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Survey researcher education requirements

Updated January 8, 2025
4 min read

There are several educational requirements to become a survey researcher. Survey researchers usually study business, psychology, or marketing. 58% of survey researchers hold a bachelor's degree, and 14% hold an high school diploma. We analyzed 819 real survey researcher resumes to see exactly what survey researcher education sections show.

The most common colleges for survey researchers are the Michigan State University and the Michigan State University.

There are also many online survey researcher courses to help get the education required to be a survey researcher.

What education do you need to become a survey researcher?

What degree do you need to be a survey researcher?

The most common degree for survey researchers is bachelor's degree, with 58% of survey researchers earning that degree. The second and third most common degree levels are high school diploma degree at 14% and high school diploma degree at 13%.
  • Bachelor's, 58%
  • High School Diploma, 14%
  • Associate, 13%
  • Master's, 8%
  • Other Degrees, 7%

What should I major in to become a survey researcher?

You should major in business to become a survey researcher. 17% of survey researchers major in business. Other common majors for a survey researcher include psychology and marketing.

Most common colleges for survey researchers

Survey researchers often get their degrees at Michigan State University, Louisiana State University and A&M; College, and The University of Alabama. Here are the most common colleges for survey researchers in the US based on their resumes.
Survey researcher common collegePercentages
Michigan State University16.00%
Louisiana State University and A&M College9.33%
The University of Alabama6.67%
University of Illinois at Springfield5.33%
University of Florida5.33%

Best majors for survey researchers

RankMajorPercentages
1Business17.4%
2Psychology8.9%
3Marketing7.4%
4Sociology7.1%
5Political Science6.7%

Best colleges for survey researchers

The best colleges for survey researchers are Northwestern University, University of Pennsylvania, and Washington University in St Louis.

A survey researcher with advanced education typically earns a higher salary and has access to better jobs. That's why Zippia looked into the best colleges for survey researchers. We based this list on several metrics: admissions rate, retention rate, mean earnings of graduates, the ratio of working vs. non-working students ten years after admission, the average cost of attendance, and median debt for graduates who become survey researchers.

1. University of Pennsylvania

Philadelphia, PA • Private

In-state tuition

$55,584

Enrollment

10,764

2. Northwestern University

Evanston, IL • Private

In-state tuition

$54,568

Enrollment

8,451

3. University of Southern California

Los Angeles, CA • Private

In-state tuition

$56,225

Enrollment

19,548

4. Boston University

Boston, MA • Private

In-state tuition

$53,948

Enrollment

17,238

5. New York University

New York, NY • Private

In-state tuition

$51,828

Enrollment

26,339

6. Pennsylvania State University

University Park, PA • Private

In-state tuition

$18,454

Enrollment

40,108

7. Washington University in St Louis

Saint Louis, MO • Private

In-state tuition

$53,399

Enrollment

7,356

8. SUNY at Binghamton

Vestal, NY • Private

In-state tuition

$9,808

Enrollment

13,990

9. Harvard University

Cambridge, MA • Private

In-state tuition

$50,420

Enrollment

7,582

10. Ball State University

Muncie, IN • Private

In-state tuition

$9,896

Enrollment

15,529

20 best online courses for survey researchers

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1. Survey Data Collection and Analytics

coursera

This specialization covers the fundamentals of surveys as used in market research, evaluation research, social science and political research, official government statistics, and many other topic domains. In six courses, you will learn the basics of questionnaire design, data collection methods, sampling design, dealing with missing values, making estimates, combining data from different sources, and the analysis of survey data. In the final Capstone Project, you’ll apply the skills learned...

2. Analyze Survey Data with Tableau

coursera

Surveys are used in a variety of scenarios, both in businesses and in research. Companies are using them to better understand consumer insights and feedback, and researchers are going beyond the traditional uses to learn more about the world around us. Tableau can help visualize survey data of all kinds in a useful way—without needing advanced statistics, graphic design, or a statistics background. In this project, learners will learn how to create an account in Tableau and how to manipulate...

3. Statistics / Data Analysis: Survey Data and Likert Scales

udemy
4.6
(505)

How to Process Survey Data and Analyze Likert Scales In SPSS...

4. The Ultimate Guide for Land Surveying with Drones - Part 3

udemy
4.3
(277)

Master the use of Ground Control Points (GCPs) to make your UAV mapping projects absolutely survey grade!!...

