Supreme Enterprises history

The legacy began in 1957, when a former US Army foodservice soldier recognized the need to provide food supply solutions to US military installations in Germany.

Starting with Car Parts: 1961-65

In 1966, Carfel had annual sales of about $3 million.

By 1981, the Feldenkreis importing group was a $30 million business, although Supreme International represented only $5 million of that total.

To support his family he decided to start another import business, because, as he told the South Florida Business Journal in 1986, "Cubans were more experienced with import techniques than American because so much of the Cuban economy depended on imports.'

Polo Ralph Lauren, which started its golf line in 1989, was soon joined by Tommy Hilfiger, Georgio Armani, and Haggar, and department stores began introducing private label collections, such as Federated's Arnold Palmer, Dayton Hudson/Marshall Field's Payne Stewart, and Nordstrom's Callaway.

Due to his efforts (and Natural Issue), in fiscal 1990 Supreme International accounted for 39 percent of the overall sales of the Feldenkreis family holdings.

The brand was founded by James Jebbia when he opened the first ever Supreme store on Lafayette Street in downtown Manhattan all the way back in 1994.

Inc. explained in a 1995 Investor's Business Daily article, "Supreme is way ahead of the game for a company of its size.

When it came to how the brand became popular in Japan, it started around 1997 when the scene as a whole was something that the Japanese were very attracted to.

In the 2000’s, the rising tensions and ongoing conflicts in Iraq and Afghanistan provided Supreme Group with further opportunities to provide military forces with the supply chain network and service solutions that improved performance and quality of life while in theater.

The first time there was a big change in the stores visitors occured in 2002 when Supreme and Nike did a collaboration where Supreme was going to sell their sneakers.