The Culture At Nielsen Holdings

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Nielsen Holdings Overview

Nielsen Holdings Plc is a British information, data and measurement firm. Nielsen operates in over 100 countries and employs approximately 44,000 people worldwide. Total revenues were $6.2 billion in 2016. The company is listed on the New York Stock Exchange and is currently a component of the S&P 500.
The staff at Nielsen Holdings come from unusually diverse demographic backgrounds. The company is 46.8% female and 45.9% ethnic minorities. Despite its diversity in other areas, Nielsen Holdings employees are noticeably lacking in political diversity. It has an unusually high proportion of employees who are members of the Democratic Party, at 82.0%. Employees seem to enjoy working in an otherwise diverse workplace that is dominated by members of the Democratic Party. Nielsen Holdings has great employee retention with staff members usually staying with the company for 5.0 years. The average employee at Nielsen Holdings makes $72,828 per year, which is competitive for its industry and location. Some of its highest paying competitors, Merkle, The Knowledge Network, and Maritz, pay $80,320, $63,941, and $56,167, respectively.
Nielsen Holdings is an industry leader with 43,000 employees and an annual revenue of $3.4B that is headquartered in New York, NY.

The Organization’s Mission

To provide clients with the most complete understanding of consumers and markets worldwide.

Nielsen Holdings Reviews

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Zippia UserJanuary 2021


Zippia Official LogoZippia UserJanuary 2021

What Do You Like About Working There?

I loved the homes I got to go into and my co-workers

What DON'T You Like About Working There?

If you are a Field Rep, you are viewed as the most expendable. Membership Reps will lie about their signs and it is up to you to save the sign every time or you'll have some explaining to do. The job also never stops, when you get home expect to work an additional 2-3 hours or more if a home calls you upset about their tv not working at 9pm.

What Are Your Favorite Benefits/Perks?

Company car
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Zippia UserNovember 2019


Zippia Official LogoZippia UserNovember 2019

What Do You Like About Working There?

Great company and excellent values

What DON'T You Like About Working There?

I was not making enough money and goals were not achievable

What Are Your Favorite Benefits/Perks?

Company Vehicle
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Zippia UserAugust 2018


Zippia Official LogoZippia UserAugust 2018

What Do You Like About Working There?

As an HR Business Partner every day is unpredictable, and therefore, you must be flexible natured. In a short period of time, I was able to develop my leadership skills, execution skills, strengthen communication with the ability work with C-Suite level, provide superior employee relations support and thrive in the various roles I held within HR. Having a culture that is inclusive of all people, backgrounds and experiences is what made me want to bring my best self to work everyday. The hardest part of my job is probably the ability to quickly absorb new processes and procedures that are rolled out and quickly engage your client groups, while juggling things like compensation planning, performance management, recruitment plans, international transfers, employee relations issues, RIFs, investigations, the management of office events, internship programs, leadership programs, etc. The most enjoyable part of my job was connections with people and client groups and knowing that at the end of the day, I helped, counsel employees and supported organizational-wide initiatives to support the growth and development of employees. In addition, working alongside of some of the most intelligent, fun and supportive people made all the difference!

What DON'T You Like About Working There?

Their is a lot of favoritism from upper management including certain religions and employees of that religion are usually the ones that get promoted. Upper management is horrible an they pretty much fire people for no reason at all.

What Are Your Favorite Benefits/Perks?

Good benefits and good pay with the ability to work from home.
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The Team At Nielsen Holdings

Key People

David Kenny

Lauren Zalaznick

Thomas H. Castro

Arthur Nielsen

Nielsen Holdings Company Rankings

Nielsen Holdings is ranked #66 on the Best Media Companies to Work For in America list. Zippia's Best Places to Work lists provide unbiased, data-based evaluations of companies. Rankings are based on government and proprietary data on salaries, company financial health, and employee diversity.

Read more about how we rank companies.

Nielsen Holdings Salaries

Salary Score
The national average salary for a Nielsen Holdings employee in the United States is $72,828 per year. Employees in the top 10 percent can make over $137,000 per year, while employees at the bottom 10 percent earn less than $38,000 per year.
Average Nielsen Holdings Salary
$35.01 hourly
Updated November 18, 2022
10 %
90 %
Average Employee Earnings

Highest Paying Jobs At Nielsen Holdings

RankJob TitleAvg. SalaryHourly Rate
1Senior Software Engineer$125,714$60
2Data Scientist$110,791$53
4Lead Technician$100,877$49
6Quality Assurance Lead$96,031$46
8Senior Analyst$91,925$44
9Java Developer$90,070$43
10Project Manager$89,472$43
11Software Developer$89,145$43
12Client Manager$88,735$43
13Quality Assurance Engineer$88,317$42
14Research Analyst$85,780$41
15Weblogic Administrator$83,766$40
17Database Specialist$75,487$36
18Account Executive$70,417$34
19Research Associate$64,284$31
20Market Researcher$60,794$29

Nielsen Holdings Demographics Summary

Diversity Score
We calculated the diversity score of companies by measuring multiple factors, including the ethnic background, gender identity, and language skills of their workforce.