5. Use SurveyMonkey to Create a Survey and Analyze Results

coursera

In this project, we will walk through the survey making process and explore the many ways that SurveyMonkey streamlines and simplifies data collection. We will learn how the program is organized and how it operates, helping you feel comfortable and confident enough to create your own survey to meet your own individual needs. SurveyMonkey is a cloud based survey software which allows its users to create online surveys for free. SurveyMonkey can help move a business in the right direction by...

6. Market Research

coursera

"Finding the Story in the Data” is the most important emerging capability for market researchers according to GRIT (Greenbook Research Industry Trends) Report 2016. This specialization, designed for learners with no previous Marketing Research experience teaches a comprehensive marketing research approach that will help learners find and communicate the story in the data.\n\nStudents will learn how to initiate a research project for targeted business needs, conduct research through multiple...

7. Market Research: Dekker's Complete Marketing Research Course

udemy
4.4
(452)

Competitor Analysis, Market Research Analysis, Marketing Analytics, Consumer Analytics, Conversion Rate Optimization...

8. An Introduction to Online Quantitative Market Research

udemy
4.7
(827)

Learn how to effectively conceptualise, design, execute and apply quantitative online research like a PRO!...

9. Utilize Survey Monkey as an Evaluation Tool

coursera

Surveys and evaluations can be used to reflect on your training or customer experiences. The data you collect can help to adjust your training and you can find out directly from your employees if they are satisfied. Customers can let you know what they are thinking and what they actually want. In this project you will learn about Survey Monkey as an evaluation tool throughout the cycle of developing an event. By the end of your time in this project you will have multiple evaluation surveys to...

10. Market Research and Consumer Behavior

coursera

Your marketing quest begins here! The first course in this specialization lays the neccessary groundwork for an overall successful marketing strategy. It is separated into two sections: Market Research and Consumer Behavior. Gain the tools and techniques to translate a decision problem into a research question in the Market Research module. Learn how to design a research plan, analyze the data gathered and accurately interpret and communicate survey reports, translating the results into...

11. The Ultimate Guide for Land Surveying with Drones - Part 2

udemy
4.1
(515)

Learn to work with Pix4D & Drone Deploy outputs on QGIS, Auto CAD & Google Earth. Start your own UAV mapping business now!...

12. The Ultimate Guide for Land Surveying with Drones - Part 1

udemy
4.3
(1,178)

Master the complete workflow using Drone Deploy, Litchi and Pix4D. Start your own UAV mapping business right away!...

13. Design a User Experience Survey in SurveyMonkey

coursera

By the end of this project you will be able to design a User Experience survey that will collect data to uncover user needs, how products meet those needs, and mine insights that will aid in building and designing solutions. To do this, you will gain hands-on experience designing a User Experience survey with a free account on the SurveyMonkey cloud-based software service. Note: This course works best for learners who are based in the North America region. We’re currently working on providing...

14. Quantity Surveying With Rate Analysis And Take Off-Beginners

udemy
4.2
(340)

Quantity Surveying, Quantity Takeoff, Estimation, Rate Analysis, Blubeam Revu, Planswift, Costing, Construction Drawings...

15. Quantity Surveying Building Estimation BBS with Excel & CAD

udemy
4.4
(1,052)

Quantity Surveying, Construction Estimation ,Quantity survey ,Cost Estimation ,Civil engineering, Building Estimation...

16. Market Research: A-Z Fundamentals with Case Studies

udemy
4.5
(379)

Learn Market Sizing & Forecasting, Survey Design, Customer & Competitor Analysis to become a PRO Market Research Analyst...

17. Complete KoboToolbox Training Course

udemy
4.5
(388)

Learn the basic & advanced techniques of developing & deploying mobile survey data collection forms with Kobo Toolbox...

18. Fundamentals of Data Analysis for Big Data

udemy
4.5
(270)

This course prepares participants to begin running data analysis on databases...

19. Global Marketing Research and Analytics

udemy
4.3
(375)

Understand and conduct market research on a global scale...

20. Qualitative Data Analysis using MAXQDA: Scratch to Advanced

udemy
4.1
(621)

Master Qualitative Research Method, Content Analysis, Grounded Theory, Thematic Analysis and more with MAXQDA Analytics...

Top 10 most affordable universities for survey researchers

The most affordable schools for survey researchers are Baruch College of the City University of New York, university of florida, and california state university - long beach.

If the best universities for survey researchers are out of your price range, check out these affordable schools. After factoring in in-state tuition and fees, the average cost of attendance, admissions rate, average net price, and mean earnings after six years, we found that these are the most affordable schools for survey researchers.

