Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way. **Travel Requirements:** + This role requires travel for internal meetings, industry conferences/trade shows (as required/needed).
**The Team and Role:**
The **Marketing Manager, Education** is responsible for developing, activating, reporting on, and continually improving the performance of integrated marketing initiatives that increase Logitech revenue in the Education segment, while helping to mature our marketing processes and operations.
As a key member of the North America Logitech for Business (L4B) Marketing Team, the Marketing Manager, Education will be responsible for building and executing a marketing strategy for both direct and indirect (i.e. through channel). The direct marketing strategy will be built upon the focus areas defined by leadership, leverage the content, messaging and programs received from central functions or self-generated, and address the unique needs and objectives for the Direct Engagement Public Sector sales team.
The channel strategy will serve the capabilities, constraints, and business objectives of the priority Education channel partners. Programs could include to-channel tactics such as enablement, training, and incentives, as well as through-channel tactics such as advertising, email, and events.
The Marketing Manager, Education will present and garner buy-in for a proposed plan of activities, and will continually measure and evaluate return on investment, other key performance indicators, and pursue innovation and continual improvement.
This role requires a collaborative, team player who enjoys working in an entrepreneurial environment. A successful Marketing Manager, Education will seize the opportunity to influence content, programs, and platforms while being equally willing to roll up their sleeves and contribute where necessary. The Marketing Manager must be able to manage multiple projects and move with a sense of urgency while navigating the nuances of a matrixed organization.
**Your Contribution:**
**Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors you'll need for success at Logitech.** In this role you will:
+ Act as the primary marketing point of contact for the direct engagement and channel sales and engineering teams selling into the education segment.
+ Proactively design a quarterly and annual marketing plan and key performance indicators, inclusive of direct and channel programs that are aligned with business priorities and sales' objectives.
+ Work with our channel partners to design to and through marketing programs that increase our mindshare for Logitech within the partner, and ultimately drive Education revenue through the channel partner with end customers.
+ Submit quarterly and ad hoc proposals for budget and manage the logistics of vendor payments and internal finance processes.
+ Understand how campaigns and messaging from central marketing functions need to be customized and localized for the education market, and then quickly execute those customizations.
+ Regularly engage and support the priority channel partners - as defined by available revenue data and the Public Sector Sales Leaders - and the Logitech channel account managers assigned to those partners.
+ Deliver a regular cadence of communications to channel partners about Logitech's solutions for education, including (but not limited to) customer newsletter content, channel newsletter content, a Public Sector Channel Summit, etc.
+ Serve as the primary marketing liaison with the Public Sector sales team for K12 and higher education marketing activities.
+ Collaborate with cross-functional teams to create and implement marketing programs, campaigns, and promotions that align with business objectives, including set-up, pre and post-analysis (lift & return on investment), and reporting results both internally and externally.
+ Analyze market trends, competitive landscape, and partner performance to identify opportunities for growth and optimize channel marketing initiatives.
+ Develop metrics and measures to track Logitech's share of the relevant channel partner education revenue, progress towards capturing additional share, and program results by channel partner. Provide these metrics and results to channel account managers and leadership on a regular cadence (quarterly, at a minimum).
+ Bring your relationships with education-specific vendors and marketing agencies to Logitech to scale, create efficiencies, and innovate in your marketing programs and tactics.
+ Act as a subject matter expert within the broader organization regarding the needs, requirements of the Public Sector market, and how they provide benefit to Logitech.
**In addition, this role will have regional responsibility for the following programs.**
+ Utilize market data, customer feedback, and channel inputs to articulate to the Education Business Accelerator Group the marketing content, campaign, and product requirements and the potential revenue impact of meeting those needs.
**Key Qualifications:**
For consideration, you must bring the following minimum skills and behaviors to our team:
+ Demonstrated success in education marketing. Experience targeting IT decision-makers with technology and/or enterprise services is a plus.
+ Strong track record of designing, executing, and tracking performance of digital marketing programs and events is required.
+ Vision to proactively anticipate and understand problems and opportunities and present comprehensive and timely solutions.
+ Dexterity to manage multiple projects and prioritize the work with the biggest impact on the business.
+ Confidence to communicate in a clear and concise manner using the mode (verbal, writing, or video) that is appropriate for the topic and audience. Strong presentation skills, including the ability to create professional, compelling presentations, is required.
+ Unrelenting curiosity to learn, grow, and adapt.
+ Ability to champion ideas and projects across the organization, building influence to drive team members towards the common objective of growing sales revenue in their channel and region.
In addition, **preferable** skills and behaviors include:
+ Functional fluency in Customer Relationship Management tools (e.g. Salesforce), Partner Relationship Management tools (e.g. Impartner), and related marketing tools (such as, but not limited to Adobe Creative Suite, Google Workspace) is preferred.
+ Understanding of education technology landscape: A strong grasp of industry trends, technology solutions, and buyer personas in the public sector, facilitating the development of targeted and impactful marketing strategies.
+ Strong copywriting and design skills will improve agility and speed of execution in this role.
**Education:**
+ BA/BS or equivalent work experience.
**\#LI-CT1**
**\#LI-Remote**
**This position offers an annual salary of typically between $ 83K and $ 185K dependent on location and experience.** **In certain circumstances, higher compensation will be considered based on the business need, candidate experience, and skills.**
Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.
Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don't meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!
We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can't wait to tell you more about them being that there are too many to list here and they vary based on location.
All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.
If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at *************** for assistance and we will get back to you as soon as possible.
$83k-185k yearly 13d ago
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Holiday Strategist
Sweet Carolina Travels
Strategist job in Columbia, SC
About the Role: We are seeking a creative and detail-oriented Holiday Strategist to design unforgettable travel experiences and seasonal getaways for our clientele. You will be the go-to expert for curating memorable vacations, identifying trends, and creating itineraries that align with clients' lifestyles and interests.
Key Responsibilities:
Develop unique, personalized holiday experiences tailored to clients' preferences and budgets.
Research seasonal trends, destinations, and activities to create compelling holiday packages.
Collaborate with travel suppliers and partners to secure exclusive experiences and perks.
Provide guidance on timing, logistics, and travel optimization for maximum client satisfaction.
Maintain up-to-date knowledge of travel advisories, destination highlights, and industry best practices.
Deliver exceptional customer service, ensuring each client feels confident and excited about their journey.
Requirements:
Strong knowledge of global travel destinations and seasonal trends.
Exceptional organizational skills and attention to detail.
Excellent communication and relationship-building abilities.
Creative mindset with the ability to think outside the box.
Previous experience in travel planning, hospitality, or event coordination is a plus but not required.
$53k-100k yearly est. 15d ago
Email & SMS Strategist
Maxwood Furniture
Strategist job in Charleston, SC
Maxwood Furniture is a rapidly growing furniture company with an expanding portfolio of brands such as Max & Lily, Plank + Beam, and Maxtrix. Since launching over two decades ago, we have established multiple sales channels including our DTC websites and third-party marketplaces. We're passionate about creating an inspiring and engaging shopping experience for our customers, bringing their home decor dreams to life with stunning, on-trend pieces.
We are seeking a new member to add to our Marketing team. Are you ready to be a part of something amazing?
Position Overview
We are looking for a self-motivated email & SMS marketing enthusiast that has a passion for furniture, interior design, and customer experience. The successful candidate will own our email and SMS channels with a focus on campaign execution, automated flows, audience segmentation, A/B testing, and analytics. This person will collaborate closely with our brand and creative teams to drive retention, customer engagement, and revenue through email & SMS.
