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The salary structure at Vitamin Shoppe varies widely based on job roles and departments. As of 2025, the average employee salary is $32,302, but this figure masks significant differences. For example, a senior software engineer could earn around $127,958 annually, highlighting the premium placed on technical skills. Store managers and sales representatives also receive competitive salaries, averaging $38,353 and $35,813 respectively.
Salaries fluctuate notably across departments. Engineering roles command the highest average salary at $101,447, followed by marketing at $59,248. In contrast, sales and customer service roles are compensated lower, averaging $25,720 and $28,670 respectively. This disparity underscores the value of specialized skills within the company.
When compared to competitors like Vitamin World, whose employees earn an average of $41,781, Vitamin Shoppe remains competitive, yet areas for improvement exist. Understanding these dynamics can help prospective employees gauge their earning potential and career prospects effectively.
The highest paying jobs at Vitamin Shoppe are senior software engineer, store manager, sales representative, and assistant manager. Senior software engineer jobs at Vitamin Shoppe earn an average yearly salary of $127,958, Vitamin Shoppe store manager jobs average $38,353, and Vitamin Shoppe sales representative jobs average $35,813.
The lowest paying Vitamin Shoppe roles include cashier and sales associate. Vitamin Shoppe cashier average salary is $23,950 per year. So while the average Vitamin Shoppe salary is $32,302 there is a big variation in pay depending on the role.
| Rank | Job title | Average Vitamin Shoppe salary | Hourly rate |
|---|---|---|---|
| 1 | Senior Software Engineer | $127,958 | $61.52 |
| 2 | Store Manager | $38,353 | $18.44 |
| 3 | Sales Representative | $35,813 | $17.22 |
| 4 | Assistant Manager | $33,454 | $16.08 |
| 5 | Warehouse Worker | $33,159 | $15.94 |
| 6 | Forklift Operator | $31,144 | $14.97 |
| 7 | Supervisor | $30,896 | $14.85 |
| 8 | Warehouse Associate | $29,470 | $14.17 |
| 9 | Customer Service Representative | $29,215 | $14.05 |
| 10 | Key Holder | $29,107 | $13.99 |
| 11 | Picker And Packer | $28,361 | $13.64 |
| 12 | Manager's Assistant/Administrative Assistant | $26,565 | $12.77 |
| 13 | Sales Associate | $24,232 | $11.65 |
| 14 | Cashier | $23,950 | $11.51 |
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| Rank | Location | Average Vitamin Shoppe salary | Hourly rate |
|---|---|---|---|
| 1 | Secaucus, NJ | $37,548 | $18.05 |
| 2 | Denver, CO | $35,087 | $16.87 |
| 3 | Ashland, CA | $33,674 | $16.19 |
| 4 | Ashland, VA | $33,090 | $15.91 |
| 5 | Fort Worth, TX | $31,752 | $15.27 |
| 6 | Avondale, AZ | $29,921 | $14.39 |
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Did Vitamin Shoppe's compensation package meet your expectations?
Salaries at Vitamin Shoppe vary depending on the department you work in. Vitamin Shoppe salaries in the engineering department are the highest with an average salary of $101,447. Employees in the marketing department at Vitamin Shoppe receive relatively high salaries as well, with an average salary of $59,248 per year. Departments that don't pay as well at Vitamin Shoppe include the sales and the customer service organizational functions, with employees earning average salaries of $25,720 and $28,670, respectively.
| Rank | Department | Average Vitamin Shoppe salary | Hourly rate |
|---|---|---|---|
| 1 | Engineering | $101,447 | $48.77 |
| 2 | Marketing | $59,248 | $28.48 |
| 3 | Plant/Manufacturing | $48,974 | $23.55 |
| 4 | Retail | $33,306 | $16.01 |
| 5 | Warehouse | $29,777 | $14.32 |
| 6 | Customer Service | $28,670 | $13.78 |
| 7 | Sales | $25,721 | $12.37 |
| Rank | Position | Average Vitamin Shoppe salary | Hourly rate |
|---|---|---|---|
| 1 | Store Manager | $38,353 | $18.44 |
| 2 | Assistant Manager | $33,454 | $16.08 |
| 3 | Key Holder | $29,107 | $13.99 |
| 4 | Cashier | $23,950 | $11.51 |
| Rank | Position | Average Vitamin Shoppe salary | Hourly rate |
|---|---|---|---|
| 1 | Market Manager | $38,969 | $18.74 |
| 2 | Sales Representative | $35,813 | $17.22 |
| 3 | Sales Associate | $24,232 | $11.65 |
| Rank | Position | Average Vitamin Shoppe salary | Hourly rate |
|---|---|---|---|
| 1 | Shipping Supervisor | $42,423 | $20.40 |
| 2 | Inventory Control Supervisor | $35,655 | $17.14 |
| 3 | Truck Loader | $34,277 | $16.48 |
| 4 | Warehouse Worker | $33,159 | $15.94 |
| 5 | Forklift Operator | $31,144 | $14.97 |
| 6 | Loader/Unloader | $30,784 | $14.80 |
| 7 | Material Handler | $30,629 | $14.73 |
| 8 | Inventory Auditor | $30,419 | $14.62 |
| 9 | Materials Handling Equipment Operator | $29,981 | $14.41 |
| 10 | Package Handler UPS | $29,619 | $14.24 |
| 11 | Warehouse Associate | $29,470 | $14.17 |
| 12 | Shipping And Receiving Coordinator | $29,445 | $14.16 |
| 13 | Receiver | $28,775 | $13.83 |
| 14 | Order Selector | $28,620 | $13.76 |
| 15 | Receiving Associate | $28,475 | $13.69 |
| 16 | Picker And Packer | $28,361 | $13.64 |
| 17 | Stocker | $28,189 | $13.55 |
| 18 | Shift Leader | $27,860 | $13.39 |
| 19 | Distribution Clerk | $27,593 | $13.27 |
| 20 | Packer/Shipper | $27,563 | $13.25 |
Average salaries at Vitamin Shoppe competitors, like Vitamin World, Mattress Firm, and Movie Gallery, vary. Vitamin World employees earn the highest salaries, with an average yearly salary of $41,781. The average salary at Mattress Firm is $38,734 per year, and the average salary at Movie Gallery is $32,954 per year.
