The Marketing Store is a global customer engagement agency that captivates, promotes discussion and sparks action through the brand experiences it produces. The company is an expert in loyalty and CRM, contests, games and sweeps, retail experience, brand identity and packaging, partnerships, and product. It's located right in the heart of the Loop in Chicago, Illinois. The office is just minutes from the river and lake and is surrounded by many restaurants and shopping places.
"We're leveraging data to solve marketing challenges for clients to understand who their customers are, and to activate future games & promotions," said Wendy, Senior Director of Analytics. "By using data, we're enabling our clients to make data-driven decisions and create custom experiences that will resonate with their target audience."
Diving Into the Values at The Marketing Store
The key to success at TMS is being a solutions-oriented company. With a whole team of individuals driven to succeed, the company is constantly figuring out how to navigate around roadblocks and solving problems efficiently.
"We're lucky to work with some of the biggest brands on new digital initiatives -- which means we are often navigating in the unknown and encountering new scenarios. Successful team members can access current roadblocks and determine how they can help solve the problem," said Leigh Anne, Director of Product Management.
The company relies on analytics to achieve being able to measure the impact TMS has on clients' businesses. The team remains true to providing for consumers based on their needs and wants. They come up with creative solutions to truly see those impacts in people's lives. And they are constantly coming up with ideas that are relevant, purposeful and memorable.
"Ideal candidates are curious, creative and digitally driven, with a desire to innovate. They are highly collaborative and able to work across teams in an agile, empowered culture," said Vanessa Kentris Smith, managing director, North America. "We also love to see our employees apply their strengths and passions to something new -- it's what creates that spark of energy for our entire team."
The Culture at The Marketing Store
Break It to Make It
From Global Desk Swaps to Idea-a-Thons, TMS thrives on a collaborative culture that inspires creativity. The diverse talent that makes up TMS creates a culture that celebrates unique skills, experiences, and inspiration. This type of culture fosters strong bonds among colleagues that are necessary for producing the results they want to see.
"I let creatives do what they came here to do by empowering them to think and have a point of view. Make them trust me because I commit to their development and follow-through," said Diana, Vice President, and Creative Director. "I challenge their thinking and executions, so they can think strategically. I respect them as humans and provide them with an environment where they have fun and can grow."
A good example of the company's unique culture is the design team. They are presented with lots of opportunities to explore their creativity while being able to constructively challenge the status quo. With design teams in graphic design, content design, UI design, UX design, and package design, there's not a limit to what they can accomplish.
"We leverage this diverse mix of design capabilities by promoting and enabling collaboration amongst various design disciplines as we assemble teams," said Chief Creative Officer Michael Rivera. "Through intentional mixing of diversely talented design teams, informal lunch-and-learns and formal training that intentionally takes designers out of their comfort zones, we infuse unexpected perspectives into much of our design thinking and solutions."
The company recently began implementing Break-It Sessions where design teams are encouraged to literally break a feature or function of an app they're working on. This allows them to find creative solutions to improve their product. "Break-It Sessions free up creativity and allow designers to share their personal instincts and truly explore new design territory, independent of a formal brief or requirements," said Rivera.
The Benefits at The Marketing Store
A Work-Life Balance Second to None
The company has an excellent benefits package that it offers employees to ensure their well-being is in check. A big part of improving your well-being is ensuring you're better off financially. That's why the company offers:
But best of all, TMS offers a work-life balance that allows you to explore your passions and enjoy family. "We all work hard to get the work done but our personal lives and passions outside of work are always supported," said Alysha, Vice President of Communications. "Employees are encouraged to have flexible work schedules, working remotely when needed and finding time to do what they love in and out of the office."
