1. University of Georgia
Athens, GA • Private
Trade marketing managers are responsible for developing and implementing well-thought-out marketing strategies that increase the success rate and brand perception. They develop marketing strategies aligned with the brand strategy and maintain customer relationships for future purchases. Trade marketing managers earn an average sum of $92,000 annually or $44 per hour.
Trade marketing managers develop strategies to generate interest in their products, and they create demand for the products at wholesalers and retail organizations. They focus on developing and overseeing an organization's marketing activities and designing unique plans for individual products. They are creative professionals with excellent analytical and communication skills.
Trade marketing managers typically hold a bachelor's or master's degree in business, marketing, or other related fields. They are expected to have some experience as a trade marketing manager. They should also have strong project management abilities in order to effectively oversee an organization's strategy, including creating marketing materials and attending trade shows.
There are certain skills that many trade marketing managers have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, communication skills and creativity.
If you're interested in becoming a trade marketing manager, one of the first things to consider is how much education you need. We've determined that 75.0% of trade marketing managers have a bachelor's degree. In terms of higher education levels, we found that 17.1% of trade marketing managers have master's degrees. Even though most trade marketing managers have a college degree, it's impossible to become one with only a high school degree or GED.
In addition to switching up your job search, it might prove helpful to look at a career path for your specific job. Now, what's a career path you ask? Well, it's practically a map that shows how you might advance from one job title to another. Our career paths are especially detailed with salary changes. So, for example, if you started out with the role of marketing manager you might progress to a role such as marketing director eventually. Later on in your career, you could end up with the title regional marketing director.
What Am I Worth?
The role of a trade marketing manager includes a wide range of responsibilities. These responsibilities can vary based on an individual's specific job, company, or industry.Here are some general trade marketing manager responsibilities:
There are several types of trade marketing manager, including:
Mouse over a state to see the number of active trade marketing manager jobs in each state. The darker areas on the map show where trade marketing managers earn the highest salaries across all 50 states.
|Rank||State||Number of Jobs||Average Salary|
Athens, GA • Private
Madison, WI • Private
Minneapolis, MN • Private
West Lafayette, IN • Private
Washington, DC • Private
Columbus, OH • Private
Austin, TX • Private
Los Angeles, CA • Private
Philadelphia, PA • Private
Vestal, NY • Private
The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 8.6% of trade marketing managers listed roi on their resume, but soft skills such as analytical skills and communication skills are important as well.
Zippia allows you to choose from different easy-to-use Trade Marketing Manager templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Trade Marketing Manager resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.
After extensive research and analysis, Zippia's data science team found that:
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Some places are better than others when it comes to starting a career as a trade marketing manager. The best states for people in this position are Texas, Rhode Island, Arizona, and Massachusetts. Trade marketing managers make the most in Texas with an average salary of $114,091. Whereas in Rhode Island and Arizona, they would average $112,342 and $112,200, respectively. While trade marketing managers would only make an average of $111,990 in Massachusetts, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.
1. Rhode Island
|Rank||Company||Average Salary||Hourly Rate||Job Openings|
|9||Philip Morris International||$114,046||$54.83||16|