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Upon his return and a visit to L.A.’s Don the Beachcomber in 1937, he transformed Hinky Dink’s from a saloon into a tropical retreat that he renamed “Trader Vic’s” after a nickname given by his wife because of his knack for bartering services.
According to the Restaurant’s website, the Mai Tai was invented in 1944 with seventeen-year-old J. Wray & Nephew Jamaican rum, freshly squeezed lime, Dutch orange curaçao, a splash of rock candy syrup and a dash of French orgeat poured over cracked ice and shaken well.
Tiki fell out of vogue in the 1970’s but the recent Mid-Century renaissance and Artists like Shag and shows like Mad Men have contributed to its recent resurgence.
by Victor J. Bergeron “Trader Vic”San Francisco, 1970
Bergeron passed away in 1984 at the age of 81.
Rob founded The E'ville Eye in 2011 after being robbed at gunpoint and lamenting the lack of local news coverage.
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| Company name | Founded date | Revenue | Employee size | Job openings |
|---|---|---|---|---|
| The Counter | 2003 | $7.0M | 308 | 4 |
| Raising Cane's | 1996 | $1.5B | 3,100 | 1,820 |
| Jack in the Box | 1951 | $1.6B | 22,000 | 2,463 |
| In-N-Out Burger | 1948 | $575.0M | 27,000 | 29 |
| The Halal Guys | 1990 | $1.1M | 35 | 14 |
| A&W Restaurants | 1919 | $99.4M | 35,160 | 37 |
| The Habit Burger Grill | 1969 | $466.1M | 6,093 | 19 |
| Smashburger | 2007 | $338.3M | 1,733 | 76 |
| Kimpton Hotels & Restaurants | 1981 | $1.0B | 8,135 | 799 |
| TGI Fridays | 1965 | $630,000 | 5,000 | - |
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Trader Vic's may also be known as or be related to Trader Vic's and Trader Vic's Worldwide.