We are a tight-knit team where the right person will make a meaningful impact on both our lifecycle marketing strategy and business goals.
Plan, build, and execute email and SMS campaigns across all brands including promotional sends, product launches, and editorial content
Own and optimize email & SMS automation flows (welcome, browse/cart abandonment, win-back, post-purchase, etc.) to improve conversion and retention
Segment audiences based on behavior, lifecycle stage, and brand engagement to deliver personalized and relevant communications
Partner with creative and merchandising teams to develop content, messaging, and promotional calendars
Monitor channel performance and report on key metrics including conversion, revenue attribution, open/click-through rates, opt-out rates, and LTV
Conduct A/B testing on subject lines, creative, CTAs, send times, and segmentation strategies
Maintain deliverability, compliance, list hygiene, and subscriber growth best practices for both email and SMS programs
Identify opportunities to improve user journeys, deepen engagement, and scale lifecycle/CRM initiatives
Requirements
2+ years experience in email and/or SMS marketing (ecommerce or DTC preferred)
Familiarity with lifecycle automation platforms (Klaviyo, Attentive, SFMC, or similar)
Strong understanding of segmentation, personalization, and customer lifecycle principles
Analytical mindset with ability to interpret data and translate into actionable insights
Detail-oriented with strong writing skills and eye for brand consistency
Experience collaborating cross-functionally with creative, merchandising, or marketing teams
Comfortable managing calendars, deadlines, and campaign priorities in a fast-paced environment
Benefits
• 401(k) matching
• Dental insurance
• Employee assistance program
• Employee discount
• Flexible schedule
• Flexible spending account
• Health insurance
• Life insurance
• Vision insurance
• Paid time off
• Professional development assistance
Ability to Commute: Daniel Island, SC 29492 (Required)
$52k-99k yearly est. 8d ago
Leader, Product Marketing Success, Public Sector
Cisco 4.8
Strategist job in Columbia, SC
The application window is expected to close on 12/12/25 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Remote United States **Your Impact** We are seeking a dynamic and strategic Leader of Product Market Success in the Public Sector to drive the growth and success of Cisco's security product offerings for federal, state and local, higher education and K-12 segments. This key leadership role will be responsible for developing and executing product-focused growth motions to meet business objectives for security in the public sector. The ideal candidate will have a blend of product knowledge, strategic thinking, and strong leadership skills.
**Key Responsibilities:**
**Driving Product Growth and Sales Alignment:**
-Design and implement product growth strategies that support public sector goals to drive new pipeline and influence bookings for the security business.
-Create compelling program designs and related content journeys and program designs to engage target customers in public sector segments.
-Work closely with regional sales teams to ensure alignment on GTM strategies, sales targets, and execution.
-Monitor performance (e.g., pipeline, conversion rates, bookings) to ensure goals are met and exceeded.
-Provide ongoing support and direction to sales teams, ensuring effective execution of go-to-market (GTM) strategies for product adoption and growth.
**Team Leadership and Development:**
-Lead public sector product success team, providing strategic guidance and fostering a culture of collaboration, innovation, and accountability.
-Develop and execute region-specific plans to increase product adoption, market penetration, and revenue growth.
-Set clear goals, objectives, and KPIs for the regional leads to ensure consistent execution of plans.
-Mentor and coach the team to drive high performance, personal growth, and skill development.
-Ensure strong cross-functional collaboration with sales, product, partner, marketing execution, and customer success teams.
**Marketing Program Coordination and Customization:**
-Develop compelling content tailored to the unique needs of public sector customers to drive high engagement and consistent messaging to market.
-Partner with external agencies and internal stakeholders to design and execute regional marketing programs.
--Oversee the execution of localized marketing efforts to ensure timely delivery and consistent messaging across all channels.
Analyze the effectiveness of marketing programs and provide recommendations for continuous improvement.
**Cross-Functional Collaboration:**
-Build strong relationships with cross-functional teams, including product, sales, customer success, partner, and operations, to ensure seamless execution of regional initiatives.
-Serve as the voice of the segment to ensure alignment with broader company strategy and objectives.
-Provide regular reporting on performance, insights, and forecasts to leadership.
**Minimum Qualifications**
-Bachelor's degree in Business, Marketing, or related field. MBA preferred.
-4+ years of experience in product or solutions marketing in public sector or related fields, with at least 1-2 years in a public sector leadership role.
-Proven success in driving product growth, pipeline generation, and bookings in a regional or global market.
-Strong understanding of sales processes, product marketing strategies, and go-to-market frameworks.
-Exceptional leadership skills with experience managing and mentoring high-performing teams.
-Excellent communication, presentation, and interpersonal skills.
-Demonstrated ability to collaborate effectively with cross-functional teams (e.g., sales, product, marketing).
-Strong analytical and problem-solving skills, with the ability to interpret data to drive actionable insights.
-Ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions.
**Preferred Skills & Experience:**
-Experience in working with agencies and external vendors to execute regional marketing programs.
-Knowledge of digital marketing strategies and tools.
-Experience in cybersecurity sector and familiarity with regional market dynamics
**Why Cisco?**
At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.
Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.
We are Cisco, and our power starts with you.
**Message to applicants applying to work in the U.S. and/or Canada:**
The starting salary range posted for this position is $168,800.00 to $241,200.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits.
Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process.
U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time.
U.S. employees are eligible for paid time away as described below, subject to Cisco's policies:
+ 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees
+ 1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco
+ Non-exempt employees** receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees
+ Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)
+ 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next
+ Additional paid time away may be requested to deal with critical or emergency issues for family members
+ Optional 10 paid days per full calendar year to volunteer
For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies.
Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows:
+ .75% of incentive target for each 1% of revenue attainment up to 50% of quota;
+ 1.5% of incentive target for each 1% of attainment between 50% and 75%;
+ 1% of incentive target for each 1% of attainment between 75% and 100%; and
+ Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.
For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.
The applicable full salary ranges for this position, by specific state, are listed below:
New York City Metro Area:
$168,800.00 - $277,400.00
Non-Metro New York state & Washington state:
$148,800.00 - $248,200.00
* For quota-based sales roles on Cisco's sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined.
** Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.
Cisco is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis.
Cisco will consider for employment, on a case by case basis, qualified applicants with arrest and conviction records.
$98k-122k yearly est. 60d+ ago
Marketing Manager
Purpose Financial/Advance America
Strategist job in South Carolina
Purpose Financial, Inc. is an innovative consumer financial services company that offers a diverse suite of credit products, promoting financial inclusion and meeting consumers wherever they are. Through its brands, the company is committed to helping customers achieve their version of financial stability in the moment and in the future. Since 1997, Purpose Financial has been a pioneer in the consumer credit and financial services market offering money solutions in over 1,200 storefronts locations and online lending. Providing services in over 27 states, Purpose Financial employs over 3,700 team members.
At Purpose Financial we are always on the lookout for motivated individuals who share in our values of mutual respect to join our team of outstanding professionals.
We offer:
Competitive Wages
Life/Health Benefits
401(k) Savings Plan
Educational Assistance
Paid Vacation/Holidays
Employee Discounts
Work-life Balance
Business Casual Environment
Paid Volunteer time off
Rewards and Recognition Program
EAP
To learn more about Purpose Financial visit Purpose Financial Website
Position Summary
This position reports to the Director of Acquisition and supports various roles and needs throughout the marketing team. The Marketing Manager is responsible for executing and optimizing marketing strategies across our integrated marketing campaigns. We are looking for a self-motivated and versatile marketing manager with experience developing and executing marketing campaigns in a fast-paced, performance-driven environment. This manager will be comfortable with day-to-day marketing activities, as well as long-term strategy, thriving with tight deadlines and changing needs. This position is based out of our corporate office. A hybrid work schedule of three days onsite, two days remote is an option.
