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What does a territory sales representative do?

Updated January 8, 2025
7 min read
What does a territory sales representative do

A territory sales representative is responsible for selling goods and services, assisting customers with their inquiries and concerns, and monitoring the assigned area's sales reports. Territory sales representatives coordinate with the rest of the sales team to develop effective marketing strategies and promotional techniques to increase revenues and profitability. Territory sales representatives research current market trends to identify business opportunities to meet consumer demands and widen their services. A territory sales representative must have excellent knowledge of the sales disciplines and principles, managing the market approach to ensure customer satisfaction.

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Territory sales representative responsibilities

Here are examples of responsibilities from real territory sales representative resumes:

  • Track leads, log calls/activities, move sales cycle, and report/forecast using Salesforce.
  • Develop and manage a portfolio of customers seeking cost-effective, knowledgeable travel consultation and options.
  • Introduce CRM to corporate management to enhance customer relationships.
  • Provide training and direction to authorize distributors within western Washington.
  • Participate with dealers, distributors and clients concerning sales and advertising opportunities.
  • Record all customer contact utilizing company CRM (customer relationship management system).
  • Distribute product samples in accordance with approve sampling guidelines and marketing literature to physicians and other healthcare providers.
  • Detail focus on providing a high level of ROI to clients and prospects through optimum planning and implementation.
  • Launch second drug for Alzheimer disease second year.
  • Create company incentive compensation proposal for complex Alzheimer's drug.
  • Call on medical specialists marketing a variety of therapeutic products in the diabetes, cardiovascular and anti-viral category.
  • Coordinate community outreach events to increase demand by building relationships with diabetes educators, school nurses and local associations.

Territory sales representative skills and personality traits

We calculated that 18% of Territory Sales Representatives are proficient in Customer Service, CRM, and Product Knowledge. They’re also known for soft skills such as Interpersonal skills, Physical stamina, and Self-confidence.

We break down the percentage of Territory Sales Representatives that have these skills listed on their resume here:

  • Customer Service, 18%

    Enhanced images for companies across Iowa by consistently providing superior customer service for high-quality work apparel, facility products and services.

  • CRM, 7%

    Recorded all customer contact utilizing company CRM (customer relationship management system).

  • Product Knowledge, 5%

    Utilized comprehensive product knowledge, and enthusiastic personality to quickly map out customer needs and recommend appropriate solutions.

  • Excellent Time Management, 5%

    Demonstrate excellent communication skills and excellent time management skills.

  • Sales Growth, 5%

    Established an environment and foundation for future sales growth, prioritizing effectively and in accordance with corporate objectives.

  • Business Relationships, 4%

    Develop business relationships at assigned accounts and provide these accounts with information about selling, profitability and placement of our products.

Common skills that a territory sales representative uses to do their job include "customer service," "crm," and "product knowledge." You can find details on the most important territory sales representative responsibilities below.

Interpersonal skills. The most essential soft skill for a territory sales representative to carry out their responsibilities is interpersonal skills. This skill is important for the role because "wholesale and manufacturing sales representatives must be able to work well with many types of people." Additionally, a territory sales representative resume shows how their duties depend on interpersonal skills: "utilized my superior interpersonal skills and work ethic to personally farm leads and secure sales. "

Physical stamina. Many territory sales representative duties rely on physical stamina. "wholesale and manufacturing sales representatives are often on their feet for a long time and may carry heavy sample products.," so a territory sales representative will need this skill often in their role. This resume example is just one of many ways territory sales representative responsibilities rely on physical stamina: "executed periodic physical inventories and returns of various product lines. "

Self-confidence. This is an important skill for territory sales representatives to perform their duties. For an example of how territory sales representative responsibilities depend on this skill, consider that "wholesale and manufacturing sales representatives must be confident and persuasive when making sales presentations." This excerpt from a resume also shows how vital it is to everyday roles and responsibilities of a territory sales representative: "improved distribution sales teams skills and confidence by providing sales and product training. ".

Customer-service skills. territory sales representative responsibilities often require "customer-service skills." The duties that rely on this skill are shown by the fact that "wholesale and manufacturing sales representatives must be able to listen to the customer’s needs and concerns before and after the sale." This resume example shows what territory sales representatives do with customer-service skills on a typical day: "cultivate a network of influential contacts at all levels of internal and external customers to achieve sales objectives within assigned territory. "

See the full list of territory sales representative skills

Choose from 10+ customizable territory sales representative resume templates

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Territory Sales Representative Resume
Territory Sales Representative Resume
Territory Sales Representative Resume
Territory Sales Representative Resume
Territory Sales Representative Resume
Territory Sales Representative Resume
Territory Sales Representative Resume
Territory Sales Representative Resume
Territory Sales Representative Resume
Territory Sales Representative Resume
Territory Sales Representative Resume
Territory Sales Representative Resume
Territory Sales Representative Resume
Territory Sales Representative Resume
Territory Sales Representative Resume
Territory Sales Representative Resume

Compare different territory sales representatives

Territory sales representative vs. Sales development representative

A sales development representative qualifies leads at the sales funnel's initial stages. Sales development representatives need to conduct research for prospective clients and qualify the leads before handing them to the sales team. They develop sales strategies to attract buyers or solicit potential customers. They need to build relationships with their customers to determine their needs and qualify the viability of interests to drive sales. Also, they collaborate with the sales executives making certain that corporate targets and goals are met.