Nielsen Holdings Gender Distribution


Research Summary. Using a database of 30 million profiles, Zippia estimates demographics and statistics for Nielsen Holdings. Our estimates are verified against BLS, Census, and current job openings data for accuracy. After extensive research and analysis, Zippia's data science team found that:

  • Nielsen Holdings has 43,000 employees.

  • 47% of Nielsen Holdings employees are women, while 53% are men.

  • The most common ethnicity at Nielsen Holdings is White (54%).

  • 19% of Nielsen Holdings employees are Hispanic or Latino.

  • 13% of Nielsen Holdings employees are Asian.

  • The average employee at Nielsen Holdings makes $72,828 per year.

  • Nielsen Holdings employees are most likely to be members of the democratic party.

  • On average, employees at Nielsen Holdings stay with the company for 5.0 years.

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Nielsen Holdings Employee Political Affiliation

Nielsen Holdings employees are most likely to be members of the Democratic Party. The largest donation made to a political party by a Nielsen Holdings employee was by Itzhak Fisher. Itzhak Fisher donated $124,800 to the Republican Party.

Nielsen Holdings


Democratic Party

82.0 %

Republican Party

17.2 %

Green Party

0.4 %

Minnesota Democratic–Farmer–Labor Party

0.4 %
Employee Political Donations
NameJob TitlePartyDonation
Itzhak FisherExecutive Vice PresidentRepublican Party$124,800
Joseph WillkePresidentDemocratic Party$29,100
JOE WillkeExecutiveDemocratic Party$22,500
Steve MatthesenExecutiveRepublican Party$18,700
Jerry WieseProduct Manager LeadDemocratic Party$15,151
Elizabeth BuchananSales/MarketingDemocratic Party$11,335
Larry PattersonRequirements ManagerDemocratic Party$8,000
Alan MilesAccount ExecutiveDemocratic Party$7,900
Donald LoweryPublic RelationsDemocratic Party$7,750
Joseph Willke JrMarket ResearcherDemocratic Party$7,500
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Nielsen Holdings Employment Videos

Nielsen Holdings Financial Performance

Performance Score
We calculated the performance score of companies by measuring multiple factors, including revenue, longevity, and stock market performance.

Nielsen Holdings Annual Revenue


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Nielsen Holdings Competitors

Some of the competitors of Nielsen Holdings are Merkle, The Knowledge Network, and Maritz. The wages at Merkle average higher than the other similar companies, where the median salary is $80,320 per year. The employees at The Knowledge Network earn an average yearly salary of $63,941 per year, and the salaries at Maritz average $56,167 per year.
Average Salarydesc
Salary Range59k - 108k$80k$80,320
The Knowledge Network
Salary Range42k - 95k$64k$63,941
Salary Range38k - 82k$56k$56,167

Frequently Asked Questions about Nielsen Holdings

When was Nielsen Holdings founded?

Nielsen Holdings was founded in 1923.

How many Employees does Nielsen Holdings have?

Nielsen Holdings has 43,000 employees.

How much money does Nielsen Holdings make?

Nielsen Holdings generates $3.4B in revenue.

What industry is Nielsen Holdings in?

Nielsen Holdings is in the media industry.

What is Nielsen Holdings's mission?

Nielsen Holdings's mission statement is "To provide clients with the most complete understanding of consumers and markets worldwide."

What type of company is Nielsen Holdings?

Nielsen Holdings is a public company.

Who are Nielsen Holdings's competitors?

Nielsen Holdings competitors include Maritz, Merkle, The Knowledge Network.

Who works at Nielsen Holdings?

David Kenny (CEO)

Lauren Zalaznick (Board Member)

Thomas H. Castro (Board Member)

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Zippia gives an in-depth look into the details of Nielsen Holdings, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Nielsen Holdings. The employee data is based on information from people who have self-reported their past or current employments at Nielsen Holdings. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Nielsen Holdings. The data presented on this page does not represent the view of Nielsen Holdings and its employees or that of Zippia.

Nielsen Holdings may also be known as or be related to Nielsen, Nielsen Holdings and The Nielsen Company.