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The company began to offer office furniture along with industrial products and, in 1985, the company issued its first catalog offering computer products, distributed under the name Global DirectMail.
In 1990 the company entered the European market through the acquisition of Heathrow Computer Supplies based in London.
The biggest risk the Leeds took involved the 1992 purchase of Misco, a supplier of computer products in the United States, Canada, and Europe.
1995 IPO Funding Continued Growth and Development
By the end of 1995 Global expanded its market presence in the United Kingdom, Germany, France, Italy, and Spain and issued catalogs in Austria, Switzerland, Belgium, Ireland, and Portugal for the first time.
The company reported a 44 percent increase in revenues in 1996, to $911.9 million, garnering a net income of $43.7 million.
Formed in June 1997, the venture allowed Global to expand into a new market at a lower cost than a new start-up.
Global entered the private-label build-to-order personal computer business with the September 1997 acquisition of Infotel, Inc.
The web site, launched in late 1997, offered computer-generated price quotes with specialists available to review quotes as well as to review compatibility and functionality of hardware and software requested by the customer.
Positioning the Systemax Brand for the National Stage: 1999
Inventory problems, which came to light in late 2000, prompted Systemax to install a TradeStream logistics technology that provided real-time warehouse and inventory management and reduced the number of employees necessary for these operations.
Systemax initiated new strategies to improve efficiency in 2002.
▶ CDW (CDW) has paid 14 dividends since May 2017.
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