Job Responsibility
Collaborate closely with internal and external teams to plan and implement campaigns through all stages - including design, plan development, execution, and ongoing optimization
Develop strong understanding of segment needs, behaviors, economics, and overall value proposition
Organize campaigns and create effective communications plans to internal stakeholders
Create local marketing plans as new products or features are introduced, including store collateral and marketing materials
Serve as primary marketing contact with field leaders to create localized marketing plans from development to execution
Coordinate marketing programs that build local community involvement and brand awareness
Track local activities and promote internally, sharing learnings and best practices
Job Responsibilities Cont.
Manage online local listings including regular updates and monitoring
Post and monitor social media content
Coordinate and proof direct mail campaigns to ensure accuracy
Build strategic relationships and partner with key stakeholders, agencies and vendors
Support marketing team with various needs
Conduct compliance audits as needed
Monitor competitive set to stay informed of marketing innovations, best practices and emerging technologies
Create and present competitive analyses to internal stakeholders, as needed
Meet requirements of legal, compliance, and audit
Maintain brand standards in messaging, tone, visual
Education Required
BS/MS degree in marketing or related fields or equivalent experience.
Experience Required
5+ years marketing, including agency-side and/or in-house.
Knowledge Required
Excellent written and verbal communications skills; adaptability and flexibility to changing environment; and comfortable working in a dynamic, high volume, fast-paced environment. Ability to understand and ensure compliance with policies, procedures, and laws governing our industry/business and products.
Extraordinary problem-solving, business judgment, and analytical skills
Strong project management, multitasking, and decision-making skills
Excellent communication and relationship-building skills
Strong track record of distilling actionable insights from data to improve multi-channel strategy
Physical Requirements
Sitting for long periods of time; standing occasionally; walking; bending; squatting; kneeling; pushing/pulling; reaching; twisting; frequent lifting of less than 10 lbs., occasional lifting of up to 20 lbs.; driving and having access during the workday to an insured and reliable transportation; typing; data entry; grasping; transferring items between hands and/or to another person or receptacle; use of office equipment to include computers; ability to travel to, be physically present at, and complete the physical requirements of the position at any assigned location.
Competencies Business AwarenessCommunicating EffectivelyCustomer Advocacy InclusivenessIntegrity/ComplianceInterpersonal SkillsProductivityResilienceResults/AccountabilityTravel
< 20%
Attire
Business Casual
Other
Must be eligible to work in the USA and able to pass a background check.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.
Requisition ID: 40120
$61k-93k yearly est. 60d+ ago
Lead Digital Marketing Strategist
Farm Credit Services of America 4.7
Strategist job in Columbia, SC
Lead Digital Marketing Strategist - Columbia, SC (Hybrid)
The Lead Digital Marketing Strategist drives the development and execution of integrated digital marketing strategies that align with business objectives and deliver measurable outcomes. This role serves as a strategic partner to stakeholders, leading multi-channel initiatives, optimizing performance through data-driven insights, and mentoring team members to foster a culture of continuous improvement.
What You'll Do:
Develop and execute integrated digital marketing strategies aligned with business goals.
Lead planning for high-priority campaigns, including audience segmentation, KPIs, and budget allocation.
Ensure digital initiatives align with brand objectives and customer experience standards.
Oversee end-to-end execution of digital campaigns, ensuring timely delivery and quality.
Optimize campaign performance through data-driven testing and actionable insights.
Translate analytics into recommendations for channel mix and messaging improvements.
Serve as a strategic advisor to stakeholders, influencing decisions with evidence-based recommendations.
Mentor and guide team members on best practices in strategy, execution, and analytics.
Contributes to the development of standards and playbooks for consistency and scalability.
Participate in continuous learning to stay current on industry trends and best practices.
What You'll Need:
Bachelor's degree in marketing, communications, business, or related field; advanced degree preferred.
Minimum 7 years of progressive experience in digital marketing with proven success in multi-channel strategy and execution.
Preferred certifications: Google Analytics (GA4), Google Ads, Meta Blueprint, and HubSpot.
Expertise in SEO/SEM, paid media, email marketing, and marketing automation.
Strong project management and analytical skills with the ability to interpret data for decision-making.
Excellent communication skills for engaging executive-level stakeholders.
Familiarity with CRM and marketing automation platforms (e.g., HubSpot, Salesforce).
$58k-86k yearly est. Auto-Apply 21d ago
Associate Marketing Manager - Advertising (Video)
Ryobi 4.2
Strategist job in Anderson, SC
ABOUT TTI
Techtronic Industries is a fast-growing world leader in Power Tools, Accessories, Hand Tools, Outdoor Power Equipment, and Floor Care for Do-It-Yourself (DIY), professional and industrial users in the home improvement, repair, maintenance, construction, and infrastructure industries. The company is committed to accelerating the transformation of these industries through superior environmentally friendly cordless technology. At TTI Greenville, our brands RYOBI and RIDGID are recognized worldwide for their deep heritage and cordless product platforms of superior quality, outstanding performance, safety, productivity, and compelling innovation.
JOB SUMMARY
The Associate Marketing Manager - Advertising (Video / CTV) will be responsible for the planning, execution, and optimization of connected TV (CTV) and digital video platforms. This role will support brand awareness and performance objectives by ensuring video media investments are strategically placed, effectively measured, and optimized against KPIs.
This role will support the RYOBI and RIDGID brands by driving performance against defined KPIs while staying within allocated budgets. The role will also contribute insights and recommendations back to the broader marketing team to inform future campaign strategy.
RESPONSIBILITIES / SKILLS
Performance & Optimization: Execute video campaigns that efficiently drive awareness, engagement, and conversion against established KPIs.
Campaign Set Up: Manage audience targeting, bidding strategies, and creative testing frameworks
Platform Expertise: Leverage deep platform knowledge to apply best practices in targeting, creative formats, and bidding strategies.
Partner Management: Partner with media agencies and platform partners to execute buys and optimize delivery
Creative Strategy: Partner with creative and content teams to develop effective ad concepts and assets
Test & Learn: Support testing roadmaps across audiences, creative, and formats, including emerging opportunities.
Campaign Optimization: Monitor performance daily and implement optimizations to improve efficiency and results
Reporting & Insights: Translate campaign performance into clear takeaways and actionable recommendations for stakeholders. Generate weekly and monthly performance reports with clear insights and learnings
Trends and Media Behavior: Stay current on platform updates, ad products, and platform capabilities
Performs other related duties as assigned.
CRITICAL SUCCESS FACTORS
Interpersonal Skills - ability to quickly establish rapport and credibility with project team members and key business contacts.
Communication Skills - ability to effectively exchange ideas and information with cross-functional teams and clearly present performance, findings, recommendations, strategies, and results both orally and in writing to all levels of the organization.
Technical Skills - demonstrates knowledge and expertise with video advertising tools and an ability to evaluate new tools for fit and application to solve evolving business requirements.
Business Knowledge - awareness of business, particularly in the assigned area of responsibility.
Decision Making Skills - under general guidance, ability to make effective decisions which are derived by evaluating campaign, tactic, creative, and audience performance.
Analytical Skills - ability to analyze and identify trends and performance drivers.