If we compare the average territory sales representative annual salary with that of a sales development representative, we find that sales development representatives typically earn a $17,073 higher salary than territory sales representatives make annually.Even though territory sales representatives and sales development representatives are distinct careers, a few of the skills required for both jobs are similar. For example, both careers require customer service, product knowledge, and excellent time management in the day-to-day roles and responsibilities.

While similarities exist, there are also some differences between territory sales representatives and sales development representative. For instance, territory sales representative responsibilities require skills such as "crm," "patients," "business sales," and "account management." Whereas a sales development representative is skilled in "sdr," "lead generation," "account executives," and "linkedin." This is part of what separates the two careers.

On average, sales development representatives reach similar levels of education than territory sales representatives. Sales development representatives are 0.5% less likely to earn a Master's Degree and 0.0% more likely to graduate with a Doctoral Degree.

Territory sales representative vs. Consultant and sales representative

A consultant and sales representative's role is to perform research and analysis to devise strategies for reaching sales targets and optimal services. Aside from providing consultations and business plans, they may also represent the company by reaching out to clients through calls and correspondence. They may offer products and services to secure sales, answer inquiries, and even arrange appointments to discuss and negotiate deals. Furthermore, as a consultant and sales representative, it is essential to build positive relationships with clients in adherence to the company's policies and regulations.

Consultant and sales representative positions earn higher pay than territory sales representative roles. They earn a $191,401 higher salary than territory sales representatives per year.Only some things about these jobs are the same. Take their skills, for example. Territory sales representatives and consultants and sales representative both require similar skills like "customer service," "crm," and "product knowledge" to carry out their responsibilities.

In addition to the difference in salary, there are some other key differences worth noting. For example, territory sales representative responsibilities are more likely to require skills like "excellent time management," "sales growth," "wine," and "patients." Meanwhile, a consultant and sales representative has duties that require skills in areas such as "strong presentation," "lead generation," "energy efficiency," and "sales revenue." These differences highlight just how different the day-to-day in each role looks.

In general, consultants and sales representative achieve similar levels of education than territory sales representatives. They're 2.7% more likely to obtain a Master's Degree while being 0.0% more likely to earn a Doctoral Degree.

Territory sales representative vs. Sales/account representative

A sales account representative is responsible for managing and responding promptly to customer complaints and queries of clients. They focus on customer concerns and contact prospects. They work on upselling or cross-selling products and services, collaborating with account executives, and prepare reports to upper management. This job requires you to be a goal-driven person, energetic, and have excellent communication skills. Moreover, this is a challenging job; at times, it requires being extra polite and calm in handling customer complaints and other related situations.

On average, sales/account representatives earn higher salaries than territory sales representatives, with a $22,523 difference per year.Using the responsibilities included on territory sales representatives and sales/account representatives resumes, we found that both professions have similar skill requirements, such as "customer service," "crm," and "product knowledge.rdquo;

The required skills of the two careers differ considerably. For example, territory sales representatives are more likely to have skills like "wine," "patients," "territory management," and "sales training." But a sales/account representative is more likely to have skills like "sales techniques," "sales support," "enterprise resource planning," and "sales revenue."

Most sales/account representatives achieve a similar degree level compared to territory sales representatives. For example, they're 0.4% more likely to graduate with a Master's Degree, and 0.1% more likely to earn a Doctoral Degree.

Territory sales representative vs. Senior accounts representative

Typically, a senior accounts representative familiarizes all the accounts of the company. Senior accounts representatives communicate with customers and resolve client-associated complaints or issues. They monitor business and company messages, email, and other communication systems. It is part of their job to respond to their clients. The skills needed for this position include customer service, sales or marketing, and account management. They are also expected to be knowledgeable in PowerPoint, trade, and product development.

Senior accounts representatives typically earn higher pay than territory sales representatives. On average, senior accounts representatives earn a $35,706 higher salary per year.According to resumes from territory sales representatives and senior accounts representatives, some of the skills necessary to complete the responsibilities of each role are similar. These skills include "customer service," "business relationships," and "trade shows. "

Even though a few skill sets overlap between territory sales representatives and senior accounts representatives, there are some differences that are important to note. For one, a territory sales representative might have more use for skills like "crm," "product knowledge," "excellent time management," and "sales growth." Meanwhile, some responsibilities of senior accounts representatives require skills like "powerpoint," "payment arrangements," "medicaid," and "sales territory. "

The average resume of senior accounts representatives showed that they earn similar levels of education compared to territory sales representatives. So much so that theyacirc;euro;trade;re 0.6% more likely to earn a Master's Degree and more likely to earn a Doctoral Degree by 0.0%.

Types of territory sales representative

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.