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Territory manager vs regional manager

The differences between territory managers and regional managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a territory manager and a regional manager. Additionally, a regional manager has an average salary of $97,855, which is higher than the $73,728 average annual salary of a territory manager.

The top three skills for a territory manager include customer service, patients and product knowledge. The most important skills for a regional manager are customer service, patients, and customer satisfaction.

Territory manager vs regional manager overview

Territory ManagerRegional Manager
Yearly salary$73,728$97,855
Hourly rate$35.45$47.05
Growth rate5%5%
Number of jobs106,325156,364
Job satisfaction4-
Most common degreeBachelor's Degree, 78%Bachelor's Degree, 69%
Average age4646
Years of experience88

What does a territory manager do?

A territory manager is responsible for monitoring the sales operations of the different sales team of an organization. One of the most crucial duties of a territory manager is to encourage the sales team to provide the best results for increasing the company's profitability. Territory managers are conducting sales training, improving marketing strategies and approach, reviewing sales pitches, analyzing current market trends, and reaching sales goals. Territory managers must display exceptional leadership and customer service skills to manage customers' needs and identify more business opportunities.

What does a regional manager do?

A Regional Manager is responsible for a company's overall business operations within a particular area or region. Most of the duties will revolve around setting sales targets, creating strategies to boost financial gains, and maintaining an efficient workforce by having the right staff. Furthermore, Regional Managers must oversee the progress of sales and profits, evaluate the performance of employees, ensuring they are up to the targets and standards of the company's policies and regulations, conducting assessments, and reporting to the higher administration.

Territory manager vs regional manager salary

Territory managers and regional managers have different pay scales, as shown below.

Territory ManagerRegional Manager
Average salary$73,728$97,855
Salary rangeBetween $46,000 And $117,000Between $62,000 And $152,000
Highest paying CitySeattle, WAWashington, DC
Highest paying stateAlaskaRhode Island
Best paying companyFUJIFILM Diosynth BiotechnologiesSafran
Best paying industryPharmaceuticalTechnology

Differences between territory manager and regional manager education

There are a few differences between a territory manager and a regional manager in terms of educational background:

Territory ManagerRegional Manager
Most common degreeBachelor's Degree, 78%Bachelor's Degree, 69%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Territory manager vs regional manager demographics

Here are the differences between territory managers' and regional managers' demographics:

Territory ManagerRegional Manager
Average age4646
Gender ratioMale, 71.3% Female, 28.7%Male, 73.3% Female, 26.7%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between territory manager and regional manager duties and responsibilities

Territory manager example responsibilities.

  • Achieve MVP in Q3 2003 and Q1 through Q4 2004.
  • Manage promotional budgets focusing on high ROI events, thus increasing sales at lower promotional cost.
  • Manage all aspects of TM specification, sales, order management and delivery of customer's orders.
  • Generate leads through internet research, marketing, trade show participation, internal department cross-selling, and referrals.
  • Manage all aspects of SalesForce CRM integration and administration throughout the entire sales department
  • Achieve profitable relationships with current and prospective customers by providing exceptional customer support through attentiveness and extensive product knowledge.
  • Show more

Regional manager example responsibilities.

  • Manage operational and house account sales functions of 14 HVAC distribution locations.
  • Manage Facebook advertising using multivariate testing to maximize reach and response.
  • Coordinate with team of colleagues in development of enterprise wide manage Medicaid contracting strategy.
  • Manage the wholesaling of variable annuities within the independent broker/dealer channel in the Central/Northern Florida territory.
  • Manage online and social media efforts for regional locations including Facebook, website announcements and updates.
  • Serve as managed market liaison to assign accounts with responsibilities of executing on medical objectives specific to organize healthcare market.
  • Show more

Territory manager vs regional manager skills

Common territory manager skills
  • Customer Service, 13%
  • Patients, 8%
  • Product Knowledge, 7%
  • Work Ethic, 7%
  • CRM, 5%
  • Excellent Interpersonal, 4%
Common regional manager skills
  • Customer Service, 14%
  • Patients, 9%
  • Customer Satisfaction, 7%
  • Financial Performance, 5%
  • Oversight, 4%
  • Project Management, 4%

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