Average Salary
$72,603
Average Salary
Job Growth Rate
8%
Job Growth Rate
Job Openings
58,537
Job Openings

Strategic Marketing Consultant Careers

Companies often seek out strategic marketing consultants to outsource their marketing efforts to an expert for better sales results. A marketing consultant is usually an expert marketer from the outside whose job is to work with organizations to design and implement marketing strategies.

If you choose this career, you will work with whatever firm hires you to scrutinize their current marketing information. You will also need to uncover areas that need improvements and provide helpful advice on the best tactics to implement for the organization to achieve its sales objectives.



To increase your chances of finding employment in the best companies, you must gain an academic degree in business, marketing, or a similar course. You must also have sufficient work experience. Note that skills like understanding Microsoft programs, copywriting, and communication skills are essential. The average salary for a Strategic Marketing Consultant is $60,155 a year.

There is more than meets the eye when it comes to being a strategic marketing consultant. For example, did you know that they make an average of $34.91 an hour? That's $72,603 a year!

Between 2018 and 2028, the career is expected to grow 8% and produce 21,800 job opportunities across the U.S.

What Does a Strategic Marketing Consultant Do

There are certain skills that many strategic marketing consultants have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed creativity, interpersonal skills and organizational skills.

When it comes to the most important skills required to be a strategic marketing consultant, we found that a lot of resumes listed 11.5% of strategic marketing consultants included crm, while 10.4% of resumes included market research, and 9.1% of resumes included competitive analysis. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.

When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the strategic marketing consultant job title. But what industry to start with? Most strategic marketing consultants actually find jobs in the technology and health care industries.

How To Become a Strategic Marketing Consultant

If you're interested in becoming a strategic marketing consultant, one of the first things to consider is how much education you need. We've determined that 73.4% of strategic marketing consultants have a bachelor's degree. In terms of higher education levels, we found that 22.3% of strategic marketing consultants have master's degrees. Even though most strategic marketing consultants have a college degree, it's impossible to become one with only a high school degree or GED.

Choosing the right major is always an important step when researching how to become a strategic marketing consultant. When we researched the most common majors for a strategic marketing consultant, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on strategic marketing consultant resumes include associate degree degrees or doctoral degree degrees.

You may find that experience in other jobs will help you become a strategic marketing consultant. In fact, many strategic marketing consultant jobs require experience in a role such as marketing director. Meanwhile, many strategic marketing consultants also have previous career experience in roles such as marketing manager or marketing consultant.

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Average Salary
$72,603
Average Salary
Job Growth Rate
8%
Job Growth Rate
Job Openings
58,537
Job Openings

Strategic Marketing Consultant Career Paths

Top Careers Before Strategic Marketing Consultant

Top Careers After Strategic Marketing Consultant

Strategic Marketing Consultant Jobs You Might Like

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Tell us your goals and we'll match you with the rights job to get there.

Strategic Marketing Consultant Demographics

Gender

male

48.7 %

female

45.6 %

unknown

5.7 %

Ethnicity

White

73.5 %

Hispanic or Latino

10.7 %

Asian

8.9 %

Foreign Languages Spoken

Spanish

26.8 %

French

18.3 %

Chinese

8.5 %
Show More Strategic Marketing Consultant Demographics

Strategic Marketing Consultant Education

Majors

Business
26.0 %
Marketing
17.2 %

Degrees

Bachelors

73.4 %

Masters

22.3 %

Associate

2.0 %

Top Colleges for Strategic Marketing Consultants

1. University of Georgia

Athens, GA • Private

In-State Tuition
$11,830
Enrollment
29,474

2. University of Wisconsin - Madison

Madison, WI • Private

In-State Tuition
$10,555
Enrollment
30,360

3. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-State Tuition
$14,760
Enrollment
31,451

4. Purdue University

West Lafayette, IN • Private

In-State Tuition
$9,992
Enrollment
33,495

5. Howard University

Washington, DC • Private

In-State Tuition
$26,756
Enrollment
6,166

6. Ohio State University

Columbus, OH • Private

In-State Tuition
$10,726
Enrollment
45,769

7. University of Texas at Austin

Austin, TX • Private

In-State Tuition
$10,610
Enrollment
40,329

8. University of Southern California

Los Angeles, CA • Private

In-State Tuition
$56,225
Enrollment
19,548

9. University of Pennsylvania

Philadelphia, PA • Private

In-State Tuition
$55,584
Enrollment
10,764

10. SUNY at Binghamton

Vestal, NY • Private

In-State Tuition
$9,808
Enrollment
13,990
Show More Strategic Marketing Consultant Education Requirements

Online Courses For Strategic Marketing Consultant That You May Like

Become a Product Marketing Manager Product Management
udemy
4.3
(407)

Product Marketing Strategy: Marketing New Product: Product to Market: Product Promotion: New Product Launch Strategy...

Understanding Strategic Marketing
udemy
4.6
(1,013)

A guide for managers and MBA students to master marketing theory and application...

Marketing Your Business on the Internet
ed2go

Develop an Internet marketing plan for your business that incorporates SEO, advertising, email, social media, and more...

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Top Skills For a Strategic Marketing Consultant

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 11.5% of strategic marketing consultants listed crm on their resume, but soft skills such as creativity and interpersonal skills are important as well.

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Top Strategic Marketing Consultant Employers

1. LivingSocial
4.6
Avg. Salary: 
$84,239
Strategic Marketing Consultants Hired: 
4+
2. Sage
4.3
Avg. Salary: 
$62,695
Strategic Marketing Consultants Hired: 
3+
3. Adobe
4.9
Avg. Salary: 
$127,160
Strategic Marketing Consultants Hired: 
3+
4. AT&T
4.7
Avg. Salary: 
$95,357
Strategic Marketing Consultants Hired: 
3+
5. Cisco Systems
4.8
Avg. Salary: 
$120,362
Strategic Marketing Consultants Hired: 
3+
6. Channel Intelligence
4.3
Avg. Salary: 
$97,898
Strategic Marketing Consultants Hired: 
3+

Strategic Marketing Consultant Videos

Updated August 18, 2021