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The differences between student ambassadors and brand advocates can be seen in a few details. Each job has different responsibilities and duties. Additionally, a brand advocate has an average salary of $32,434, which is higher than the $25,836 average annual salary of a student ambassador.
The top three skills for a student ambassador include alumni events, GPA and outreach events. The most important skills for a brand advocate are business plan, drive sales, and product line.
| Student Ambassador | Brand Advocate | |
| Yearly salary | $25,836 | $32,434 |
| Hourly rate | $12.42 | $15.59 |
| Growth rate | 3% | 19% |
| Number of jobs | 19,462 | 19,853 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 68% |
| Average age | 45 | 45 |
| Years of experience | - | - |
The role of student ambassadors is to welcome students and their families to campus and provide assistance to staff at events. They are carefully chosen based on their personality, character, communication skills, and grades. They are also responsible for several tasks that include leading the way for campus groups and assisting staff in student admission or events like orientation. Ambassadors also assist with student recruitment via social media or phone calls. Student ambassadors play an important role in the enrollment decision of prospective students.
A brand advocate promotes a company's products or services through various methods, aiming to raise brand awareness and secure sales. Their duties usually include preparing marketing materials, demonstrating products, discussing product or service information, and answering inquiries from potential clients. A brand advocate is responsible for maintaining knowledge of what they are promoting, using their voice to grab the public's interest. Moreover, there are some brand advocates who utilize social media in promoting products, services, and the company itself.
Student ambassadors and brand advocates have different pay scales, as shown below.
| Student Ambassador | Brand Advocate | |
| Average salary | $25,836 | $32,434 |
| Salary range | Between $20,000 And $32,000 | Between $24,000 And $42,000 |
| Highest paying City | Las Vegas, NV | - |
| Highest paying state | Vermont | - |
| Best paying company | U.S. Bank | - |
| Best paying industry | Education | - |
There are a few differences between a student ambassador and a brand advocate in terms of educational background:
| Student Ambassador | Brand Advocate | |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 68% |
| Most common major | Business | Business |
| Most common college | - | - |
Here are the differences between student ambassadors' and brand advocates' demographics:
| Student Ambassador | Brand Advocate | |
| Average age | 45 | 45 |
| Gender ratio | Male, 38.5% Female, 61.5% | Male, 60.0% Female, 40.0% |
| Race ratio | Black or African American, 15.8% Unknown, 8.5% Hispanic or Latino, 13.9% Asian, 6.8% White, 54.7% American Indian and Alaska Native, 0.3% | Black or African American, 16.0% Unknown, 7.8% Hispanic or Latino, 18.1% Asian, 6.3% White, 51.5% American Indian and Alaska Native, 0.3% |
| LGBT Percentage | 7% | 7% |