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Synapse Group history
Synapse Group company history timeline
Synapse Group began in 1991 as NewSub Magazine Service LLC. Founded by Jay S. Walker (who developed Priceline.com) and Michael Loeb, the company began by marketing fixed-term magazine subscriptions through credit card companies.
In 1996, NewSub introduced their Continuous Subscription Service system, which would automatically renew subscriptions.
In the year 2000, the company changed its name to Synapse Group, Inc.
The company applied for a patent, which was granted in 2000 to Michael Loeb and Synapse Group, Inc. for "a system for providing an open-ended subscription to commodity items normally available on a term basis includes a central agent that serves as the front-end for commodity suppliers.
In a 2000 press release from Time Warner, Jeremy Koch (who was Consumer Marketing President at the time) explained, "The marketing of consumer magazines is undergoing substantial change.
In 2016, Synapse Group acquired Bizrate Insights.
In 2019, Synapse Group acquired Stop, Breathe & Think, a mindfulness mobile app.
In May 2020, the app was re-branded as MyLife.
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Synapse Group competitors
| Company name | Founded date | Revenue | Employee size | Job openings |
|---|---|---|---|---|
| Brandmovers | 2003 | $34.0M | 56 | - |
| Cartera Commerce | 2005 | $23.8M | 300 | 1 |
| GALE | 2014 | $21.4M | 420 | 21 |
| Ketchum | 1923 | $550.0M | 2,500 | 92 |
| Omnicom Group | 1986 | $15.7B | 64,100 | 9 |
| Affinity Solutions | 2005 | $11.0M | 300 | 3 |
| Dow Jones | 1882 | $1.5B | 8,000 | 139 |
| Autodesk | 1982 | $6.1B | 11,500 | 426 |
| Rosetta | 1992 | $2.4M | 15 | - |
| AOL.com | 1983 | $7.4B | 10,350 | 30 |
Synapse Group history FAQs
Zippia gives an in-depth look into the details of Synapse Group, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Synapse Group. The employee data is based on information from people who have self-reported their past or current employments at Synapse Group. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Synapse Group. The data presented on this page does not represent the view of Synapse Group and its employees or that of Zippia.
Synapse Group may also be known as or be related to SYNAPSE GROUP INC, Synapse, Synapse Group, Synapse Group Corporation, Synapse Group Inc, Synapse Group, and Synapse Group, Inc.