EDUCATION AND EXPERIENCE
3+ years of experience managing video and/or CTV media buying
Experience working with DSPs and video measurement frameworks
Strong understanding of video and CTV advertising ecosystems
Proficiency in Excel and PowerPoint
Familiarity with web analytics platforms (Google Analytics)
BS/BA degree preferred
PHYSICAL REQUIREMENTS:
Prolonged periods of sitting at a desk and working on a computer.
Must be able to lift up to 30 pounds at times.
$98k-132k yearly est. Auto-Apply 2d ago
Canvassing Marketing Manager
Home Genius Exteriors
Strategist job in Columbia, SC
About the role:
As a Field Marketing Director in training, you'll be on the ground and in the trenches with your team, helping grow your territory, develop your crew, and close big personal wins. This is a hybrid leadership + personal production role-so you don't just watch the scoreboard, you light it up yourself.
About us:
Home Genius Exteriors has experienced rapid growth, expanding from $3M to $292M in just six years. We are a dynamic company aiming to be nationwide by 2030, and we are looking for passionate and driven individuals to join our team and grow with us. Our mission is to provide “A Different Experience” to both our customers and our employees. Our energetic culture mixed with a heavy dose of training and development makes for a cool, fun environment that encourages personal growth. HGE isn't just a home remodeling company - we're creating tomorrow's business leaders.
Responsibilities Include:
• Recruit, coach, and manage a team of field marketers
• Run local morning meetings, daily check-ins, and weekly performance reviews
• Lead training, shadow days, and in-field development with new reps
• Drive personal production-set appointments, knock doors, lead by example
• Track performance metrics and report results to regional leadership
• Maintain CRM/app data integrity and enforce territory protocols
Who We're Looking For:
• 2+ years of canvassing or door-to-door sales experience.
• Gritty, resourceful, and mission-driven - this is not a desk job
• Strong communication and team-building skills
• Leadership experience with a passion for coaching training and motivating others.
Job Type: Full-time
Pay: $80,000.00 - $120,000.00 per year
Base + Bonuses (uncapped)
Benefits:
Dental insurance
Flexible schedule
Health insurance
Schedule:
Monday to Friday
Weekends
$80k-120k yearly Auto-Apply 51d ago
Marketing Manager
Demo Newest MSP Flex Test Client
Strategist job in Myrtle Beach, SC
A Marketer works with other members of a sales or marketing team to plan, execute and monitor a successful marketing campaign. Their duties and responsibilities often include:
Collaborating with sales, marketing, advertising, product design and product development team members to planning promotional marketing campaigns
Creating editorial and content creation calendars for various media platforms and outlets
Assisting with the design, negotiation and placement of billboards, traditional media ads on TV and radio, social media ads and email blasts
Producing a brand style guide that best captures the company or client's voice and mission
Helping team leads set, allocate and monitor the budget of each project
Meeting with clients to discuss brand guidelines, goals, budget and timelines
Conducting market research to determine a target audience's needs, wants, habits, interests and other relevant factors used in creating targeted marketing campaigns
Researching previous successful campaigns to understand what worked, what didn't and what can be improved
Reviewing the progress and success of a campaign, making adjustments or pitching ideas for new campaigns as necessary
$62k-96k yearly est. 60d+ ago
Marketing Manager
Ark Products
Strategist job in Columbia, SC
Marketing Manager
Job Type: Full -time, On -Site
The Marketing Manager is responsible for translating ARK Products' marketing strategy into execution. This role owns the planning, coordination, and delivery of marketing initiatives across content, merchandising, marketplaces, and special projects, ensuring work moves forward efficiently, consistently, and on time and budget.
This is a hands -on, execution -led role with light operational oversight. The Marketing Manager manages timelines, vendors, and internal coordination while relying on agencies and partners for specialized or deep technical work. This role serves as the primary point of accountability for day -to -day marketing execution.
Requirements
Key Responsibilities
Marketing Execution & Project Leadership
Own execution of the marketing roadmap and content calendar, ensuring initiatives move from idea to completion
Lead new product launches across all channels
Lead select marketing initiatives per quarter (e.g., school system outreach, content digitization projects) from planning through execution
Translate direction from leadership into actionable plans, timelines, and deliverables, escalating risks or blockers early
Coordinate internal teams, vendors, and agencies to ensure projects are completed on time and on scope and budget
Content, Merchandising & Marketplaces
Oversee execution of content initiatives across social, blog, website, and marketplaces (coordination and execution support; not content creation)
Manage merchandising coordination for product launches, including photography, content, design, and site updates
Support marketplace growth and optimization efforts by reviewing and updating listings and storefronts, coordinating with agencies, and ensuring accuracy
Vendor, Agency, & Light Marketing Operations Support
Support efforts needed to keep vendors, agencies, and platforms moving (execution -focused), such as creating product sets, coordinating content needs, and ensuring agency follow -through
Support product feed management, advertising feeds, and basic integrations primarily through coordination, troubleshooting, and vendor support
Maintain working knowledge of the marketing technology stack and coordinate with vendors, agencies, or platforms as needed to support updates, fixes, and improvements
Additional Responsibilities
Pull and review marketing performance data and surface high -level insights to leadership
Document marketing processes into SOPs to support consistency, scalability, and onboarding
Other projects as needed - we are a small team that wears many hats, so flexibility is a must
Qualifications
Experience in digital marketing platforms, consumer product goods, eCommerce, and content workflows
Experience in marketing execution, project management, or general marketing management
Strong organizational and follow -through skills
Comfort managing multiple projects and coordinating across teams and vendors
Ability to balance structure with flexibility in a growing entrepreneurial company
Proactive, collaborative, solution -oriented mindset
Benefits
What We Offer:
Competitive salary and benefits package
Opportunity to work with a dynamic team
Professional growth and development opportunities
How to Apply:
If you're a driven marketing professional with a passion for detail, we'd love to hear from you. Please submit your resume, along with a brief cover letter (optional) outlining your interest in this role and how your skills align with our needs.
$61k-94k yearly est. 19d ago
Outside Marketing Manager - Charleston
Southern Industries Home Improvements
Strategist job in North Charleston, SC
Southern Industries Home Improvement is a FAMILY-OWNED COMPANY and one of the fastest-growing remodeling companies in the Southeast and is dedicated to helping families throughout Georgia, the Carolinas, Tennessee, and Alabama. The team at Southern puts more than 55 years of experience to work for homeowners across the southeast, delivering superior results and unmatched customer care at competitive prices.
Seeking Energetic Person with Experience in:
Event Scheduling, Setup, & Marketing
Door to Door Sales and Canvassing
and the ability to Manage a Team.
We are currently seeking Outside Marketing Manager to promote in area neighborhoods! Our Managers are on a Base Salary, Plus our uncapped bonus and commission plan!
Why work at Southern Industries:
Base pay + UNCAPPED bonus and commissions
Health, Dental, Vision, Voluntary Life & Disability Insurance
401K Plan with company match
Advancement opportunities in management or sales
Paid Vacation, Paid Holidays, and a Wellness Day.
What you'll do:
Recruit, train and motivate your team
Work alongside your team while canvassing, working events and at big box store engagements
Schedule free in-home estimates by going door-to-door and receive bonuses by doing so
Be a self-starter while working in a team environment
Become a fearless face-to-face communicator.
Use this experience as a steppingstone to a career in Regional Marketing Management or Sales
What you'll bring:
Strong verbal communications skills
Experience in a managerial role
Ability and desire to be coached.
An energetic, persuasive personality and positive attitude
A love for the outdoors! This is primarily an outdoor position.
Pass background check.
Pass 4 panel drug screen test.
Valid Driver's License a Must.
