True Influence CEO and leadership

Brian is a co-founder of True Influence and the winner of the 2019 B2B Innovator Peoples Choice Award. His technology, InsightBase, is the winner of the 2019 MarTech Award which identifies buying groups with buying intent allowing Fortune 500 companies a competitive edge for demand generation.

Customers use the True Influence Marketing Cloud to identify key business trends and identify individual targets when they are in the discovery stage of new initiatives.

Experienced Chief Technology Officer with a demonstrated history of working in the marketing and advertising, supply chain industry. Skilled in Enterprise Software Development, Cloud Services, Customer Relationship Management (CRM), Management, Software as a Service (SaaS), Blockchain, Crypto Currencies, and Start-ups. Strong product development professional with a Masters focused in Software Systems from Birla Institute of Technology and Science.

Peter is a visionary when it comes to seamless customer experiences, revenue generation, and growth. His customer know-how combined with his problem-solving chops and passion for driving results set him apart as a CRO. He always has his finger on the pulse of the business and the market, and he’s a strong leader of the revenue revolution at True Influence. Always eager to innovate, Peter has a reputation as a creative, experienced leader with excellent people skills and a fierce work ethic.

Peter is a visionary when it comes to seamless customer experiences, revenue generation, and growth. His customer know-how combined with his problem-solving chops and passion for driving results set him apart as a CRO. He always has his finger on the pulse of the business and the market, and he’s a strong leader of the revenue revolution at True Influence. Always eager to innovate, Peter has a reputation as a creative, experienced leader with excellent people skills and a fierce work ethic.

Craig Weiss is a Senior VP Operations at True Influence and Chief Operating Officer at True Influence and is based in Seattle, Washington. He has worked as Sales Representative at AirTouch Paging; Director, CiTDB Demand Generation Solutions at Harte Hanks, Inc.; and Vice President, Demand Generation at True Influence. Craig studied at Miami University between 1990 and 1994 and La Jolla High School between 1988 and 1990.

Kim Spalding is a Chief Financial Officer at RowdMap Inc and CFO at True Influence.

Ray’s knack for recognizing trends before they’re trends creates an advantage for anyone who works with him. He’s got great insight into where data is heading in demand generation.

Strategic, organized and out of the box, Ray is known for real-world solutions for the most challenging requests, while ensuring operational teams have tools and processes that add value. Whenever there’s a data- or technology-related opportunity, we count on Ray to provide sales support, integration efficiency, and data insights. We know he’s great at it. He’s executed countless integrations of technologies and personnel during mergers and acquisitions.

CIO, CDO, CTO - Ray’s done it all, including co-founding one business and shepherding several others to acquisitions. With his breadth of experience and vision, it’s not surprising that he’s led multiple teams through design, development and growth to become attractive investments. With Ray at the helm, we know the data and technology we use are just as solid.

Brian is a co-founder of True Influence and the winner of the 2019 B2B Innovator Peoples Choice Award. His technology, InsightBase, is the winner of the 2019 MarTech Award which identifies buying groups with buying intent allowing Fortune 500 companies a competitive edge for demand generation.

Customers use the True Influence Marketing Cloud to identify key business trends and identify individual targets when they are in the discovery stage of new initiatives.

Experienced Chief Technology Officer with a demonstrated history of working in the marketing and advertising, supply chain industry. Skilled in Enterprise Software Development, Cloud Services, Customer Relationship Management (CRM), Management, Software as a Service (SaaS), Blockchain, Crypto Currencies, and Start-ups. Strong product development professional with a Masters focused in Software Systems from Birla Institute of Technology and Science.