Trellist Marketing and Technology competitors

Mike Nazzaro has a long history of running established and early-stage businesses. Mike has served in top-level executive leadership roles at the world’s largest consumer products manufacturer and at leading marketing intelligence firms. In addition to serving as CEO, he has founded and built several successful data and technology start-ups. As CEO of Claritas, Mike has dramatically expanded the business, leading Claritas through three critical acquisitions. Leveraging these acquisitions, Mike has transformed Claritas into a full-service data-driven marketing company that helps marketers find their best prospects, improve marketing execution and deliver superior ROI. Prior to Claritas, Mike was the CEO of the Indian Hill Group (IHG), an investment firm that partnered with private equity firm The Carlyle Group to seek acquisitions in the data and marketing technology area. This ultimately led to their acquisition of Claritas from Nielsen in 2017. Prior to launching the Indian Hill Group in 2016, Mike founded and built the highly successful company Nielsen Catalina Solutions (NCS). He served as CEO for seven years while leading it through its rapid growth, and ultimately selling majority control of the business to Nielsen in 2016. Before this, Mike served as President of Nielsen Consumer Services (Homescan, Spectra, Loyalty) and Nielsen BuzzMetrics.Before joining Nielsen, Mike was CEO of the venture-backed marketing intelligence firm Intelliseek. He ultimately sold this business to Nielsen in 2006. Prior to that, he co-founded the venture-backed firm PlanetFeedback in 1999, an online company that later merged with Intelliseek.Mike began his career at Procter & Gamble Co., where he held several executive and brand management positions. Mike earned an MBA from the Harvard Business School, and earned his undergraduate degree from Carnegie Mellon University.