$60k-93k yearly est. 3d ago
Copywriter & Content Strategist
Furman University 4.0
Strategist job in Greenville, SC
Welcome to Furman University's Career Site! * IMPORTANT: Load all documents in the My Experience area under Resume/CV. This may include your resume/C.V., cover letter, unofficial transcript, teaching philosophy, etc. Please wait for all documents to finish uploading before clicking Next.
* If the process times out you will lose your progress, so please ensure you have all necessary documents available before starting.
* The drop-down lists only display so many options: please type into a drop-down list to search for your option. For example: in Field of Study, you may need to enter your field name. If you have no field, type "None."
* If you have previously applied, make sure your information is current as you can transfer it to another application.
* Prior to submitting your application, verify all information for accuracy and ensure you have uploaded all appropriate documents. Once submitted, you will not be able to edit your application other than to change your contact information.
If you have any questions or need additional assistance, please contact the Office of Human Resources via email at ********************** or by calling ************.
Job Title:
Copywriter & Content Strategist
Job Family:
Professionals
Full-Time/Part-Time:
Full time
Compensation Grade:
7S
Pay Type:
Salary
Department:
University Communications-1
Job Summary:
As the Copywriter & Content Strategist, you'll help develop the content strategy for Furman University and write high-performing, on-brand content that resonates with prospective students and families, peers and friends of the university. As a member of the university's Marketing & Communications office and member of the Creative Strategy team you'll collaborate with MARCOM staff to ensure a consistent brand voice across audiences and channels, delivering conversion-focused, multi-channel content that drives action at every phase of the enrollment cycle and throughout brand awareness efforts. Reporting to the Director of Creative Strategy, you'll help shape Furman University's voice, executing a content strategy that builds confidence in our brand as the premier private liberal arts education institution in the nation. This role is perfect for collaborative, creative and detailed communicators who can leverage strategic thinking to inspire audiences and drive results.
Job Description:
Roles and Responsibilities
* Lead the development and execution of a content strategy designed to optimize marketing goals and maximize action across all channels: web, video, email, digital ads, social media, and print materials.
* Create compelling, high-converting messaging that significantly impacts ad campaign performance (paid and organic), landing page effectiveness, email, and brand positioning, addressing the distinct needs of each customer journey segment
* Write conversion-optimized content backed by performance data and behavioral insights, effectively compelling users to open, click, enroll, and engage, leading to enhanced user engagement and conversions.
* Formulate high-impact messaging for campaigns, highlighting Furman's differentiators and value proposition, ensuring strong resonance with all audiences and thereby fostering loyalty and engagement.
* Orchestrate and maintain a cohesive content calendar, facilitating cross-team and cross-channel campaign synchronization, and sustaining content consistency and strategic momentum.
* Create and maintain a style guide and content repository
* Work closely with designers, digital strategists, photo and video content creators, and campus partners to produce high-impact content.
* Conduct interviews and coordinate with departments to gather information and insights to develop a deep understanding of information, and to accurately and credibly craft messages and content.
* Take a strategic, data-informed approach to content creation, leveraging AI tools for efficiency and optimization while maintaining the integrity of Furman University's distinctive brand voice.
Experience & Required Skills
* Bachelor's degree in communications, marketing, English, journalism, public relations or directly related field.
* 3+ years of professional writing experience in content strategy, copywriting, or editorial roles
* Proven ability to write clear, accurate, persuasive, and high-performing content across platforms
* A high standard for accuracy, clarity and consistency.
* Strong proofreading and editing skills.
* Deep understanding of how to adapt tone, voice and messaging for different audiences
* Experience managing a content calendar and coordinating across teams and channels
* Experience with SEO best practices and proficiency with AI content tools
* Proven ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
* Detail-oriented, highly organized, and ability to collaborate with key internal stakeholders
* Ability to produce results by leveraging resources, building relationships, and by being adaptable, flexible to change and seamlessly pivot to other projects.
Reporting
The position reports to the Director of Creative Strategy.
Work Conditions
Work is performed under usual office conditions. In-person.
University Marketing & Communications Culture and Values Statement
University Marketing & Communications' values are grounded in professionalism, respect and humility. We are unified, driven and purposeful in pursuing our common goal of advancing Furman University. We approach every task as problem-solvers who are curious, creative and innovative - and good listeners first. We value each other's diverse talents, and understand that achieving excellence requires care and attention to the personal growth and well-being of each member of our team. At the end of the day, our work should be fun, engaging and inspiring - and create advocates across the Furman community and beyond.
Application Requirements
Resume
Cover letter
Writing samples - at least two with explanation of strategy and results
Candidates selected for interviews will be expected to discuss their impressions of Furman's social media and web content. Candidates will also be required to complete a writing test.
Why Greenville?
An award-winning city, Greenville and the surrounding area is the third-largest urban area in South Carolina and the fastest growing. Nationally recognized for our urban development, sustainability, beauty, food and campus, Greenville continues to top lists of destinations to visit. Our city has the highest foreign manufacturing investment per capita in America, with Fortune 500 companies like BMW, General Electric and Michelin leading the way. With several hundred restaurants, music and theater and arts venues, Greenville has gained recognition in various national publications such as CNN Money, which ranked Greenville as one of the "Top 10 Fastest Growing Cities in the U.S." Bloomberg named Greenville the 3rd Strongest Job Market, and Forbes named Greenville the 13th Best City for Young Professionals. Strategically located in the Southeast, Greenville's bustling downtown is minutes from the Blue Ridge Mountains, beaches, other small towns and big cities.
Education Requirements:
Bachelors (Required)
Certification Requirements:
Job Posting End Date (if date is blank, posting is open ended):
$54k-63k yearly est. 60d+ ago
Digital Marketing Strategist
Appliance Grandmasters
Strategist job in Greenville, SC
Founded in 2020, Appliance GrandMasters is the fastest growing appliance repair & sales company in Greenville, SC. We are seeking for a Digital Marketing Strategist to become a part of our team and lead our marketing department. You'll be responsible for setting specific objectives to develop a cohesive and profitable marketing strategy for our company. Our Digital Marketing strategist position involves a variety of tasks, including designing digital marketing campaigns and performing market research. If you're a creative, goal-oriented professional, we would like you to be part of our team and share innovative ideas to achieve our targets. Ultimately, you should be able to increase our market share and ensure brand consistency.
Responsibilities
Set specific marketing goals
Design and implement marketing strategies aligned with business targets
Develop digital campaigns to increase web traffic
Analyze sales and marketing metrics
Forecast market trends
Research market to identify new opportunities
Generate innovative ideas to promote our brand and our products
Address advertising needs
Ensure brand consistency through all marketing channels
Use customer feedback to ensure client satisfaction
Work with the rest of the staff to ensure brand consistency
Establish a strong, long-term web presence
Job Requirements:
Bachelor's degree in Marketing, Communications or related field.
Proven work experience as a Digital Marketing strategist or Marketing manager
Experience as a Sales Manager
Demonstrable experience with marketing campaigns and web technologies (e.g. online tools and social media)
Capacity to use any CRM software and Content Management Systems
Familiarity with SEO/SEM and Google Analytics
Understanding of web design, marketing and social media
Knowledge in graphic design tools
Excellent communication skills (verbal and written)
Strong analytical skills
Team management skills
Bilingual, English and Spanish, to be able to target the Hispanics community in our territory.