| Rank | Company name | Zippia score | Average salary |
|---|---|---|---|
| 1 | Vitamin World | 4.4 | $41,781 |
| 2 | Mattress Firm | 4.4 | $38,734 |
| 3 | Movie Gallery | 3.5 | $32,954 |
| 4 | LuckyVitamin | 4.3 | $32,817 |
| 5 | francesca's | 4.0 | $31,553 |
| 6 | Claire's | 4.6 | $31,462 |
| 7 | GNC | 4.3 | $31,313 |
| 8 | Factory Connection | 4.2 | $30,691 |
| 9 | Sunglass Hut | 3.8 | $30,550 |
| 10 | Five Below | 4.5 | $30,439 |
| 11 | SHOE SHOW | 4.1 | $30,040 |
| 12 | AmAppInc | 4.3 | $30,040 |
| 13 | Tuesday Morning | 4.2 | $29,849 |
| 14 | Torrid | 4.1 | $29,814 |
| 15 | Jo-Ann Stores | 4.2 | $29,514 |
| 16 | Fossil | 4.5 | $29,208 |
| 17 | Lane Bryant | 3.4 | $28,562 |
| 18 | Work 'N Gear | 4.3 | $28,342 |
| 19 | Hot Topic | 4.3 | $28,147 |
| 20 | Plato's Closet | 3.1 | $27,655 |
| Job | Location | Date added | Salary |
|---|---|---|---|
| Sales Lead | Raritan, NJ | 06/28/2025 | $35,479 |
| Sales Lead | Seattle, WA | 06/26/2025 | $42,262 |
| Sales Associate | New York, NY | 06/25/2025 | $33,392 |
| Assistant Store Manager | Massapequa, NY | 06/25/2025 | $41,218 |
| Sales Associate | Clifton, NJ | 06/24/2025 | $32,328 |
Flexible hours for students
Retail life is not exactly consistent or fun
The discount is solid
Helping customers
The worst run company ever! If you speak up at all, your job is threatened. They can’t even figure out inventory management. The amount of of out of stocks is horrendous. Then they constantly wonder why sales are down when we don’t have what the customers want.
None, horrible & overpriced insurance
Customers filling there needs is very rewarding and nurturing. Team you work very close on a day by day great atmosphere. Our products are top of the line making sure our customers are satisfied and can be there very best.
Culture and corporate directives .Upper managment micro manage everything! No employee incentives. No protection or compensation during covid 19.
Discount and V university was well trained. Love my position as SM but the stress and expectations are unreal.
Decent pay.
Horrible leadership structure. A lot of unqualified people in leadership positions. Training is very poor.
Very laid back. There is not a lot of pressure to meet sales and be pushy.
I like the atmosphere along with the people I work with and getting to work on something new each and every day to keep the store running at peak efficiency.
Opportunities to move forward are slim and dependent purely on someone higher up leaving so that you can fill the position. That along with not knowing when your days off will be makes for a hectic schedule
Having healthcare
Zippia gives an in-depth look into the details of Vitamin Shoppe, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Vitamin Shoppe. The employee data is based on information from people who have self-reported their past or current employments at Vitamin Shoppe. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Vitamin Shoppe. The data presented on this page does not represent the view of Vitamin Shoppe and its employees or that of Zippia.
Vitamin Shoppe may also be known as or be related to The Vitamin Shoppe, VITAMIN SHOPPE INC., Vitamin Shop Industries Inc., Vitamin Shoppe, Vitamin Shoppe Inc and Vitamin Shoppe, Inc.