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Become A Survey Analyst

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Working As A Survey Analyst

  • Analyzing Data or Information
  • Interacting With Computers
  • Communicating with Supervisors, Peers, or Subordinates
  • Getting Information
  • Processing Information
  • Mostly Sitting

  • $81,000

    Average Salary

What Does A Survey Analyst Do

Survey researchers design surveys and analyze data. Surveys are used to collect factual data, such as employment and salary information, or to ask questions in order to understand people’s opinions, preferences, beliefs, or desires.

Duties

Survey researchers typically do the following:

  • Conduct background research on survey topics
  • Plan and design surveys and determine appropriate survey methods
  • Test surveys to make sure that people will understand the questions being asked
  • Coordinate the work of survey interviewers and data collectors
  • Account for and solve problems caused by nonrespondents or other sampling issues
  • Analyze data using statistical software and techniques
  • Summarize survey data using tables, graphs, and fact sheets
  • Evaluate surveys, methods, and performance to improve future surveys

Survey researchers design and conduct surveys for different research purposes. Surveys for scientific research cover various fields, including government, health, social sciences, and education. For example, a survey researcher may try to capture information about the prevalence of drug use or disease.

Some survey researchers design public opinion surveys, which are intended to gather information about the attitudes and opinions of society or of a certain group. Surveys can cover a wide variety of topics, including politics, culture, the economy, or health.

Other survey researchers design marketing surveys which examine products or services that consumers want, need, or prefer. Researchers who collect and analyze market research data are known as market research analysts.

Survey researchers may conduct surveys in many different formats, such as interviews, questionnaires, and focus groups (in-person, small group sessions with a facilitator). They use different methods to collect data, including the Internet, mail, and telephone and in-person interviews.

Some researchers use surveys to solicit the opinions of an entire population, such as the decennial census, and others use them to target a smaller group, such as a specific demographic group, residents of a particular state, or members of a political party.

Researchers survey a sample of the population and use statistics to make sure the sample accurately represents the target population group. Researchers use a variety of statistical techniques and analytical software to plan surveys, adjust for errors in the data, and analyze the results. 

Survey researchers sometimes supervise interviewers who collect the survey data through in-person interviews or by telephone.

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How To Become A Survey Analyst

Many research positions require a master’s degree or Ph.D., though a bachelor’s degree may be sufficient for some entry-level positions. In addition, employers generally prefer candidates who have previous experience performing research, using statistics, and analyzing data.

Education

Many research positions require a master’s degree or Ph.D. Survey researchers can have a master’s degree in a variety of fields, including marketing or survey research, statistics, and the social sciences.

A bachelor’s degree is sufficient for some entry-level positions. To prepare to enter this occupation, students should take courses in research methods, survey methodology, and statistics. Many also may benefit from taking business courses, such as marketing and consumer behavior, and social science courses, such as psychology, sociology, and economics. 

Other Experience

Prospective survey researchers can gain experience through internships or fellowships. Many businesses, research and polling firms, and marketing companies offer internships for college students or recent graduates who want to work in market and survey research.

Licenses, Certifications, and Registrations

Survey researchers are not required by law to be licensed or certified. Although not mandatory, certification can show a level of professional competence.

The Marketing Research Association offers the Professional Researcher Certification for survey researchers. To qualify, candidates must have at least 3 years of experience working in opinion and marketing research, pass an exam, and be a member of a professional organization. Researchers must complete continuing education courses and apply for renewal every 2 years to maintain their certification. 

Important Qualities

Analytical skills. Survey researchers must be able to apply statistical techniques to large amounts of data and interpret the results correctly. They also should be proficient in the statistical software used to analyze data.

Communication skills. Survey researchers need strong communication skills when conducting surveys and interpreting and presenting results to clients.

Critical-thinking skills. Survey researchers must design or choose a survey and survey method that best captures the information needed. They must also be able to look at the data and draw reasonable conclusions from the results of the survey.

Detail oriented. Survey researchers must pay attention to details, because survey results depend on collecting, analyzing, and reporting the data accurately. 

Problem-solving skills. Survey researchers need problem-solving skills when identifying survey design issues, adjusting survey questions, and interpreting survey results.

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Average Yearly Salary
$81,000
Show Salaries
$51,000
Min 10%
$81,000
Median 50%
$81,000
Median 50%
$81,000
Median 50%
$81,000
Median 50%
$81,000
Median 50%
$81,000
Median 50%
$81,000
Median 50%
$128,000
Max 90%
Best Paying Company
Google
Highest Paying City
Rockville, MD
Highest Paying State
Alaska
Avg Experience Level
1.9 years
How much does a Survey Analyst make at top companies?
The national average salary for a Survey Analyst in the United States is $81,857 per year or $39 per hour. Those in the bottom 10 percent make under $51,000 a year, and the top 10 percent make over $128,000.