Benefits: Benefits package vary by location
We are actively interviewing for this position - Apply today and our hiring manager will follow up! Compensation: $60,000.00 per year
Appliance GrandMasters is a local family Owned appliance repair company in Greenville, SC. Our factory trained service technicians are experts in the repair and maintenance of most major brands of appliances. From first contact to job completion, you can be assured of professional and affordable appliance service and repair. We offer fast, friendly and courteous service. We use only the best equipment and maintain a high skilled staff to answer any of your questions. We have built our reputation on our commitment to providing great service, which has earned us many valuable customers and the trust of Major Appliance Manufacturers to perform their warranty service
Are you prepared to a team of high performing people?
If so, look through our open positions using the filters above!
This business is independently owned and operated. Your application will go directly to the independent business, and all hiring decisions will be made by the management of said business. All inquiries about employment at this location should be made directly to the location, and not to the United Appliance Servicers Association.
$60k yearly Auto-Apply 60d+ ago
Marketing Analytics Senior Manager
Ra 3.1
Strategist job in Columbia, SC
Job Title: Marketing Analytics Senior Manager Job Level: Senior Level Job Description: This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting with the client. You will be providing analyses, recommendations, presentations and advice to clients.
You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting.
You will be leading a team and you will be responsible for team's growth.
We are looking for someone...
Who has nearly 7+ years of experience in the analysis of
Marketing data using SAS
and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other
statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in
Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in
Customer-level data analysis.
Qualifications
Who has nearly 7+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in Customer-level data analysis.
Additional Information
All your information will be kept confidential according to EEO guidelines.
$76k-105k yearly est. 3d ago
Admission Experience Strategist
Bob Jones University 3.8
Strategist job in Greenville, SC
The Admission Experience Strategist ensures that prospective students and their families have a clear, supportive, and engaging journey from inquiry through enrollment. This role is dedicated to creating excellent user experiences across all admission touchpoints-emails, texts, portals, digital platforms, and events-so families feel informed, valued, and confident in their next steps. Working closely with admission counselors and other campus partners, the strategist balances hands-on communication management with continuous improvement of the admission journey. This position is ideal for someone with 1-3 years of related experience who is highly detail-oriented, passionate about user experience, and eager to make a direct impact on students' lives.
PRINCIPAL DUTIES AND RESPONSIBILITIES:
* Manage admission communications (email, text, AI recruiter, portals) with an emphasis on clarity, personalization, and ease of use.
* Maintain the student and parent portals, ensuring information is accurate, intuitive, and visually engaging.
* Collaborate with admission counselors to align communication touchpoints with recruitment goals and family needs.
* Track communication performance and user interactions, identifying opportunities to improve accessibility and engagement.
* Contribute to the development and refinement of the admission communication plan with a user-experience mindset.
* Support the design and execution of admission events and campus visits, ensuring participants feel welcomed and cared for.
* Stay current on user-experience best practices and apply them to the admission journey.
REQUIRED KNOWLEDGE, SKILLS AND ABILITIES:
* Alignment with the mission and values of BJU.
* Bachelor's degree in communication, marketing, business, education, or related field (or equivalent experience).
* 1-3 years of experience in admission, communication, marketing, or user experience roles.
* Strong attention to detail with a passion for creating seamless, user-friendly experiences.
* Clear written and verbal communication skills with sensitivity to diverse audiences.
* Comfort with learning and managing CRM and communication platforms.
* Ability to manage multiple projects and deadlines with a proactive, problem-solving mindset.
* Collaborative team player with a service-oriented approach.
PREFERRED, NOT REQUIRED
* Experience in higher education or student services.
* Familiarity with CRM and marketing automation tools (e.g., Slate, HubSpot, Mailchimp).
* Exposure to UX, customer experience, or digital design principles.
* Creative skills (content writing, design, digital storytelling) a plus.
SUCCESS IN THIS ROLE MEANS
* Families experience a smooth, welcoming, and intuitive admission journey.
* Communication and portal touchpoints are consistently clear, accurate, and engaging.
* Feedback from students and parents is used to guide improvements.
* You contribute innovative ideas that elevate the admission experience.
* Students and families feel valued, cared for, and confident in choosing our university.
An applicant must be a born-again Christian who has a personal relationship with Jesus Christ. Each applicant must agree with and affirm the Bob Jones University creed, mission (see ******************************************** and core biblical doctrines regarding areas such as the Bible, the triune God, man and salvation, etc. Employees are expected to maintain a conservative lifestyle and support Bob Jones University's positions on issues such as beverage alcohol and addictive substances, creation, marriage and human sexuality and the sanctity of life, etc., (***************************************** Employees are to be active members of a local Bible believing church which holds orthodox theology. Applicants must be committed to providing students an excellent, world-class education from a biblical worldview.
#LI-Onsite
Required Education: Bachelors
$46k-52k yearly est. 60d+ ago
Sr. Manager, US Medical Products and Distribution Marketing, Solutions & Services
Cardinal Health 4.4
Strategist job in Columbia, SC
_This position is remote and can be based anywhere within the United States. Ideal candidates will be based near the Dublin, OH, office._ **_What Product or Services Marketing contributes to Cardinal Health_** Product Marketing assesses customer needs, market conditions, and competition to inform business strategy. It then implements the strategy by developing, commercializing, and monitoring the appropriate products and services.
Product & Solutions Marketing is responsible for defining the product/service and market strategy and managing the life cycle, including customer need identification, market research, product or service offering, pricing, positioning, promotion, branding, and distribution, to drive customer loyalty, sales growth, and improved profitability.
**_Job Summary_**
The Sr. Manager, U.S. Medical Products & Distribution Marketing, Solutions & Services will lead the development and implementation of our distribution solutions and services for the U.S. Distribution business solutions portfolio. The primary responsibility will be understanding the industry landscape and customer needs, develop and commercializing those offerings to the market. Solution strategies should integrate with the U.S. Medical Products & Distribution value proposition to drive revenue and accelerate the growth and profitability of the U.S. Medical Products & Distribution business.
**_Responsibilities_**
Manages the full lifecycle of the distribution solutions and services, including the financial performance, roadmap, development, and commercialization in alignment with business goals. This role understands the distribution industry and develops strategies that resonate with the customers and support growth. This Senior manager will cultivate a high-performing team that is engaged, skilled, and aligned with the organization's goals. This role will be responsible for the following:
Team management and development
+ Serve as a mentor to team members, providing guidance and support for professional growth and foster an open environment where team members feel comfortable seeking advice and sharing challenges.
+ Design and implement training programs to enhance team skills and competencies and conduct regular performance evaluations and provide constructive feedback.
+ Establish and track key performance indicators (KPIs) to measure team success and development.
Financials and Performance Metrics
+ Tracking pipeline and the financial progress to measure their effectiveness and monitor performance metrics
+ Regular report-outs to management with insights and recommended actions to exceed financial commitments.
+ Prepare reports and presentations on product performance and market insights for stakeholders.
Product Marketing and GTM Strategies
+ Develop compelling product positioning and messaging that differentiates the product in the market.
+ Create value propositions that resonate with target customer segments.
+ Plan and execute go-to-market strategies for new product launches, including timelines and messaging,
+ Coordinate with cross-functional teams (operations, enablement, sales, product teams, etc.) to ensure a successful launch
+ Provides product market insights through a strong working knowledge of the distribution solutions portfolio, market trends, competitive behavior, and customer segments.
+ Develop and execute marketing strategies. Create value propositions that resonate with target customer segments
+ Developing pricing, product, and solution positioning strategies to optimize revenue and profitability.
+ Drive promotional activity through Marketing Communications and Channel Marketing to sales to meet overall objectives.
+ Identify and access potential new opportunities to expand market reach through product roadmap
+ Create marketing materials and tools tailored to the specific customer needs. This includes co-branded materials, sales presentations, and product information that aligns with the overall brand messaging.
