |
| Utilities | 1% |
| Education | 1% |
| Insurance | 1% |
Strategic buyer turnover and employment statistics
Strategic buyer unemployment rate over time
The unemployment rate for strategic buyers between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Strategic buyer unemployment rate by year
| Year | Strategic buyer unemployment rate |
|---|---|
| 2010 | 7.44% |
| 2011 | 5.64% |
| 2012 | 5.01% |
| 2013 | 4.52% |
| 2014 | 2.61% |
| 2015 | 2.75% |
| 2016 | 1.99% |
| 2017 | 1.76% |
| 2018 | 1.71% |
| 2019 | 1.90% |
| 2020 | 2.63% |
| 2021 | 3.60% |
Average strategic buyer tenure
The average strategic buyer stays at their job for 1-2 years, based on the 584 strategic buyers resumes in Zippia's database.
Strategic buyer tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 13% |
| 1-2 years | 36% |
| 3-4 years | 18% |
| 5-7 years | 17% |
| 8-10 years | 5% |
| 11+ years | 11% |
Strategic buyer LGBT ratio compared to similar jobs
Review the percent of strategic buyers that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Estimator/Project Coordinator | 4.41% | 31,971 |
| Strategic Buyer | 7.17% | - |
| Automated Logistics Specialist | 8.65% | 18,235 |
| Parking Analyst | 10.00% | 25,312 |
| Business Operations Associate | 11.05% | 118,061 |
| Compliance Coordinator | 11.64% | 33,823 |
| Philanthropy Chairperson | 19.25% | 943 |
Similar strategic buyer jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Estimator/Project Coordinator | 4.41% | 31,971 |
| Automated Logistics Specialist | 8.65% | 18,235 |
| Parking Analyst | 10.00% | 25,312 |
| Business Operations Associate | 11.05% | 118,061 |
| Compliance Coordinator | 11.64% | 33,823 |
| Philanthropy Chairperson | 19.25% | 943 |
Foreign languages spoken by strategic buyers
The most common foreign language among strategic buyers is Spanish at 39.3%. The second-most popular foreign language spoken is French at 10.7% and Swedish is the third-most popular at 7.1%.
- Spanish, 39.3%
- French, 10.7%
- Swedish, 7.1%
- Portuguese, 7.1%
- Chinese, 7.1%
- Other, 28.7%
Strategic buyer languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 39.3% |
| French | 10.7% |
| Swedish | 7.1% |
| Portuguese | 7.1% |
| Chinese | 7.1% |
| Other | 28.7% |