Real Survey Analyst Salaries

Job Title Company Location Start Date Salary
Survey Analyst Google Inc. Mountain View, CA Oct 01, 2011 $95,000
Survey Analyst Puroast Coffee Company, Inc. Weston, FL Jul 06, 2015 $72,654
Survey Analyst Naik Consulting Group, P.C. New York, NY Aug 09, 2016 $63,960
Survey Analyst Comscore, Inc. Chicago, IL Aug 29, 2016 $60,000
Senior Survey Analyst Cervantes & Associates, P.C. Chantilly, VA Sep 22, 2013 $52,071
Senior Survey Analyst Cervantes & Associates P.C. Chantilly, VA Sep 17, 2010 $49,920
Senior Survey Analyst Cervantes & Associates P.C. Chantilly, VA Sep 22, 2010 $49,920
Transportation Survey Analyst The Louis Berger Group, Inc. New York, NY Aug 31, 2016 $48,173 -
$64,000
Employee Survey Analyst Towers Watson Pennsylvania Inc. New York, NY Aug 15, 2011 $48,000
Survey Analyst Watson Wyatt Data Services Inc. Rochelle Park, NJ Sep 15, 2010 $45,000 -
$55,000
Survey Analyst Dsfederal Inc. Rockville, MD Mar 05, 2016 $43,347
Land Survey Analyst National Survey Service, Inc. Chicago, IL Oct 01, 2012 $40,509

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Top Skills for A Survey Analyst

  1. Data Analysis
  2. Customer Service
  3. Survey Results
You can check out examples of real life uses of top skills on resumes here:
  • Provided computerized qualitative data analysis and professional reports for a survey of professionals in 5 states.
  • Recommend improvements for customer service based on customer feedback.
  • Develop database, which expedites consolidation of surveys and enhances analysis of survey results.
  • Conducted research data collection and analysis Contacted and solicited research participants Completed survey forms and data
  • Conducted Presentation of analysis at Saint Peter's University Annual Academic Symposium during Spring 2013.

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Top 10 Best States for Survey Analysts

  1. Maryland
  2. Rhode Island
  3. Delaware
  4. North Carolina
  5. New Jersey
  6. Alaska
  7. Oregon
  8. Massachusetts
  9. Minnesota
  10. New York
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  • (122 jobs)
  • (137 jobs)
  • (798 jobs)
  • (782 jobs)
  • (37 jobs)
  • (266 jobs)
  • (973 jobs)
  • (550 jobs)
  • (1,707 jobs)

Survey Analyst Demographics

Gender

Male

46.8%

Female

42.6%

Unknown

10.6%
Ethnicity

White

57.1%

Hispanic or Latino

17.5%

Black or African American

11.3%

Asian

9.7%

Unknown

4.4%
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Foreign Languages Spoken

Spanish

38.2%

French

11.8%

German

5.9%

Russian

5.9%

Italian

5.9%

Portuguese

2.9%

Chinese

2.9%

Mandarin

2.9%

Dakota

2.9%

Hebrew

2.9%

Japanese

2.9%

Greek

2.9%

Hawaiian

2.9%

Hindi

2.9%

Arabic

2.9%

Croatian

2.9%
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Survey Analyst Education

Schools

University of Phoenix

8.6%

University of Maryland - University College

7.1%

George Mason University

7.1%

Temple University

5.7%

Kaplan University

5.7%

DePaul University

5.7%

Chicago School of Professional Psychology

5.7%

Lindenwood University

5.7%

Arizona State University

4.3%

University of South Florida

4.3%

Boston College

4.3%

University of Louisville

4.3%

University of Wisconsin - Milwaukee

4.3%

Michigan State University

4.3%

Montclair State University

4.3%

University of Arkansas at Little Rock

4.3%

Howard University

4.3%

University of Maryland - College Park

4.3%

Louisiana State University and A&M College

2.9%

University of Florida

2.9%
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Majors

Business

21.2%

Counseling Psychology

7.6%

Economics

6.6%

Communication

5.6%

Psychology

5.6%

Education

4.5%

Accounting

4.5%

Criminal Justice

4.0%

Management

4.0%

Marketing

4.0%

Geography

4.0%

Computer Science

3.5%

Civil Engineering

3.5%

Political Science

3.5%

Health Care Administration

3.5%

Electrical Engineering

3.0%

Finance

3.0%

Human Resources Management

3.0%

Fine Arts

2.5%

Liberal Arts

2.5%
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Degrees

Bachelors

37.5%

Masters

27.7%

Other

19.7%

Associate

5.8%

Doctorate

4.7%

Certificate

3.6%

Diploma

1.1%
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