+ Developing training and content to support sales and selling distribution effectively - Continuous training in product updates and market trends to keep the business informed.
+ Partner with content team and customer solutions teams to develop customer case studies and white papers
Collaborate with sales and cross-functional counterparts
+ Travels with field sales to provide support and help defend and grow business with key customers.
+ Develop partnerships with broader Cardinal Health marketing and functional teams to support the objectives the Cardinal Health USMPD business identified.
+ Ensures that marketing strategies are effectively executed at the channel level
+ Gather VOC on market conditions, competitive landscape, and customer needs. Communicate cross-functionally for strategy refinement
+ Advance, maintain, and implement training, support programs, and sales tools for the selling organization and channel.
Market Intelligence and Insights, including competitive analysis
+ Providing channel insights into competitive products and market trends to better position distribution and address customer needs more effectively.
+ Sharing customer feedback and insights with channel partners enables them to tailor their approaches and improve customer experience across USMPD
Sales Enablement
+ Partner with content marketing to develop sales training materials and tools that equip the sales team with the knowledge to sell the product effectively
+ Continued collaboration with the sales and solutions team to gather insights to refine messaging and product.
**_Qualifications_**
+ Bachelor's degree from an accredited university preferred; an MBA is preferred
+ 8-10 years of experience in Distribution, Supply Chain, and/or Healthcare Marketing preferred
+ Previous people management experience preferred
+ Self-motivated, entrepreneurial, independent, driven individual to meet objectives
+ Strong analytical skills allowing for quick assessment of situations, trade-offs, and ability to recommend appropriate course of action
+ Ability to multitask and prioritize while managing multiple projects and day-to-day responsibilities.
+ Excellent written and verbal communication skills and comfort presenting to internal and external audiences
+ Ability to influence cross-functional teams without formal authority
+ Must be able to travel up to 25% of the time, including some nights and weekends.
**Anticipated salary range:** $105,100 - $150,100
**Bonus eligible:** Yes
**Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being.
+ Medical, dental and vision coverage
+ Paid time off plan
+ Health savings account (HSA)
+ 401k savings plan
+ Access to wages before pay day with my FlexPay
+ Flexible spending accounts (FSAs)
+ Short- and long-term disability coverage
+ Work-Life resources
+ Paid parental leave
+ Healthy lifestyle programs
**Application window anticipated to close:** **01/30/26** *if interested in opportunity, please submit application as soon as possible.
_**The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity._
_Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply._
_Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal_ _Opportunity/Affirmative_ _Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law._
_To read and review this privacy notice click_ here (***************************************************************************************************************************
$105.1k-150.1k yearly 9d ago
Holiday Strategist
Sweet Carolina Travels
Strategist job in Columbia, SC
Job Description
About the Role: We are seeking a creative and detail-oriented Holiday Strategist to design unforgettable travel experiences and seasonal getaways for our clientele. You will be the go-to expert for curating memorable vacations, identifying trends, and creating itineraries that align with clients' lifestyles and interests.
Key Responsibilities:
Develop unique, personalized holiday experiences tailored to clients' preferences and budgets.
Research seasonal trends, destinations, and activities to create compelling holiday packages.
Collaborate with travel suppliers and partners to secure exclusive experiences and perks.
Provide guidance on timing, logistics, and travel optimization for maximum client satisfaction.
Maintain up-to-date knowledge of travel advisories, destination highlights, and industry best practices.
Deliver exceptional customer service, ensuring each client feels confident and excited about their journey.
Requirements:
Strong knowledge of global travel destinations and seasonal trends.
Exceptional organizational skills and attention to detail.
Excellent communication and relationship-building abilities.
Creative mindset with the ability to think outside the box.
Previous experience in travel planning, hospitality, or event coordination is a plus but not required.
$53k-100k yearly est. 22d ago
Google Ads Strategist
Maxwood Furniture
Strategist job in Charleston, SC
Maxwood Furniture, a rapidly growing furniture company with over two decades of success, is home to an expanding portfolio of brands, including Max & Lily, Plank + Beam, Maxtrix, and more. With thriving direct-to-consumer (DTC) websites, we're seeking a Google Ads Strategist to join our e-Commerce team. If you're passionate about driving high-impact PPC campaigns with precision and leveraging data to fuel marketing success, this is your opportunity to shape our brand growth.
Position Overview
This high-impact role focuses on managing and optimizing PPC campaigns across Google Ads for multiple brands to drive revenue, enhance brand visibility, and achieve strategic marketing objectives. You'll dive deep into campaign performance, leveraging analytics to refine strategies, and collaborate with cross-functional teams to align PPC efforts with omnichannel marketing goals. Your expertise will power innovative advertising strategies and elevate our e-Commerce presence.
You Are
PPC-savvy and data-driven: A detail-oriented problem solver with a knack for optimizing campaigns through granular analysis and identifying growth opportunities.
Strategic communicator: Able to build cross-functional partnerships and distill complex PPC performance data into clear, actionable insights for technical and non-technical stakeholders.
Highly organized and meticulous: A self-sufficient project manager who thrives in a fast-paced environment, prioritizing tasks efficiently and ensuring flawless campaign execution.
A trend capturer: Skilled at analyzing historical data to uncover patterns that inform PPC strategies and drive measurable results.
You Will
Manage PPC campaigns with precision: Oversee end-to-end PPC campaign execution across Google Ads, managing budgets, bids, keywords, and ad creatives to meet KPIs like ROAS, revenue, and click-through rates.
Optimize campaign performance: Conduct daily monitoring and analysis of campaign metrics, adjust bids, refine audience targeting, and test ad copy to maximize performance and efficiency for our Google Ads account.
Track and report PPC performance: Develop detailed reports and dashboards to track key metrics (e.g., CPC, CTR, conversion rates), providing actionable insights to improve campaign outcomes.
Drive A/B testing and experimentation: Build and execute a testing roadmap for ad creatives, landing pages, and targeting strategies, using results to optimize campaigns and enhance customer engagement.
Ensure data integrity for PPC analytics: Support web analytics data sources and tag management, auditing, and optimizing tracking tools to ensure accurate campaign measurement.
Test and Learn: Run in-platform tests and incrementality tests through Measured to understand the impact of our spend and make optimizations based on the results.
Analyze audience and keyword trends: Perform in-depth keyword research, competitor analysis, and audience segmentation to refine PPC strategies and uncover new opportunities.
Lead post-mortem campaign analysis: Conduct thorough reviews of major PPC campaigns, identifying successes, challenges, and actionable next steps to refine future strategies.
Champion data-driven PPC strategies: Foster a culture of continuous testing and measurement, integrating full-funnel analytics to align PPC efforts with broader marketing goals.
Requirements:
2+ years of hands-on experience managing PPC campaigns on platforms like Google Ads
Proven track record of optimizing PPC campaigns to achieve KPIs such as ROAS, revenue, and conversions.
Strong analytical skills with expertise in tools like Google Analytics or similar platforms for campaign tracking and reporting.
Proficiency in developing automated dashboards and using SQL queries for PPC data analysis (preferred but not required).
Exceptional attention to detail with the ability to manage complex, high-volume campaigns efficiently.
Excellent communication skills to present PPC insights and recommendations to diverse audiences.
Understanding of omnichannel marketing strategies and how PPC integrates with broader business objectives.
What We Offer
Competitive salary and comprehensive benefits package.
Hybrid office schedule for flexibility.
A fast-paced, innovative work environment with a transparent, supportive leadership team that encourages bold ideas.
A collaborative, talented team passionate about building exceptional products and customer experiences.