1. Baruch College of the City University of New York

New York, NY • Private

In-state tuition

$7,262

Cost of attendance

14,046

2. University of Florida

Gainesville, FL • Private

In-state tuition

$6,381

Cost of attendance

21,034

3. California State University - Long Beach

Long Beach, CA • Private

In-state tuition

$6,798

Cost of attendance

18,306

4. Florida State University

Tallahassee, FL • Private

In-state tuition

$5,656

Cost of attendance

21,623

5. Brigham Young University

Provo, UT • Private

In-state tuition

$5,620

Cost of attendance

18,136

6. USF Sarasota-Manatee

Sarasota, FL • Private

In-state tuition

$5,587

Cost of attendance

13,043

7. University of South Florida

Tampa, FL • Private

In-state tuition

$6,410

Cost of attendance

20,456

8. University of Puerto Rico - Mayaguez

Mayaguez, PR • Private

In-state tuition

$4,094

Cost of attendance

14,302

9. USF St. Petersburg

St. Petersburg, FL • Private

In-state tuition

$5,821

Cost of attendance

19,849

10. SUNY Farmingdale

Farmingdale, NY • Private

In-state tuition

$8,306

Cost of attendance

16,091

Top 10 hardest universities to get into for survey researchers

The hardest universities for survey researchers to get into are Northwestern University, University of Pennsylvania, and Washington University in St Louis.

Some great schools for survey researchers are hard to get into, but they also set your career up for greater success. The list below shows the most challenging universities to get into for survey researchers based on an institution's admissions rates, average SAT scores accepted, median ACT scores accepted, and mean earnings of students six years after admission.

1. Northwestern University

Evanston, IL • Private

Admissions rate

8%

SAT average

1,508

2. University of Pennsylvania

Philadelphia, PA • Private

Admissions rate

8%

SAT average

1,492

3. Washington University in St Louis

Saint Louis, MO • Private

Admissions rate

15%

SAT average

1,506

4. Johns Hopkins University

Baltimore, MD • Private

Admissions rate

11%

SAT average

1,513

5. Columbia University in the City of New York

New York, NY • Private

Admissions rate

6%

SAT average

1,512

6. Carnegie Mellon University

Pittsburgh, PA • Private

Admissions rate

17%

SAT average

1,507

7. University of Southern California

Los Angeles, CA • Private

Admissions rate

13%

SAT average

1,445

8. Harvard University

Cambridge, MA • Private

Admissions rate

5%

SAT average

1,520

9. New York University

New York, NY • Private

Admissions rate

20%

SAT average

1,419

10. Boston University

Boston, MA • Private

Admissions rate

22%

SAT average

1,420

Top 10 easy-to-apply-to universities for survey researchers

The easiest schools for survey researchers to get into are Felician University, oklahoma wesleyan university, and mount saint mary's university.

Some schools are much easier to get into. If you want to start your career as a survey researcher without much hassle, check out the list of schools where you will be accepted in no time. We compiled admissions rates, average SAT scores, average ACT scores, and average salary of students six years after graduation to uncover which were the easiest schools to get into for survey researchers.

1. Felician University

Lodi, NJ • Private

Admissions rate

81%

SAT average

999

2. Oklahoma Wesleyan University

Bartlesville, OK • Private

Admissions rate

68%

SAT average

964

3. Mount Saint Mary's University

Los Angeles, CA • Private

Admissions rate

84%

SAT average

1,031

4. William Paterson University of New Jersey

Wayne, NJ • Private

Admissions rate

93%

SAT average

994

5. University of Houston - Downtown

Houston, TX • Private

Admissions rate

83%

SAT average

1,012

6. University of the Incarnate Word

San Antonio, TX • Private

Admissions rate

88%

SAT average

1,044

7. American International College

Springfield, MA • Private

Admissions rate

68%

SAT average

1,010

8. San Francisco State University

San Francisco, CA • Private

Admissions rate

72%

SAT average

1,054

9. Notre Dame de Namur University

Belmont, CA • Private

Admissions rate

82%

SAT average

983

10. University of Baltimore

Baltimore, MD • Private

Admissions rate

78%

SAT average

1,020

Average survey researcher salary by education level

According to our data, survey researchers with a Doctorate degree earn the highest average salary, at $58,149 annually. Survey researchers with a Master's degree earn an average annual salary of $54,422.
Survey researcher education levelSurvey researcher salary
Master's Degree$54,422
Bachelor's Degree$47,853
Doctorate Degree$58,149

Survey researcher education FAQs

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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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