Vail Resorts CEO and leadership

Kirsten was appointed Executive Vice President and Chief Marketing Officer of Vail Resorts in July 2011. As CMO of Vail Resorts, Kirsten leads all marketing, sales, and communications efforts for the global mountain resort company, including driving revenue for the company’s lines of businesses, growing the company’s industry-leading season pass business and advancing the company’s data-driven marketing approach with targeted messaging to existing and prospective guests. Prior to joining Vail Resorts, Kirsten was with PepsiCo, where she was Chief Marketing Officer of the Quaker Division. Prior to PepsiCo, Kirsten worked for Kraft Foods in Marketing.

Robert 'Rob' Katz is a Board Member at Vail Valley Foundation, Chairman/CEO at Vail Resorts, and Board Member at PEAK RESORTS INC. He has worked as Chairman at IPCS, Board Member at Alliance HealthCare Services., and Board Member at Cole Natl Corp. Robert works or has worked as Board Member at ARIS Industries, Board Member at UAP Holding Corp, and Board Member at Salant - M SRL FPC. He attended The Wharton School.

Timothy M. April is a Senior Vice President and Chief Information Officer at VAIL RESORTS INC.

Bill was appointed Senior Vice President of the Rocky Mountain Division in September 2019 with oversight responsibility for Vail Mountain, Beaver Creek, Breckenridge, Keystone and Crested Butte in Colorado as well as Park City Mountain in Utah. Prior to this role, he was Senior Vice President and Chief Operating Officer of Park City Mountain, a role he began in October 2014. After joining Vail Resorts as the Vice President and Chief Operating Officer of Northstar California in 2010, he later added oversight of Heavenly and Kirkwood before his move to Park City. Bill started his career in the mountain resort industry in 1996 at Bristol Mountain in New York as Director of Marketing and quickly progressed in the industry holding several leadership roles, including Chief Operating Officer at Purgatory and Snowshoe Mountain. He currently serves on the board of the National Ski Areas Association and has been active on numerous community boards throughout his career.

Senior Executive, Multi-Unit & Global Retail & Operations Roles

HQ, Division, & District Leadership Roles at Crocs & Wal-Mart

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In my roles as a global and division leader, I’ve enjoying taking on the challenge of revitalizing and elevating business operations - working with teams to identify and drive new P&L strategies, motivating employees to succeed in growing the business, and improving accountability.

My career has included the opportunity to head cultural transformation and shape changes in supply chain, launch merchant-led practices, improve inventory operations, invigorate our mission statement, and stabilize challenged divisions.

I’ve continually improved profits and increased market performance by:

● Refining our sales models

● Building rapport among multicultural teams

● Retaining strong talent and motivating key employees

● Developing ecommerce functions

● Promoting company brands via social media

● Proving the business case for new capital projects

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Examples of impact to business strategy, team motivation, and change management include:

● Leadership of Integrated Business Planning initiative affecting changes in supply, demand, product, and financial planning processes

● New focus on merchant-led operations as SVP Global Transformation at Crocs

● Growth in new store pipeline as SVP Operations / Divisional President in the Southeast Division at Wal-Mart (325 stores and 103,000 associates)

● Renewed profits through restructuring, cost savings, and a new distributor sales model in South America

● Launch of the Neighborhood Market format, plus new rural and urban centers at Wal-Mart

● Reputation for closely studying customer expectations, motivating employees to overcome unprecedented challenges, and a passion for the retail industry

I welcome connections at gregjsully@gmail.com.

Greg Sullivan

Robert 'Rob' Katz is a Board Member at Vail Valley Foundation, Chairman/CEO at Vail Resorts, and Board Member at PEAK RESORTS INC. He has worked as Chairman at IPCS, Board Member at Alliance HealthCare Services., and Board Member at Cole Natl Corp. Robert works or has worked as Board Member at ARIS Industries, Board Member at UAP Holding Corp, and Board Member at Salant - M SRL FPC. He attended The Wharton School.