Opportunity to work directly with our account representatives from Google.
Why Join Us?
If you're a PPC expert with a passion for driving campaign performance through meticulous management, data-driven optimization, and innovative strategies, this is your chance to make a significant impact. Join Maxwood Furniture as a Google Ads Strategist and lead our PPC efforts to new heights, shaping the future of our e-Commerce success
$52k-99k yearly est. 28d ago
Leader, Product Marketing Success, Public Sector
Cisco Systems, Inc. 4.8
Strategist job in Columbia, SC
The application window is expected to close on 12/12/25 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Remote United States Your Impact We are seeking a dynamic and strategic Leader of Product Market Success in the Public Sector to drive the growth and success of Cisco's security product offerings for federal, state and local, higher education and K-12 segments. This key leadership role will be responsible for developing and executing product-focused growth motions to meet business objectives for security in the public sector. The ideal candidate will have a blend of product knowledge, strategic thinking, and strong leadership skills.
Key Responsibilities:
Driving Product Growth and Sales Alignment:
* Design and implement product growth strategies that support public sector goals to drive new pipeline and influence bookings for the security business.
* Create compelling program designs and related content journeys and program designs to engage target customers in public sector segments.
* Work closely with regional sales teams to ensure alignment on GTM strategies, sales targets, and execution.
* Monitor performance (e.g., pipeline, conversion rates, bookings) to ensure goals are met and exceeded.
* Provide ongoing support and direction to sales teams, ensuring effective execution of go-to-market (GTM) strategies for product adoption and growth.
Team Leadership and Development:
* Lead public sector product success team, providing strategic guidance and fostering a culture of collaboration, innovation, and accountability.
* Develop and execute region-specific plans to increase product adoption, market penetration, and revenue growth.
* Set clear goals, objectives, and KPIs for the regional leads to ensure consistent execution of plans.
* Mentor and coach the team to drive high performance, personal growth, and skill development.
* Ensure strong cross-functional collaboration with sales, product, partner, marketing execution, and customer success teams.
Marketing Program Coordination and Customization:
* Develop compelling content tailored to the unique needs of public sector customers to drive high engagement and consistent messaging to market.
* Partner with external agencies and internal stakeholders to design and execute regional marketing programs.
* -Oversee the execution of localized marketing efforts to ensure timely delivery and consistent messaging across all channels.
Analyze the effectiveness of marketing programs and provide recommendations for continuous improvement.
Cross-Functional Collaboration:
* Build strong relationships with cross-functional teams, including product, sales, customer success, partner, and operations, to ensure seamless execution of regional initiatives.
* Serve as the voice of the segment to ensure alignment with broader company strategy and objectives.
* Provide regular reporting on performance, insights, and forecasts to leadership.
Minimum Qualifications
* Bachelor's degree in Business, Marketing, or related field. MBA preferred.
* 4+ years of experience in product or solutions marketing in public sector or related fields, with at least 1-2 years in a public sector leadership role.
* Proven success in driving product growth, pipeline generation, and bookings in a regional or global market.
* Strong understanding of sales processes, product marketing strategies, and go-to-market frameworks.
* Exceptional leadership skills with experience managing and mentoring high-performing teams.
* Excellent communication, presentation, and interpersonal skills.
* Demonstrated ability to collaborate effectively with cross-functional teams (e.g., sales, product, marketing).
* Strong analytical and problem-solving skills, with the ability to interpret data to drive actionable insights.
* Ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions.
Preferred Skills & Experience:
* Experience in working with agencies and external vendors to execute regional marketing programs.
* Knowledge of digital marketing strategies and tools.
* Experience in cybersecurity sector and familiarity with regional market dynamics
Why Cisco?
At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.
Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.
We are Cisco, and our power starts with you.
Message to applicants applying to work in the U.S. and/or Canada:
The starting salary range posted for this position is $168,800.00 to $241,200.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits.
Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process.
U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time.
U.S. employees are eligible for paid time away as described below, subject to Cisco's policies:
* 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees
* 1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco
* Non-exempt employees receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees
* Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)
* 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next
* Additional paid time away may be requested to deal with critical or emergency issues for family members
* Optional 10 paid days per full calendar year to volunteer
For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies.
Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows:
* .75% of incentive target for each 1% of revenue attainment up to 50% of quota;
* 1.5% of incentive target for each 1% of attainment between 50% and 75%;
* 1% of incentive target for each 1% of attainment between 75% and 100%; and
* Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.
For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.
The applicable full salary ranges for this position, by specific state, are listed below:
New York City Metro Area:
$168,800.00 - $277,400.00
Non-Metro New York state & Washington state:
$148,800.00 - $248,200.00
* For quota-based sales roles on Cisco's sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined.
Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.
$98k-122k yearly est. 41d ago
Associate Marketing Manager - Advertising
Ryobi 4.2
Strategist job in Anderson, SC
ABOUT TTI
Techtronic Industries is a fast-growing world leader in Power Tools, Accessories, Hand Tools, Outdoor Power Equipment, and Floor Care for Do-It-Yourself (DIY), professional and industrial users in the home improvement, repair, maintenance, construction, and infrastructure industries. The company is committed to accelerating the transformation of these industries through superior environmentally friendly cordless technology. At TTI Greenville, our brands RYOBI and RIDGID are recognized worldwide for their deep heritage and cordless product platforms of superior quality, outstanding performance, safety, productivity, and compelling innovation.
JOB SUMMARY
The Digital Performance & Insights Analyst will be responsible for analyzing, interpreting, and reporting on organic and paid media performance across social, digital advertising, and broader media channels. This role will partner closely with marketing, media, and leadership teams to translate complex data into insights that inform media investment, optimization, and business decisions.
RESPONSIBILITIES / SKILLS
Performance Measurement: Analyze performance and deliver clear and accurate reporting across organic, paid social, and digital advertising channels.
Insight Generation: Identify trends, drivers, and opportunities that influence media and business performance.
Collaboration: Partner with cross-functional teams to provide insights that inform optimization and planning. Develop measurement framework with finance teams to evaluate ROI, efficiency, and incrementality.
Decision Support: Connect media metrics to financial and business outcomes to guide strategic decisions, including ROI, efficiency, and incrementality analysis
Measurement Evolution: Development and refinement of media measurement frameworks, reporting, and dashboards.
Insights Development: Synthesize large data sets into concise, actionable insights for leadership
Performs other related duties as assigned.
CRITICAL SUCCESS FACTORS
Interpersonal Skills - ability to quickly establish rapport and credibility with project team members and key business contacts.
Communication Skills - ability to effectively exchange ideas and information with cross-functional teams and clearly present performance, findings, recommendations, strategies, and results both orally and in writing to all levels of the organization.
Technical Skills - demonstrates knowledge and expertise with advertising and marketing measurement and an ability to evaluate new tools for fit and application to solve evolving business requirements.
Business Knowledge - awareness of business, particularly in the assigned area of responsibility.
Analytical Skills - ability to analyze and identify trends and performance drivers.
EDUCATION AND EXPERIENCE
3+ years of experience in digital analytics, media analytics, or performance measurement
Strong proficiency in Excel; experience with dashboards and data visualization tools preferred
Experience working with media metrics, financial data, and performance KPIs
Proficiency in Excel and PowerPoint
Familiarity with web analytics platforms (Google Analytics)
BS/BA degree preferred (Analytics, Marketing, Finance, or related field)
PHYSICAL REQUIREMENTS:
Prolonged periods of sitting at a desk and working on a computer.
Must be able to lift up to 30 pounds at times.