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Taboola history
Taboola company history timeline
Taboola raised $1.5 million in funding in November 2007.
Additionally, Taboola raised $15 million in February 2013.
In 2014, Taboola acquired a California-based programmatic advertising company called Perfect Market.
In February 2015, Taboola raised $117 million in a Series E funding round.
In July 2016, Taboola acquired ConvertMedia, a recommendation engine for video content.
In January 2017, Taboola acquired a website personalization firm called Commerce Sciences, for an undisclosed sum.
In October 2019, Taboola announced its intention to merge with its rival, Outbrain, subject to regulatory approval.
By 2019, Taboola was used to provide 450 billion recommendations on a monthly basis, due to adoption by major news websites, like the IBM-owned The Weather Company.
The sharp downturn in advertising revenue caused by the coronavirus pandemic in 2020 brought Taboola and Outbrain back to the negotiating table.
On 30 June 2021, Taboola began publicly trading on the Nasdaq at a valuation of around $2.6 billion following a merger with special purpose acquisition company ION Acquisition Corp.
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Taboola competitors
| Company name | Founded date | Revenue | Employee size | Job openings |
|---|---|---|---|---|
| Social Impact | 1996 | $1.3M | 20 | 14 |
| Elaunchers | - | $5.1M | 175 | - |
| Compete | 1986 | $10.0M | 20 | - |
| Eurasia Group | 1998 | $7.5M | 338 | 147 |
| Taproot Foundation | 2001 | $4.5M | 36 | - |
| The NPD Group | 1966 | $260.0M | 1,400 | 12 |
| Innerscope Research | 2006 | $360,000 | 6 | - |
| Hartman Group | 1989 | $4.7M | 35 | 5 |
| Economists Incorporated | 1981 | $7.0M | 75 | - |
| Pearl Meyer | 1989 | $3.2M | 50 | - |
Taboola history FAQs
Zippia gives an in-depth look into the details of Taboola, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Taboola. The employee data is based on information from people who have self-reported their past or current employments at Taboola. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Taboola. The data presented on this page does not represent the view of Taboola and its employees or that of Zippia.
Taboola may also be known as or be related to Taboola, Taboola Inc and Taboola, Inc.